Posted by Dale Buss on October 8, 2012 09:02 AM
Avon's Jung to leave board early, shifting focus to new CEO.
Mondelez creates Oreo and Cadbury Dairy Milk hybrid chocolate bar, acquires Italian biscuit maker from Danone.
Foxconn faces more unrest at iPhone factory as new battle brews between Apple and Samsung.
BAE deal with EADS is questioned by major shareholder.
Baxter looks to its medical-product pipeline to sustain growth.
Budweiser donates to military families via tie-in with Major League Baseball.
BuzzFeed bets on online sharing of sponsored content.
Coca-Cola India signs Bollywood star Salman Khan as brand ambassador.Continue reading...
Posted by Abe Sauer on February 24, 2012 12:39 PM
• Go ahead, customize that 2013 Mustang — but watch out for the little ballerina with the inner Black Swan.
• "For sale - a willing and able permanent or temporary employee." Unemployed woman auctions herself on eBay.
• "Eyevertising!" Unemployed Londoner offers ad space ... on his eye.
Below, check out Funny or Die's Kia Optima spoof with Blake Griffin and Jeff Goldblum; Salma Hayek's midnight run for the Milk Mustache campaign; will.i.am drives buzz for Chrysler; and more.Continue reading...
Posted by Abe Sauer on September 6, 2011 11:59 AM
With The Help holding on to the top spot again, there is little to be said about Hollywood product placement at the US box office (click here to read our product placement overview of The Help). So let's look to Bollywood, where the film Bodyguard just set domestic records for opening day.
The Indian film also happens to be packed with loads of non-Indian product placement.Continue reading...