Best Global Green Brands 2013

brand news

In the News: ESPN, Honda, Chrysler and more

Posted by Dale Buss on April 30, 2013 09:15 AM

In the News

ESPN apologizes for comments by commentator after NBA player announces he's gay.

Honda recalls almost 46,000 Fits in North America.

Chrysler sees profit tumble on poorly executed product launches.

Alibaba and Sina form alliance of China online businesses.

Apple files for new technology that tells whether to text or call friends.

Asos prepares marketing drive to grow global brand.

BP reviews safety after oil leak in North Sea.

Best Buy sells Europe unit back to Carphone Warehouse.

BlackBerry CEO questions future of tablets (which brand doesn't have).Continue reading...

brand news

In the News: Subway, Google, Amazon and more

Posted by Dale Buss on March 29, 2013 09:15 AM

In the News

Subway named top QSR brand in new study. 

Google tests same-day delivery business.

Amazon plans to acquire Goodreads book site.

AOL teams up with coach Phil Jackson to punk Twitter.

Apple faces heightened oversight in China.

Audi aims at Mercedes-Benz CLA with new A3 sedan.

Deutsche Telekom runs into opposition over proposed merger of T-Mobile with MetroPCS.

eBay says it is "now playing offense."

FX pitches new FXX channel at Millennials.Continue reading...

logo-a-gogo

Wendy's New Logo Leads Transformation for Brand

Posted by Dale Buss on October 11, 2012 02:06 PM

Customers will notice something different about Wendy's starting in March: A new logo that updates the pig-tailed, red-haired "Wendy" in the brand's first revamp of its iconic brand face in 29 years.

Yes, in the tradition of Betty Crocker and Aunt Jemima, Wendy — the name comes from the daughter of late founder Dave Thomas — gets a smoother new 'do and more stylish freckles. It's the first logo change for Wendy's since 1983 for the Dubin, Ohio-based fast food brand, and just the tip of the iceberg for changes coming to the burger chain, which last year dethroned Burger King for #2 spot in America.Continue reading...

brand news

In the News: Yum! Brands, ING, Yahoo and more

Posted by Dale Buss on October 9, 2012 09:03 AM

In the News

Yum! Brands third quarter earnings report is being closely watched.

Barclays to buy ING online assets.

Yahoo's Marissa Mayer urged to repurchase stock, profiled in New York magazine.

AT&T shares network with IBM to lure more customers to the cloud.

Amazon veers more into advertising.

American Airlines loses traffic over operational issues.

Apple asked by Taiwan to blur satellite image as Samsung spat dings brand perception.Continue reading...

brand news

In the News: Apple, RIM, Pepsi and more

Posted by Dale Buss on May 30, 2012 09:00 AM

In the News

Apple gears up for "incredible" new products and focuses on TV.

RIM prospects dim further as BlackBerry wanes.

Pepsi inks biggest marketing deal yet for Twitter.

Airbus woes give Boeing some breathing room on next plane.

Allstate leads insurers to best start in nearly a decade in wake of fewer natural disasters.

BYD defends electric car after crash.

British Airways touts "height cuisine."

Caterpillar faces resistance to deal from stirking machinists.

Charles Schwab confronts impulse buying in social campaign.

CNN signs Anthony Bourdain to weekend show.Continue reading...

brand news

In The News: Google, Nissan, Toys R Us & more

Posted by Dale Buss on April 9, 2012 08:59 AM

AOL sells patents to Microsoft.

AT&T spends big to support launch of Numia smartphone by Nokia as it staves off a walkout by its workers.

Augusta National leaves unsettled the question of membership of IBM CEO Virginia Rometty; Bubba Watson wins its Masters tournament in dramatic fashion.

Avon names new CEO from Johnson & Johnson.

CDC says anti-smoking ads prompt lots more "quit attempts."

Cotton launches new look.

Google plots web-domain buying spree.

Great Wolf Resorts sees sweetened offer to buy company.

Kia keeps brand humming in non-launch year. Continue reading...

brand news

In the News: Netflix Nixes Qwikster, Disney CEO, American Apparel Gains

Posted by Dale Buss on October 10, 2011 08:59 AM

In the News

Netflix abruptly abandons plans to rent DVDs and kills Qwikster brand before it launches.

Disney CEO Bob Iger announces he will step down in 2015.

American Apparel finds new fans in Europe.

Apple iPhone pre-sale orders sell out, while overall iPhone sales may not be so rosy.

Chrysler plans to pare minivan offerings as part of brand rationalization and product-portfolio streamlining  as the company winds up talks with UAW.

Conde Nast to develop video and online content.Continue reading...

brand news

In the News: Coca-Cola, Lance Armstrong, Prada & more

Posted by Dale Buss on May 20, 2011 09:00 AM

In the News

Apple signs music labels for cloud-based service, and denies claim by Amazon that “app store” is a generic term.

BP settles with partner in Gulf spill.

Coca-Cola creates chief sustainability officer position.

Frito-Lay rewards Cheetos fans for goofing off.

Goldman Sachs executives brace for subpoenas in mortgage investigation.

Honda recalls 2012 Civic for fuel line defect.

IMF is a reportedly a chauvinist haven.

Lance Armstrong refutes new doping allegations.Continue reading...

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