At the Movies: Cruise Lines Get 'Chip Wrecked' in Film Tie-In Battle

As Hollywood's year winds to a close, it's a weekend of "colons." Three sequels are hitting theaters with the industry hoping audiences are more interested in seeing an old idea again over anything new.

The Hollywood fare opening this weekend — Mission Impossible: Ghost Protocol, Sherlock Holmes: A Game of Shadows and ‪Alvin and The Chipmunks: Chip Wrecked‬ — use colon-tastic titles in lieu of roman numerals. Sequels they are nonetheless. Even the product placement and marketing seems reheated.Continue reading...