brand extensions
Posted by Stephanie Startz on November 3, 2009 04:28 PM
The DVD death march continues.
Best Buy today announced plans to offer digital entertainment online, available to consumers to rent or purchase in partnership with Sonic Solutions.
The ambitious retailer will offer on-demand movies and entertainment, powered by Sonic's Roxio CinemaNow service, through various consumer electronic devices -- citing set-top boxes, portable media players, Blu-ray Disc players, mobile phones and PCs -- produced from a variety of manufacturers.
Best Buy is joining a cadre offering content on-demand online, hitching their wagon to the success of Netflix, Blockbuster, Hulu, Amazon and Apple.Continue reading...
More about: Best Buy, Apple, Hulu, Amazon, iTunes, DVD, Blu-Ray, Netflix, Sonic Solutions, Roxio, CinemaNow