brand news

In the News: iPhone, H&M, Lance Armstrong and more

Posted by Dale Buss on January 9, 2013 09:03 AM

In the News

Apple reportedly working on a lower-end iPhone.

H&M reveals launch plans for & Other Stories store brand.

Lance Armstrong to discuss doping in exclusive live-streamed Oprah Winfrey interview as new allegations arise.

Amazon CEO Jeff Bezos doesn't care about profit margins.

American Airlines upgrades international travel.

Asus looks to share in Google Nexus glory.

Audi A7 self-driving autopilot car goes for a spin at CES.

Beauty brands including Philosophy try oxygenating products.

Best Buy's former CMO lands at LivingSocial.

Boeing sees formal probe of Dreamliner.Continue reading...

celebrity brandmatch

St. Jude Brings Out Jennifer Aniston, Sofia Vergara, Robin Williams for Holiday 2012

Posted by Shirley Brady on November 22, 2012 10:42 AM

St. Jude Children's Research Hospital celebrates Thanksgiving with messages from its roster of celebrity supporters including Marlo Thomas, daughter of founder Danny Thomas, plus Sofia Vergara, Jennifer Aniston, Robin Williams, Michael Strahan, Luis Fonsi, and Shaun White:Continue reading...

doing good

C'est Genefique: Today is Lancôme's Third Annual Fundraiser for St. Jude

Posted by Sheila Shayon on October 19, 2012 03:17 PM

Today is Génifique Day (formerly Genes Day), a one-day national event benefitting St. Jude Children's Research Hospital, and Lancôme will donate $7 from in-store or online sales of select Génifique products to St. Jude. Last year’s events and activities helped raise over $300,000 in support of lifesaving research and treatment.

"Our three-year partnership stands as a testament to Lancome's commitment to supporting St. Jude Children's Research Hospital, an organization that shares many of our core values," says Serge Jureidini, president of Lancome USA, in a press release.

Lancome, the world's largest luxury beauty brand, sold at 2,000 counters across the U.S., applied ten years of research to Genifique, introduced in 2009, which “re-plumps, refines and re-illuminates the skin as if infused with life.” Fans of the product include "Mad Men" actress Christina Hendricks, Lancome ambassadress Julia Roberts, British songbird Lily Allen, supermodel Veronica Webb and star makeup artist Charlotte Tilbury.

Making it easy for people to spread awareness of Genifique Day, the Lancome Facebook page is inviting users to create and share photo booth photo strips about “occasions when they feel their best.”Continue reading...

brand news

In the News: BP, Activision, Huawei and more

Posted by Dale Buss on October 11, 2012 09:04 AM

In the News

Activision goes bigger with Skylanders line extension and marketing effort.

AIG pays $1.7 billion for ING Malaysia.

ANA conference poised to set attendance record.

Android robot is a hit with 3-D printers.

Audi and BMW starting to leave behind Mercedes-Benz in global premium-auto race.

BAE in play for U.S. buyers as report says EADS merger failed because of discord among participating European governments.

BP moves closer to overall settlement of Gulf spill as Louisiana blames company for perma-sheen.Continue reading...

brand news

In the News: Delta, Facebook, Walmart and more

Posted by Dale Buss on May 1, 2012 09:01 AM

In the News

Delta Air Lines signs deal to purchase refinery to reduce jet fuel costs.

Facebook urges members to add "organ donor" status in Good Morning America announcement.

Walmart expands conservation program and urban push as pension plans in New York prepare to vote against its board at annual meeting.

Adidas deals with Derrick Rose injury.

Apple and Samsung hope to end bitter litigation.

Avon continues financial slide.

Bank of America plans to cut jobs from its upper ranks.Continue reading...

brand news

In the News: Amazon, Disney, Unilever & more

Posted by Dale Buss on April 11, 2012 08:52 AM

AIG plunges back into U.S. real-estate investing.

Alcoa posts surprise profit after aluminum orders climb.

Amazon adds in-app purchases to woo developers away from Apple.

BJ's Wholesale Club grows locally produced program.

Best Buy CEO Brian Dunn quits amid "personal-conduct" probe.

Coty explores U.S. IPO potential.

Cracker Barrel adopts poison pill.

Denny's rolls up Millennial views with "Always Open" web series. Continue reading...

doing good

Lancome Puts Brand, Social Might to Work for St. Jude

Posted by Sheila Shayon on October 20, 2010 02:20 PM

This Friday, October 22, Lancome is hosting a one-day fundraiser — which it's calling Genes Day — for St. Jude Children's Research Hospital in New York.

The L'Oreal-owned brand will donate $7 from every $78 bottle of Genifique Youth Activating Concentrate sold on its website or in-store. It's also giving away free seven-day samples at retail partners' beauty counters to help first-timers try before they buy, and take the plunge for a good cause.

Lancome has pledged a minimum of $100,000 to St. Jude, the only pediatric cancer research center in America where children are never denied treatment because their family cannot pay or lacks insurance.Continue reading...

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