Posted by Dale Buss on January 20, 2012 09:02 AM
AT&T risks customer defections with higher data pricing.
Baskin-Robbins utilizes coquettish voice of Mad Men's Christina Hendricks.
David Beckham, happily back with LA Galaxy, mulls becoming Major League Soccer franchise owner.
Carnival suspends some cruise marketing in wake of Italian shipwreck.
Chevrolet launches Game Time App for "immersive" Super Bowl marketing experience.
Fox makes American Idol available by VOD as first-week ratings dip.
GM claims 2011 global sales crown (incl. record for Chevrolet) but sparks dust-up over tally.Continue reading...
chew on this
Posted by Mark J. Miller on January 9, 2012 04:04 PM
After everybody blows their budgets at holiday time, consumers generally go into a brief hibernation of sorts. They eat at home and start scraping their pennies together again for the next time they need to show some consumer confidence.
USA Today takes note of how fast-food establishments are going to do everything they can to keep those consumers coming out and spending their dollars, though “a key indicator for the industry, foot traffic, was down 0.6% in the third quarter of 2011,” according to a new report from NPD Group, and “restaurant visits in the first half of 2012” are projected to be “flat.”
So what tactic will the industry pull out to lead hungry Americans their way? Deals!Continue reading...
Posted by Dale Buss on January 4, 2012 09:07 AM
Yahoo close to naming new CEO. Update: it's confirmed — PayPal president Scott Thompson has been hired.
Microsoft sues UK retailer for selling fake Windows CDs.
Sears tries to overcome struggles with new marketing talent.
Apple challenged by iPhone clones in China ahead of iPhone 4S arrival next week.
Dollar General announces major expansion plans for 2012.
FedEx and UPS are benefiting from online sales practices.
Florida citrus growers brace for freeze.
Ford plans to unveil SUV in India.Continue reading...