Interbrand IQ: The Best Asian Brands Issue

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Facebook Watch: Advertising, IPO, Goldman Fallout and more

Posted by Sheila Shayon on January 19, 2011 04:00 PM

In addition to seeing unofficial biopic The Social Network sweep the Golden Globes on Sunday night, it's been a busy week for Facebook-related news:

• A Texas District Attorney plans to use Facebook to screen potential jurors.

• Facebook Voice Updates on India's Aircel wireless network now let people connect with family and friends in their own voice via mobile, with or without internet access. Users dial a short code to record a VM, post it as a status update, and friends can reply with their voice updates. More than 15 million active FB users are in India, where mobile is ubiquitous. 

• Advertising spending on Facebook is projected to more than double in 2011 over 2010, projected to reach $4.05 billion this year, according to eMarketer. FB accounted for 4.7% of last year’s $25.8 billion U.S. online ad market; that percentage is expected to increase to 7.8% for 2011.

• Windows Live Messenger bumps CityVille as fastest growing Facebook app.Continue reading...

close of business

Around The Web: Extensions

Posted by Sara Zucker on January 21, 2010 07:08 PM

Bloomingdales plans to open a discount warehouse on the East Coast. [Crain's]

Oracle purchase of Sun Microsystems officially approved by the EU. [NY Times]

Nickelodeon's iCarly television show is named "America's Most Popular." [Gawker]

Diner chain Johnny Rockets now available on Royal Caribbean cruises. [BrandFreak]

brand news

Headline Roundup: Reinvention

Posted by Stephanie Startz on December 15, 2009 08:20 AM

Gatorade will undergo a $30 M facelift in 2010, again. [AdAge]

H&M strives to keep the fashion fresh and the margins profitable. [NY Times]

Wal-Mart goes after Amazon's weakness: the distribution chain. [WSJ]

Asda steals Sainsbury's slogan: "Good food costs less at Asda." [Times of London]

Google in talks with T-Mobile to sell the Nexus One at a discounted price. [WSJ]

Clear Channel's slowing decline tempers hopes for an advertising recovery. [WSJ]Continue reading...

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