media brands
Posted by Mark J. Miller on January 28, 2013 04:06 PM

The Sundance Film Festival has a solid history of showcasing interesting films that have gone on to be big hits, like Little Miss Sunshine, Reservoir Dogs, The Usual Suspects, Clerks, and Hoop Dreams.
But it's looking like Jobs — which stars Ashton Kutcher portraying Apple founder Steve Jobs' quest for glory — may not be one of them.
The film, which closed out the 2013 festival last week, received mixed reviews. The Guardian's Ed Gibbs gave it two out of five stars, calling it “an overly reverential and saccharine view” of Jobs, who died more than a year ago.Continue reading...
More about: Apple, Disney, Walt Disney, Steve Jobs, Movies, Performing Arts, Opera, Sundance Film Festival, Philip Glass, Leadership, Personal Branding, Entertainment, Technology, Europe, UK, Spain, US
that's entertainment
Posted by Sheila Shayon on January 25, 2013 04:21 PM

This year’s
Sundance Film Festival ends Sunday — but for the powerful Creative Artists Agency, it may not be soon enough.
Amid a crowded slate of brand activities in Park City, Utah, CAA threw a party that the venerable film festival will not likely soon forget,
featuring “lingerie-clad women pretending to snort prop cocaine, erotic dancers outfitted with sex toys and an "Alice in Wonderland" look-alike performing a simulated sex act on a man in a rabbit costume,” the
Los Angeles Times reported.
"I said to my agent, 'Is this how you want to brand yourself? Pole dancers? Really?'" Oscar-nominated writer-director Naomi Foner, who was at the festival with the film "Very Good Girls," told the newspaper. Continue reading...
More about: Entertainment, Film Festivals, Sundance, Sundance Film Festival, Sponsorships, CAA, Acura, House of Luxury, Robert Redford, Vérité Wines, Hasselbad, Coca-Cola, Dell, Mattel, Product Placement, Celebrities, Media
brand news
Posted by Dale Buss on January 22, 2013 09:02 AM

McDonald's debuts new packaging featuring QR codes.
Samsung reportedly developing new Galaxy Tab 3 line-up and a tablet.
Walmart toughens ethics policies for suppliers with zero tolerance policy.
AB InBev wins court bid to get back Bud EU trademark for beer.
Boeing faces intensifying probes on troubled Dreamliner.
Caterpillar woes deepen in China.
Cumulus brings country music back to New York City radio.
Daimler commits to innovation in mobility.Continue reading...
More about: Brand News, AB InBev, Boeing, Budweiser, CBS, CNET, Capri Sun, Caterpillar, Cumulus, Daimler, Dish Network, Disney, Domino's Pizza, Dreamliner, Ford, Fox, Fox Sports, FX, Fox Soccer, Speed, Fuel TV, Groupon, Hyundai, IBM, Intel, Jaguar, Land Rover, Jaguar Land Rover, Jelly Belly, Kodak, Kraft, Kraft Foods, Lotus Notes, McDonald's, MINI, NFL, NHL, SABMiller, Samsung, SeaWorld Orlando, Sundance Film Festival, Verizon, Walmart
brand news
Posted by Dale Buss on March 7, 2012 09:03 AM

Amazon's original programming plans draws speculation.
Apple prepares for iPad (HD?) reveal frenzy today while new device also could be boon for Verizon Wireless; and company receives key patent for iWallet.
Arby's uses holistic approach to social media to boost Klout score.
Bank of America is bullish on girl power.
Bentley's 'ugly' SUV the talk of the Geneva Motor Show.
Boeing forms alliance with Chinese jet maker.
Carbonite sees stock price drop after withdrawing advertising from Rush Limbaugh, as radio host sees 30+ advertisers leave, including Netflix.
Chevron faces criticism after gas-rig fire off Nigeria.
Cosmopolitan reaches 100K paid digital subscriptions.Continue reading...
More about: Brand News, Amazon, Apple, Arby's, Bank of America, Bentley, BlackBerry, Boeing, Carbonite, Cosmopolitan, CrackBerry, ESPN, Facebook, Foot Locker, Ford, Fox, GE, Geneva Motor Show, Groupon, Indianapolis Colts, iPad, Joseph Abboud, Klout, LightSquared, Rush Limbaugh, Mr. T, Peyton Manning, Michael Jordan, Miller, Molson Coors, Alan Mulally, Netflix, Nordstrom, Old Navy, Olympus, P&G, PayPal, Qiaodan, Self, Steven Spielberg, Sprint, Sundance, Sundance Film Festival, Telefonica, Terra Nova, Tide, Tide Pods, TNT, UPS, Verizon Wireless, Virgin, Virgin Mobile, China
brand news
Posted by Dale Buss on February 28, 2011 09:00 AM
The King's Speech won four Oscars including Best Picture at the Academy Awards last night, unseating early favorite The Social Network; click here for more coverage.
Apple's iPad 2 rumored to come in white as design guru Jony Ive may return to the UK.
Audi counts on accelerated sales in the US.
Baseball Hall of Famer Duke Snider dies.
Berkshire Hathaway is looking for “more major acquisitions,” Warren Buffett says.
Blackstone wins bidding for U.S. assets of Centro for $9.4 billion.Continue reading...
More about: Brand News, Academy Awards, Apple, Audi, Berkshire Hathaway, Blackstone, Bloomsbury, BPA, CBS, Centro, Chrysler, CNN, Dancing With the Stars, Deutsche Telekom, Dove, Facebook, Fiat, GE, Gmail, Google, Groupon, Harry Potter, HSBC, iPad, JPMorgan Chase, MLB, Motorola, Nationwide Health, Newsweek, Oscars, OWN, PBS, Quora, Reckitt Benckiser, REM, Spotify, Sundance Film Festival, The King's Speech, Tencent, The Atlantic, The Daily Beast, TiVo, Tribeca Film Festival, Twitter, Unilever, Vantas, Vodafone, Andrew Sullivan, Duke Snider, Jony Ive, Kathleen Parker, Oprah Winfrey, Tina Brown, Packaging, CSR, E-Books, Automotive
brandcameo
Posted by Abe Sauer on January 26, 2011 12:15 PM
The ridiculously awesome trailer for Rubber, the bizarre grindhouse horror story about a tire able to kill with brain waves, is either the missed product placement of the 2011 or a movie that might have been ruined by exactly that kind of placement. The flick even includes a joke about the brainlessness of the killer radial.
After the jump, a round up of interesting product placement news including Tupperware in Bollywood, James Bond goes Emirates, Levi's does Sundance, and The New York Post at open mic comedy night. Continue reading...
More about: Brandcameo, Product Placement, Entertainment, Movies, Rubber, Miss Representation, From Prada to Nada, Emirates Airline, Levi's, Morgan Spurlock, New York Post, Prada, Sundance Film Festival, Branded Entertainment
brand commentary
Posted by Dale Buss on January 24, 2011 05:00 PM
No joke: Rosie O’Donnell is now in charge of a new Documentary Film Club to be launched by Oprah Winfrey’s brand new OWN Network this spring.
Some may think it's akin to making outgoing Obama administration press secretary Robert Gibbs the editor of the Washington Post. In other words, not entirely surprising, given the ideological inclinations of those involved, but a bit of an outrage nonetheless.
Fear not, says Winfrey, who commented at the Sundance Film Festival launch (above) that she's as committed to documentaries as much as she loves books, and wants to elevate non-fiction filmmaking nationally and put it at the heart of OWN.Continue reading...
brand news
Posted by Shirley Brady on January 20, 2011 06:15 PM

Apple's App Store nears 10 billion app downloads (the most popular? Facebook) as iPad gets high-profile endorsement from Kathy Giffords.
Google CEO Eric Schmidt to get $334M as he cedes role to cofounder Larry Page and moves to chairman position on April 4.
HP shakes up board of directors.
IBM is giving non-executive employees $1,000 in stock.
Intel nears EU approval for McAfee deal.
KFC is China's favorite import.Continue reading...
More about: Brand News, Apple, Facebook, Google, HP, IBM, Intel, iPad, KFC, McAfee, MTV, Skins, Slash, Slasher Films, Sundance Film Festival, T-Mobile, Taco Bell, Verizon, Wells Fargo