AT&T explained why it's shelling out $39 billion for T-Mobile to create America's biggest wireless carrier in a conference call this morning (WSJ.com has more) while Sprint is "left scrambling" and JPMorgan trumps Goldman Sachs with deal.

Japan food brands face consumer fears of contamination as Tepco nuclear plant situation continues. Sony and Nissan are also resuming operations, while YouTube promotes a video people-finder to aid search and rescue efforts. Swiss Re estimates Japan claims at $1.2 billion.

Berkshire Hathaway seeks more big acquisitions — but not technology. 

Boeing launches newest 747 on its maiden flight.

Diageo is reportedly weighing a $2 billion bid for Jose Cuervo.Continue reading...

American Airlines gears up Hispanic marketing.

AOL calls its ad declines “self-inflicted.”

Apple's iPad poses challenges to brands trying to leverage it.

BHP Billiton gets slapped down by Canadian government in its bid for Potash.

Chipotle develops Asian fast-casual concept.

Delta flight attendants reject union.

Domino's Pizza intrigues with mystery stunt in Japan: hiring a temp worker for one hour for $31,000.Continue reading...