hijacked brands

Syrian Electronic Army Strikes NYT, Twitter as Tensions Between US and Syria Heighten

Posted by Sheila Shayon on August 28, 2013 05:12 PM

The New York Times website outage a few weeks ago might have been an internal server glitch, but this week's hour-long blackout was dealt via hackers, the company confirmed. The cyber agitators likely hailed from the Syrian Electronic Army, a pro-Syrian President Bashar al-Assad group that likes to take over US media sites and post pro-Assad propoganda and anti-US sentiments.

The SEA also reportedly hacked Twitter's DNS records as well as the Huffington Post's UK site. Bragging about its conquests, SEA posted screenshots on its Twitter page showing that it effectively changed Twitter's domain records to show that SEA owned the domain—a problem corrected within hours by Twitter. The SEA has previously been responsible for hacks on the Associated Press, Washington Post, Agence France-Presse, 60 Minutes, CBS News, National Public Radio, the Guardian, and even the Onion.Continue reading...

social media watch

Thomson Reuters Twitter Latest to be Hacked by Syrian Group

Posted by Sheila Shayon on July 30, 2013 02:47 PM

Thomson Reuters' corporate Twitter account is the latest victim of the Syrian Electronic Army, a group of hackers that are pro-president Bashar Al-Assad. The group is the same one that claimed responsibility for Twitter hacks on NPR, CBS' 60 Minutes, Al Jazeera and the Associated Press—a hack that caused a drop in the Dow Jones Industrial Average. 

For about 45 minutes Monday night, the hackers took over, posting offensive political cartoons—all of which Buzzfeed managed to capture before Twitter suspended the @ThomsonReuters account, which has about 83,000 followers and is seperate from the @Reuters breaking news account.Continue reading...

brand news

Brands to Watch: LivingSocial, MTV, Verizon and more

Posted by Shirley Brady on February 3, 2011 06:00 PM

Brands to Watch

Apple iPhone pre-sales prompts Verizon to curtail users' bandwidth for video.

CNN ratings rise on Egypt coverage and attack on Anderson Cooper — one of numerous attacks on the press in Cairo.

Conde Nast-owned Reddit passes one billion pageviews (and rival Digg).

Facebook used to rally Syrians to Egyptian-like 'revolution.'

JPMorgan sued for allegedly warning UK officials about Madoff Ponzi scheme.

LinkedIn enables sorting members by skill and expertise.

LivingSocial looks to counter Groupon with pre-Super Bowl ad buy.Continue reading...

social media

Facebook Launches Aggressive Advertising In Middle East

Posted by Deborah Dunham on February 26, 2010 11:10 AM

With over 400 million active users, the world’s most popular social networking site has set its sights on the Middle East in an attempt to capture more of the Arab market.

In what they described as a “massive” opportunity, Facebook has announced its partnership with the Middle East digital advertising firm, Connect Ads, to launch acquisition campaigns similar to what they did in Europe and Asia. This time though, the socially conservative Arab market will dictate more of their strategy as Facebook looks to expand on its existing Arab customer base of 10 million users.

Acknowledging that they need to be culturally sensitive where strict government controls typically block websites and communication around political, religious, and moral issues, Facebook’s strategy head for Europe and the Middle East, Trevor Johnson, told the Associated Press, "It's whether or not we can continue to deliver on the local market experience people expect, but within the rules and regulations. That's one of the biggest challenges, is building that side of things."Continue reading...

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