brand news
Posted by Caroline Smith on November 19, 2010 05:00 PM

Chevy to invest $40 million in clean energy projects.
Coca-Cola presents greatest interactive billboard of all times.
Darvon and Darvocet pulled from U.S. pharma market.
eBay joins Yahoo and Google in wooing Groupon.
The Economist comes to the iPhone & iPad.
Another publisher is out at Entertainment Weekly.
Facebook now accounts for nearly one in four pageviews in the U.S.Continue reading...
More about: Brand News, Apple, Chevrolet, Coca-Cola, Darvocet, Darvon, eBay, The Economist, Entertainment Weekly, Facebook, Ford, Google, Groupon, HarperCollins, Harry Potter, iPad, Joe Scarborough, Martha Stewart, MSNBC, MySpace, The Wiggles, TJ Maxx, Virgin America, Wal-Mart, Wall Street Journal, Warner Bros.
kiddie brands
Posted by Sara Zucker on November 10, 2009 08:22 AM
It is an established fact that kids just don't understand what a recession is, nor would they care if they did. Trust me, scientists have proven it. Little girls, in particular, love their knick-knacks, and dolls are no exception.
The New York Times recently noted the influx of fashion-"minded" dolls. The Moxie Girlz, along with four Liv dolls and the Barbie Fashionistas, were all introduced this past August. Barbie and her accessories still took in about $3 billion last year. The Liv and Moxie lines are each expected to generate $30 to $40 million this year, according to Jim Silver, editor of industry journal Timetoplaymag.com. Not too shabby for a pile of plastic, wouldn't you say?Continue reading...