This Isn't Sportscenter, But ESPN Wants You to Come On In, Anyway

With new competition encroaching upon the cable-TV sports niche it has long dominated, ESPN suddenly wants to provide more glimpses of itself to the outside world.

And we're not talking about faux glimpses, such as the hilarious "This Is Sportscenter" promo ads ESPN has run on itself over the years, involving its anchor personalities and real sports stars ranging from soccer ace Landon Donovan to Los Angeles Laker Koby Bryant, from New York Yankee Derek Jeter wondering who used his razor in the "ESPN locker room" to golf legend Arnold Palmer creating his namesake drink in the "ESPN cafeteria." Continue reading...