Interbrand IQ: The Best Asian Brands Issue

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brand bites

China Bites: Apple, Nike, Coach and more

Posted by Abe Sauer on January 20, 2012 12:11 PM

And now for something completely different: in honor of Chinese New Year (Kung Hei Fat Choi!) this week's Brand Bites round-up is all China, all the time:

• Coach is targeting mainland consumers with limited edition Spring Festival e-card collaboration with artist Zhang Lan. And some nifty Year of the Dragon themed accessories, above.Continue reading...

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