week in review
Posted by Michael Waltzer on October 21, 2011 04:29 PM
Our most-read blog posts of the week include Air France's new logo, Motorola's new RAZR, Sony's new PSP, and more:
#1 Take This Lollipop Spooks Facebook Users
#2 Toby Keith Late to the Party with Solo Red Cup Anthem
#3 Air France Logo Gets Makeover
#4 Steve Jobs and the Evolution of the Apple Logo: "Don't Make it Cute"
#5 Netflix Quashes Qwikster and Gets On With It
#6 Ikea App Uses Facebook Profiles to Design Dream Bedrooms
#7 Footloose Product Placement Stays Loyal to Original, Almost
#8 Hyundai Taking Lead in Automotive Brand Loyalty
#9 Motorola, Aiming for Cutting Edge, Revives RAZR Brand
#10 Sony Sets PS Vita Release, But Are Gamers Game?
week in review
Posted by Cristi Sauser on October 14, 2011 04:30 PM
Our most-read blog posts of the week include Solo Red Cup Anthem, LeBron James, Stella Artois, JLo , and more:
#1 Toby Keith Late to the Party with Solo Red Cup Anthem
#2 LeBron James: Heart of a Lion, Logo of a Lamb
#3 Bank of America Increases Fees Despite Ongoing Occupation
#4 Aaron Rodgers Makes Low-Key National Advertising Debut
#5 Stella Artois Sexes Up the Perfect Pour
#6 Jennifer Lopez Turns Second Video Into a Fiat Commercial (Paid for by Fiat)
#7 Ben & Jerry's Mooved by Occupy Wall Street Protests
#8 Real Steel's Over-the-Top Product Placements (and the FOX/NFL Bot Tie-In We Already Have)
#9 Men, Be a Pepper! Be a Slimmer, More Manly Pepper!
#10 The Original Penguin Jacket Makes Cars Jump With Joy. Or Something.
Posted by Abe Sauer on October 13, 2011 02:19 PM
No matter how plain a brand is, if it does a job well and does it long enough, it will get its due.
That seems to be happening now with Solo, the brand name of the plastic red cups that have become stapes of any picnic, barbecue and party. Toby Keith, one of the most popular country music artists in America, just released a Solo red cup anthem. But Keith is late to a party that's been raging for years. Continue reading...
Posted by Shirley Brady on June 28, 2010 06:15 PM
Brands are luring music-lovers with a variety of musical tie-ins:
More brands making news after the jump.Continue reading...