week in review
Posted by Michael Waltzer on March 29, 2013 04:30 PM
Our most-read blog posts of the week:
#1 The Future of Retail: Reinventing and Preserving the In-Store Experience
#2 The Shape of Things to Come: Pepsi's New Bottle Design Reinvigorates Brand
#3 Coca-Cola Removes Itself from Obesity Message in Latest "Chairs" Ad
#4 In India, JWT's Ford Ad Renderings Go Too Far
#5 New Miami Dolphins Logo Confirmed After Leak Rumors
#6 The Secret Behind Pepsi's Branded Content Success
#7 Louis Vuitton Promotes "Prostitution Chic" in Controversial Short Film
#8 Tesco Employs Google Street View for Creative Easter Promotion
#9 The Future of Retail: Blending the In-Store and Online Experience
#10 Nike for Tiger Woods Victory Lap: If Nike Says Everything's OK, Is It?
week in review
Posted by Michael Waltzer on March 22, 2013 04:30 PM
Our most-read blog posts of the week:
#1 Brand Transparency: Lululemon Recalls Yoga Pants for Sheer Fabric (UPDATED)
#2 The Future of Retail: How Mobile Payments Are Changing the Retail Experience
#3 American Eagle Spoofs Skinny Skinny Jeans with Viral Ad
#4 American Express at 163: Having Its Cake and Tweeting It, Too
#5 For JCP's Ron Johnson, Joe Fresh Looks Like a Rescue by Canadian Mounties
#6 Bitcoin Sees Broad Global Adoption of its Controversial Virtual Currency
#7 Whole Foods Expands From Retail to Lifestyle Brand with Health Resort
#8 Lays Canada Borrows Flavor Contest from U.S., but Adds Lucrative Twist
#9 Audio Branding: BMW Uses New Sound Signature To Help Redefine the Brand
#10 Facebook Encroaches on Twitter's Territory with Hashtag Integration
week in review
Posted by Michael Waltzer on October 19, 2012 03:47 PM
Our most-read blog posts this week:
#1 Red Bull Stratos: Mission Accomplished
#2 Glenn Beck Fools All with 'New' 1791 Denim Brand
#3 Armageddon: The World's Strongest, Priciest, Inherently Scottish Beer
#4 Now Red Bull Has Conquered Space, Can Brand Escape Tang's Fate?
#5 Beats by Dre Reveals First Post-Monster Products
#6 Study: Toyota Customers Need Reassuring in Wake of Global Recall
#7 Simply Red: Taylor Swift Partners With Keds, Papa John's to Promote New Album
#9 Nike Shoe Drops as Lance Armstrong Resigns From Livestrong [Updated]
#10 Progressive Launches "Dress Like Flo" Halloween How-To Tips
week in review
Posted by Michael Waltzer on October 5, 2012 04:10 PM
Our most-read blog posts of the week:
#1 French Fashion Brand Sparks Social Media Firestorm With 'No Chinese' Rule
#2 D&G "Racist" Earrings an Homage or Just Plain Offensive?
#3 Steve Jobs and the Evolution of the Apple Logo: "Don't Make it Cute"
#4 Kraft Foods Revs Old Brands With Kraft Spin-Off and Mondelēz Launch
#5 Can Dwyane Wade's Li-Ning Deal Change China Brand Perceptions?
#6 Avon, American Airlines Put on Brand Deathwatch
#7 Nissan Targets Emerging Markets By Reviving "Beatles Era" Datsun, Cheaply
#9 Mercedes-Benz Drives Social TV Innovation With Twitter #YOUDRIVE Campaign
#10 Facebook Tries to Wean Marketers Off Clicks
week in review
Posted by Michael Waltzer on September 21, 2012 04:30 PM
Our most-read blog posts of the week:
#1 Giddy Up for Some Psy Gangnam Style Branding
#2 Thanks to Automotive Body Painting, China Auto Shows Are Now Peep Shows
#3 Can Dwyane Wade's Li-Ning Deal Change China Brand Perceptions?
#4 Coca-Cola Continues to Open Happiness, From Coke Machine to Truck to Table
#5 "Why VW"? Volkswagen Promotes Fan Stories, Brand Values in New US Campaign
#6 Organic Brands Caught In Fight Over California's Prop 37 GMO Debate
#7 Where There’s Pepsi, There’s Michael Jackson
#9 Is Burberry Slump a Sign of Decline in Luxury Brands?
#10 Apple’s iPhone 5 Already Shaking Things Up
week in review
Posted by Michael Waltzer on September 14, 2012 04:30 PM
Our most-read blog posts of the week:
#1 Motorola Promotes Droid Razr With TV Campaign on iPhone 5 Day
#2 Apple Unveils Taller, Thinner, Faster, Lighter iPhone 5
#3 Coca-Cola Woos James Bond Fans With Coke Zero Skyfall Tie-In
#4 P&G Brings Video Ads to Print With Dolce&Gabbana Ad in Marie Claire
#5 With Dasani Drops, Coca-Cola Looks to Flavor its Global Water Business
#6 Karamel Sutra's Fine, But Ben & Jerry’s Not Amused by Porn Clone
#7 Toyota Unveils New Slogan: "Let's Go Places"
#9 Chevy Ignores Bad Reviews for 2013 Malibu with Tim Allen's Dulcet Tones
#10 7-Eleven's 7-Election Obama/Romney Coffee Poll is Surprisingly Accurate
week in review
Posted by Michael Waltzer on September 7, 2012 04:12 PM
Our most-read blog posts of the week:
#1"I am Jeremy Lin": A Sneak Peek at Lin's First Commercial for Volvo in China
#2 The Honeymoon's Over for Apple in China as iPhone 5 Looms
#3 Amazon Prime'd to Vanquish Netflix
#4 Pics on Pinterest Can Lead to New Shoes
#5 Absolut Unique Raises the Bar With Four Million One-of-a-Kind Bottles
#6 Vegas Tourism Board Unhappy with Leakers of Harry Photos
#7 Evoque the F-Type: Tata Defies Critics with Jaguar Land Rover Turnaround
#9 Starbucks Hopes North America and Europe Will Fall for Pumpkin Spice Latte
#10 Simply Red: Louboutin Right to Red Sole Upheld in US with Strings Attached
week in review
Posted by Michael Waltzer on August 31, 2012 04:30 PM
Our most-read blog posts of the week:
#1 Lance Armstrong Breaks Own Brand
#2 Hover Car Is Just The Start of VW's China Comeback
#3 Singapore Air Hopes For Crying In First Class Over Smiling In Coach
#4 The Expendables 2 Brings Weak Product Placement Firepower
#5 Pics on Pinterest Can Lead to New Shoes
#6 Decades After Falling Out, Catalina Brand Rejoins Miss America
#7 Campbell’s Go Soup Targets Millennials, Still “Mmm Mmm Good”
#9 Paralympic Sponsor Getting Grief From Athletes
#10 Amazon Surges in Cloud Computing