Posted by Abe Sauer on May 17, 2013 01:46 PM
China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.
This week: VW gets nostalgic... Luxury brands suffer... Starbucks canbalizes itself... Apple "ruins" family life... Translating cat app... Tencent profits... BYD... Let Li... Dutch infant formula... What Taobao can tell you about breast size... McDonald's McCafe absurdity... Face toothpaste... What a poorly made $30 hamburger reveals about China's middle class... and more.Continue reading...
Posted by Mark J. Miller on December 20, 2012 11:18 AM
Back when Shaquille O’Neal was in his NBA playing days and couldn’t seem to sink a foul shot to save his life, there were plenty of coaches and fans who likely could have used a drink after watching him botch another attempt. Shaq has since retired from playing the game, of course, but he’s still ready to help people find a drink, though in a totally different way this time.
O’Neal is about to launch his own line of vodkas, the New York Post reports, that will be coconut-flavored, sugar- and gluten-free, hit store shelves early in 2013 and be called “Luv Shaq.” (One wonders how the B52’s are taking this.)
Drew Adelman, the founder of Devotion Vodka, which will produce the Shaq-branded sugar-free and gluten-free liquor, says that the plan is to go up against Sean “Diddy” Combs’ Ciroc vodka. Devotion was also responsible for a vodka that had Jersey Shore’s Mike “The Situation” Sorrentino’s name on it.
O’Neal, who now makes big bucks as an analyst on TNT’s Inside the NBA, has been on a self-promotion bender this year — or as he calls them on his Twitter bio, "random acts of Shaqness."Continue reading...
Posted by Sheila Shayon on December 19, 2012 12:01 PM
As the holidays are fast upon us, the brightest creative-commerce minds are devising promotions, deals and give-aways to snare the 2012 shopper wherever and whenever he or she may be.
The U.S. National Retail Foundation estimates that Holiday 2012 shoppers will spend $750 per family (up less than 1% from last year), with shopping smarter particularly important for higher-priced tech items that one-third of the population is focused on as lead gifts.
New research from Accenture shows a shift in consumer purchasing behavior and use of shopping channels, specifically online, regarding personalization vs. privacy, digital vs. in-store shopping and the rise of “showrooming.”Continue reading...
Posted by Dale Buss on December 14, 2012 12:18 PM
This year we saw "Black Friday" creep, with store openings encroaching on Thanksgiving a troubling US retail trend to many. Now, get ready for the overnight retail rush heading into the final stretch of Christmas shopping.
Macy's has announced it will be open 24 hours a day, starting at 7 a.m. on Friday, December 21, and running through 7 a.m. on Sunday, December 23. And now comes the announcement by Toys R Us that it will stay open nationwide for 88 continuous hours beginning at 6 a.m. on December 21 through 10 p.m. on Christmas Eve.
In fact, the Toys"R"Us global flagship in New York's Times Square is going for an even bigger record. It opened its doors for 24/7 shopping at 7am on Sunday, December 2, and is keeping them open until 10pm on Christmas Eve, "providing New Yorkers and visitors alike a record-breaking 543 consecutive hours to shop around the clock for all their gift-giving needs."
Whether any store really needs to stay open until 10 p.m. on Christmas Eve — how much of a procrastinator do you have to be to be Christmas shopping at that hour? and how much overtime are the workers getting for those overnight shifts? — is another issue. Does a never-close-the-doors promotion really help time-stressed consumers and help the retailer pick up market share during an already-frenetic month?Continue reading...
Posted by Dale Buss on December 13, 2012 09:04 AM
Google releases new map app for Apple iPhone, shuts down shopping search in China, and makes porn harder to find, as CEO defends tax avoidance.
Apple settles European e-book price-fixing probe with publishers.
Applebee's interviews creator of #HireKevin campaign.
BMW and Boeing plan to collaborate on making carbon fiber.
Barclays joins industry cost-cutting wave, eliminating 2,000 jobs.
Berkshire Hathaway plans rare buyback of holder's stock.Continue reading...
Posted by Shirley Brady on November 22, 2012 09:02 AM
Happy Thanksgiving to our American readers! Businesses prepare for Black Friday rush as record number of US retailers (including strike-threatened Walmart, Kmart, Target and Toys R Us opening on Thanksgiving) and consumer sentiment remains "shaky." Google notes American Thanksgiving with homepage logo nod to Macy's parade (above) and a round-up of holiday links.
Apple must disclose HTC deal to Samsung.
BBC praised for appointing outsider — Royal Opera House CEO Tony Hall — as director general.
BlackBerry 10 prep revs up RIM outlook.
Coca-Cola enters F1 with Burn energy drink brand sponsoring the Lotus racing team.
GE retired CEO Jack Welch "unretirement" makes cover of Bloomberg Businessweek.Continue reading...
Posted by Sheila Shayon on November 19, 2012 01:38 PM
As holiday season is now upon us, the two major U.S. shippers are gearing up as e-commerce and mobile access portend a healthy economic surge this week, through Grey Thursday, Black Friday, Cyber Monday and into full-fledged holiday shopping mania.
According to the National Retail Federation, overall holiday sales are expected to rise 4.1% compared to last year – a bellwether for the health of the economy, with electronic items, apparel, and luxury comprising a significant portion of total holiday shipping volumes.
Both UPS and FedEx have delivery contracts with most of the biggest e-tailers including Toys R Us, Kohl's, Walmart, Macy's, eBay and Amazon.
UPS (the brand formerly known as United Parcel Service) expects shipments to hit record levels up 10% from last year and plans to hire 55,000 seasonal workers, and estimates it will deliver 527 million packages between Thanksgiving and Christmas, topping last year’s record of 480 million.
Their busiest day will be Dec. 20, with an estimated 28 million packages delivered, up from the regular 15.8 million packages daily.Continue reading...
Posted by Dale Buss on October 31, 2012 06:32 PM
Air New Zealand in-flight video promotes Peter Jackson's "The Hobbit" in latest marketing tie-in for the movie.
ABC News files motion to dismiss "pink slime" suit.
Apple signals Tim Cook era with management shakeup, reports R&D spending up 40% in 2012 (although it was still outspent by Microsoft), plans to open up to 35 stores next year, confirms iPad mini built-in speakers.
Honda targets Japanese women with pink "She's" car.
Barclays faces two new U.S. probes.
Caesars packs up casino in Macau.
Campbell hires new CMO to reach Millennials.Continue reading...