Interbrand IQ: The Best Asian Brands Issue

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health fallout

As the Bird Flu: KFC, Tyson Caught Up in Latest China Chicken Nightmare

Posted by Abe Sauer on April 8, 2013 12:34 PM

"I've been eating at KFC the last few days, could that be a problem?" ("前几天刚吃了肯德基会有问题吗") asked one Weibo user.

The coming week could be a nightmare for KFC in China. Depending on developments in an outbreak of a new strain of avian flu called H7N9, KFC could see its business decimated by another chicken scare just months after a previous one.

KFC is not the only brand worried. Tyson chicken is already rolling out damage control.Continue reading...

brand news

Brands to Watch: iPhone 5, Qwikster, Tyson Foods & more

Posted by Shirley Brady on September 19, 2011 06:34 PM

Brands to Watch

Apple "iPhone 5 in October" rumors heat up and cases appear, while Samsung sues to pre-emptively block the device in Korea.

Netflix's Qwikster spin-off proves a turn-off to observers, subscribers and Wall Street.

Tyson Foods releases social campaign for Feeding America, and settles 12-year legal battle with employees with $32M settlement.

AT&T faces tough battle with seven states backing DoJ suit.

Facebook and Time Warner's CNN and Cartoon Network team up on anti-bullying pledge app.

Jarritos Mexican soda appeals to non-Hispanic young men with new campaign.

Kenshoo expands relationship with Omnicom's Annalect.

Lego enhances augmented reality packaging.Continue reading...

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