Posted by Dale Buss on November 28, 2011 08:55 AM
Adbusters' role in branding Occupy movement examined in New York Times as Occupy LA protesters dig in heels.
Amazon eyes China growth.
Apple critiqued for not getting social media (but does it matter to brand loyalists?) as digi-savvy toddlers' parents fuel iPad sales.
Black Friday sales boost LG and Samsung as e-tailers are poised for Cyber Monday lift.
BSkyB's James Murdoch loses investors' confidence.
China's Chery automaker launches Qoros brand as Subaru joint venture gains lifeline.
Coach, expanding in China, will list shares on Hong Kong's Hang Seng stock exchange.
Coca-Cola, McDonald's, Nestle and Mars sign European pledge to only promote nutritious products on their websites.
Disney releases mobile app for Spider-Man, as the Marvel-owned web-slinger finds his feet on Broadway.Continue reading...
Posted by Dale Buss on September 1, 2011 08:56 AM
Amazon to release new album by Blondie as an exclusive.
Apple criticized for China supply chain pollution.
AT&T's T-Mobile setback seen as test case for tougher US antitrust limits.
BNY Mellon ousts chief in shake-up.
BP offices in Moscow continued to be raided by government officials in document search connected to lawsuit.
Bennigan's begins brand-wide overhaul.
Billie Jean King launches USTA-backed arthritis PSA campaign at US Open.
Conde Nast aggregates popular content with Social Sidekick.Continue reading...
Posted by Shirley Brady on February 28, 2011 02:30 PM
Michelle Obama is teaming up with the first couple of tennis, Andre Agassi and Stefanie Graf, in a partnership between the United States Tennis Association and the first lady's Let’s Move campaign to fight childhood obesity.
In a new public service announcement debuting tonight on ESPN, Obama, Agassi and Graf are shown as ballpersons in a PSA that will air during telecast of the BNP Paribas Showdown at Madison Square Garden.
Let's Move celebrated its first anniversary earlier this month, while Agassi and Graf — parents themselves — have long been active with Agassi's Las Vegas-based foundation to help kids. Agassi, the eight-time grand slam champion and former #1 men's tennis player, is being inducted into the International Tennis Hall of Fame on July 9th.