Posted by Mark J. Miller on October 2, 2012 03:16 PM
For 50 years, James Bond has been finding his way out of life-threatening situations and winning hearts on the world’s silver screens. Friday, Oct. 5th marks the 50th anniversary of Bond on the silver screen, which is being promoted as Global James Bond Day. And in about a month, the British spy will come striding onto the big screen once again, so that means the heavy media push is now on.
The upcoming Bond film, Skyfall, has already been raising some eyebrows with the news that 007 will enjoy a Heineken during the film and not his typical martini tipple, with fans encouraged to help the new Bond girl, Severine, "crack the case" in a Facebook mystery game. But plenty of other marketers are jumping on the film’s release as well to encourage consumers to be more like the women-objectifying, consistently drinking, hidden-weapon-wielding Bond.Continue reading...
Posted by Dale Buss on March 10, 2011 09:00 AM
Amazon sued over instant search patent.
American Express powers Foursquare specials at SXSW, where Apple opens pop-up store for iPad 2 sales.
Angry Birds raises $42 million.
AOL readies post-Huffington Post deal layoffs of 20% workforce reduction.
Bluefly tries social gaming.
Caesars plans Asia hotels, without gambling for now.
Chrysler’s Twitter account accidentally drops the F-bomb, fires social media agency tweeter.Continue reading...