2014 Brandcameo Product Placement Awards

brands that go bang

Guy Fawkes: The Anti-Establishment Brand Takes On a Whole New Face

Posted by Barry Silverstein on November 6, 2013 02:02 PM

Election Day may have been an off-year for American voters, but in cities around the world, a different kind of public display was taking place on November 5.

Spurred on by the hacking collective, Anonymous, a "Million Mask March" occurred in some 450 cities to protest government corruption and economic inequality. It's believed to be the first time Anonymous went beyond what had been primarily online activism to encourage a public protest in the streets. The event's website indicated the Million Mask March was a "Call for Anonymous, WikiLeaks, The Pirate Party, Occupy and Oath Keepers to Unite Marchers, Occupiers, Whistleblowers and Hacktivists."

Most of the protesters at events in such cities as Amsterdam, London, Mumbai, and Washington, D.C. were wearing a Guy Fawkes mask, which depicts a somewhat unsettling chalky white face, adorned with a slim mustache/goatee and a devilish smile. While November 5, Guy Fawkes Day, is a British remembrance of a guy who many might consider a terrorist (in 1605, he tried to blow up the English Parliament in his support of Catholicism), he has become, quite literally, the face of modern-day anti-establishment protests. In the past few years, for example, it has shown up on the faces of Occupy Wall Street protesters, and earlier this year, it was worn by Bahraini protestors. Recently, the mask has appeared at protests against NSA surveillance.Continue reading...

brand news

In the News: Men's Wearhouse, Dolce & Gabbana, Dunkin' Donuts and more

Posted by Dale Buss on June 20, 2013 09:21 AM

In the News

Sopranos star James Gandolfini dies of a heart attack at age 51. 

Men's Wearhouse fires founder and chairman, George Zimmer.

Dolce & Gabbana namesakes are convicted of tax evasion.

Dunkin' Donuts to sell gluten-free doughnuts.

BSkyB cleared in sports advertising spat with rival BT

Bud Light hopes BBDO can make ads awesome again.

Chipotle identifies its GMO ingredients.

Chrysler recall-resistance tactic may spread in auto industry.

Facebook plays catch-up in video.

GM sticks to China growth plan.

Google threatened with privacy fine in France.

Woody Harrelson launches eco-friendly paper brand.Continue reading...

brand news

In the News; AB InBev, GE, PepsiCo and more

Posted by Dale Buss on April 8, 2013 09:02 AM

In the News

AB InBev reachedtentative agreement with the U.S. Department of Justice over its disputed $20.1 billion acquisition of Mexican brewer Grupo Modelo, which faces inquiry over Mexico worker deaths.

GE to buy Lufkin for $3 billion in oil-and-gas-industry play.

PepsiCo seeks to patent novel high-protein nutrition beverages.

Adidas stops controversial sale of t-shirts around injured Louisville player Kevin Ware.

AOL CEO Tim Armstrong to be honored for pro-women Makers series.

Apple's former advisor to Steve Jobs admits brand screwed up iPhone naming system.Continue reading...

brand news

In the News: AppSung, Facebook, WikiLeaks and more

Posted by Shirley Brady on August 17, 2012 08:50 AM

In the News

Apple and Samsung urged to make peace by patent trial judge.

Apple retail chief rehires employees he "mistakenly" fired, as brand's vision for TV set-top box becomes clearer.

Samsung launches Galaxy Note 10.1 in three major markets.

WikiLeaks' Julian Assange gets caught in a diplomatic stand-off as Ecuador offers him asylum.

Facebook shares drop to lowest point yet.

Best Buy founder presses his case for company takeover.

Budweiser sponsors Jay-Z documentary.

Heineken reportedly in talks with F&N to raise APB bid.

Macy's sues JCPenney over Martha Stewart deal after suing Stewart.

Nestlé loses bid to prevent sales of rival coffee capsules.Continue reading...

brand news

In the News: Linsanity, Yahoo, Porsche and more

Posted by Dale Buss on July 6, 2012 09:01 AM

In the News

Jeremy Lin signs free agent deal with Houston Rockets, ending "Linsanity" in NYC if the Knicks don't make him a better offer.

Yahoo considers CEO of Hulu for top job.

Porsche tries to adjust to Volkswagen embrace.

Anheuser-Busch encourages responsible drinking.

Bausch & Lomb could go public by year-end.

Chevrolet plans to show off vehicles at MLB All-Star Game in Kansas City next week.

Chuck E. Cheese burns long-time voice with new mascot.

Dynegy files for bankruptcy.Continue reading...

brand news

In the News: BlackBerry Crushed, Walmart Targets Best Buy and more

Posted by Shirley Brady on May 30, 2012 05:42 PM

BlackBerry-maker Research in Motion saw its shares slump today after warning Wall Street that it's forecasting an operating loss for the first quarter. With the company hiring bankers at JPMorgan and RBC to explore a sale, investors worried and layoffs looming, the Canadian government dismissed rumors of a possible takeover.

Other brand news:

Best Buy store closures spur Walmart ads.

NYC mayor Michael Bloomberg bans sale of large sodas and sugary drinks.

GM is shifting Chevrolet ad budget from Super Bowl to sponsoring the popular Manchester United soccer team.

Disney Channel joins the TV Everywhere brigade.

Exxon Mobil shareholders approve executive pay.Continue reading...

brand news

In the News: Apple vs. Proview, Google+, Nokia, more

Posted by Shirley Brady on February 28, 2012 08:55 AM

In the News

Amazon settles suit with college bookstores.

Apple slapped with escalating legal challenge by China's Proview, which wants iPad name globally.

AT&T seeks fees from developers for users' data use.

Bank customers are increasingly switching to avoid fees.

Billabong rejects $906 million bid.

Buddy Media acquires London startup.

Chevrolet declared America's favorite performance brand.

Coca-Cola's Olympic security concerns revealed by Wikileaks.Continue reading...

brand news

In the News: Pringles, Facebook, Dodgers & more

Posted by Dale Buss on November 2, 2011 08:55 AM

In the News

P&G delays $1.5 billion sale of Pringles.

Facebook struggles to get advertisers to pay for exposure.

Los Angeles Dodgers are for sale, owner Frank McCourt confirms.

Apple sees new CEO Tim Cook make it his own.

Bank of America blinks and withdraws $5 debit-card fee.

Bloomberg Businessweek ad campaign pitches personality.

BMW may see profit lead evaporate as new 3 Series eats into earnings and is topped by Mercedes-Benz in U.S. October sales.Continue reading...

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