Interbrand IQ: The Best Asian Brands Issue

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mobile brands

Google Takes Apple Bite With Mobile Music and Movies for Android

Posted by Shirley Brady on May 10, 2011 01:00 PM

Google's Music Beta service was the big news from the Android team at the Google I/O developers conference today.

The good news: it's live. The bad: It's accepting a limited number of requests to check it out — but only in the US.Continue reading...

brand news

In the News: Apple, GM, WikiLeaks and more

Posted by Dale Buss on February 24, 2011 09:00 AM

Branding News

American Idol voting comes to Facebook.

Apple updates MacBook Pro.

Ford uses innovation tools in R&D. 

GE and Siemens target electric-car charger business. 

GM caps profitable year, reporting first annual profit since 1994.

Google penalizes Overstock for SEO practices.Continue reading...

ad watch

Super Bowl XLV: Tuesday Morning Quarterbacking

Posted by Dale Buss on February 8, 2011 10:00 AM

During an advertising panorama as long and varied as the Super Bowl, some ads are bound to win clearly, others – despite the millions of dollars invested in them – just as destined to fail.

That leaves a vast middle ground where ads can score points but not touchdowns, or maybe entertain but not influence. Or perhaps provide a memorable or significant moment or two.

With more than a day to mull over which brand messages at the Super Bowl didn't just make a lot of noise but may have lasting, subtler impact on brands that suited up for Super Bowl XLV, here are a few of our picks.Continue reading...

ad watch

Sneak Peeks: Volkswagen, Motorola Super Bowl Spots and BlackBerry PlayBook

Posted by Shirley Brady on January 31, 2011 12:15 PM

The Black Beetle — "it's coming." Got it. Motorola also released its Super Bowl teaser spot today — one that tweaks Apple's iconic 1984 Super Bowl spot introducing the Macintosh.Continue reading...

mobile brands

Motorola Unveils Xoom Tablet, Atrix Smartphone at CES

Posted by Shirley Brady on January 5, 2011 09:15 PM

Motorola introduced Xoom, which it says will be the world's first Honeycomb (Google Android)-based tablet, at CES today. Take a closer look at its iPad answer (produced with Verizon Wireless), along with Atrix, its new 4G phone coming to AT&T customers in the US and Bell customers in Canada, after the jump.Continue reading...

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