privacy alert

Microsoft Takes on U.S. Government in Fight to Protect Consumers' Private Data

Posted by Shirley Brady on December 15, 2014 01:16 PM

As consumers are increasingly aware how fragile their personal data is in the wake of hacks including Sony's current meltdownMicrosoft is backing a call for a new digital privacy law in the U.S.—and refusing to turn over private emails from its Irish data center to the U.S. government

General counsel Brad Smith spoke out today in Washington for citizens' right to privacy of their data and the right for citizens' emails and other digital information to be protected by companies and the government, whether stored in the U.S., internationally or in the cloud.

Microsoft is fighting the U.S. Justice Department over a warrant for data stored on a server in Ireland, and today noted in a blog post that the court has received supporting amicus briefs filed by other tech companies  supporting its move, including Verizon, Apple, Amazon, Cisco, Salesforce, HP, eBay, Infor, AT&T, and Rackspace.Continue reading...

brand news

Brand News: Burger Wars, SodaStream, Lululemon and more

Posted by Dale Buss on December 11, 2014 09:38 AM

TOP STORIES

McDonald's plans to trim menu items and value meals while rolling out DIY platform as Carl's Jr. announces all-natural burger to woo millennials.

Nationwide Insurance returns to Super Bowl after eight-year hiatus.

Lululemon sees net revenue rise 10% in third quarter.

SodaStream reports positive results from home-soda maker with Pepsi but beverage giant isn't convinced.

Walmart copes with crumbling business in China as company illegally punished workers in California and CEO chats with Charlie Rose.Continue reading...

retail

eBay's Holiday Gift: A New iPad App and Festive Good Deeds

Posted by Catherine Straut on December 10, 2014 05:39 PM

eBay iPad app holiday 2014

As announced today, eBay has launched its first iPad app in a bid (if you will) to “enhance the shopping in time for the holidays,” according to a press release. The e-commerce platform is intent on reinvigorating growth and sales by catering to the more than half of its users (59%) who are multi-screen shoppers.

The immersive platform—available in 8 languages to buyers and sellers around the globe—enhances the brand's content marketing efforts and features an elevated design aesthetic.

The app features a simplified navigation and checkout, gesture-based exploration, a refined photography gallery, a more user-friendly "My eBay" experience (Buying, Selling, Watching, Following), new item detail (View Item) and seller profile pages and fresh collections across popular categories (Motors, Fashion, Electronics, and Collectibles).Continue reading...

retail

Amazon Pushes Deliveries From Bike to Home, From Restaurants to Drones

Posted by Sheila Shayon on December 9, 2014 04:46 PM

Amazon is scaling the digital ramparts and making more inroads into the physical world in an effort to become the go-to delivery service—everywhere, any time, for everything.

Case in point: the e-commerce giant is testing bike messenger deliveries in New York City this holiday season, with the goal of delivering customers' orders within an hour. Dubbed Amazon Prime Now, trials are underway with at least three courier services to ascertain the speediest and most careful delivery to Amazon Prime customers. 

“During the trials, messengers are given an address and told to bike there within the allotted time," The Wall Street Journal reports. “Once they arrive, they are required to take a photograph of the building’s address and return to the ground floor of the Amazon building, which is referred to by bike messengers as “the base.””

Working out of the company's new 34th Street HQ in New York, the couriers are paid around $15 an hour and work eight-hour shifts.Continue reading...

brand news

Brand News: Apple, Amazon, Uber and more

Posted by Dale Buss on December 8, 2014 08:31 AM

TOP STORIES

Ford tops 1 million in annual China sales.

Amazon tests restaurant delivery service in bid to keep disrupting itself.

UBS turns to artificial intelligence to advise clients.

Uber driver in India arrested on rape charges.

Apple promotes iPad Air 2 (and apps from Post-it and others) in U.S. TV spot:Continue reading...

tech style

eBay Brings Digital Chic, Bespoke Big Data to Rebecca Minkoff's New Stores

Posted by Sheila Shayon on November 12, 2014 03:06 PM

eBay is partnering with tech-savvy fashion brand Rebecca Minkoff to bring immersive digital technology to the designer's foray into brick-and-mortar stores.

The first of four high-tech boutiques will open on Saturday in New York's Soho area, followed by a San Francisco store (in the Pacific Heights neighborhood) that will open shortly thereafter and stores in Los Angeles (on Melrose Avenue) and Tokyo next year.

While the stores are permanent, eBay has signed on for a one-year (minimum) partnership to bring its e-commerce prowess to Minkoff's first stores, powering touch screen interactive displays and digital fitting rooms designed with her customers—omnichannel-savvy, sophisticated and fashion-forward shoppers—in mind.Continue reading...

retail

Brands Anticipate 11/11 Singles Day Bonanza Thanks to Alibaba

Posted by Sheila Shayon on November 7, 2014 03:59 PM

China's relatively new Singles Day e-commerce promotion on 11/11 has become the biggest shopping day worldwide, breaking more sales records each year since its inception.

Beginning in 2009 with 27 brands, the event was so big last year that banks were overwhelmed with transactions from Chinese retailers like Alibaba's Taobao Marketplace and Tmall.com, which logged $5.75 billion in sales—more than twice what U.S. retailers made on Cyber Monday in 2013.

Now forecasters are calling for a sales haul that could surpass $8 billion worldwide, and 11/11 mania is spreading worldwide. Continue reading...

retail

Frenzy for Alexander Wang Proves H&M's Mastery of Co-Branding

Posted by Sheila Shayon on November 6, 2014 06:02 PM

The day has finally arrived: Alexander Wang's collection for H&M is now in stores. Wang, creative director of Kering SA’s Balenciaga brand, is the first American to design a guest collection for H&M, and today's debut marks 10 years of designer collaborations for the world's second-biggest apparel retailer after Zara owner Inditex.

After an orchestrated series of sneak peeks—first on Instagram, followed by Rihanna at New York Fashion Week, and then a mention in Vogue Netherlands—as well as a striking video teaser (below) and a New York runway show—the collection has now hit 240 H&M stores worldwide and its network of websites, with select pieces also for sale on the official Alexander Wang website.

As we noted earlier, the collaboration not only crashed H&M's local websites worldwide, but instantly hit eBay, with items priced up to $2,000.Continue reading...

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