Interbrand IQ: The Best Asian Brands Issue

rss

tech champs

It Doesn’t Matter If It’s Called The iSlate Or iPad, iWant It Now

Posted by Ben Berkon on January 21, 2010 04:11 PM

Ever since Apple announced in 2009 that it was going to release a tablet in 2010, fanboys have been talking non-stop about the revolutionary specs, potential release date, and of course the name of the product. Apple has been pondering the latter too.

The stylistic computer company has been toying with two names for its first leap into the tablet market, considering both the “iSlate” and the “iPad.” However, one has to truly wonder -- does it actually matter which name it chooses?Continue reading...

More about: , , , ,

brand news

Headline Roundup: Going 3-D

Posted by Jim Thompson on January 6, 2010 09:35 AM

Toyota and Ford show stong end-of-year sales increases. [WSJ]

Shanghai Panda, Chinese milk brand, incurs contamination scandal. [Guardian]

Dove makes a play for male demographic with Super Bowl ad. [Ad Age]

Warren Buffet threatens Kraft's bid for Cadbury. [WP]

ESPN and Discovery mark new beginning with launch of 3-D programming. [CNN]

High expectations raise stakes for Apple's iSlate. [Reuters]Continue reading...

brand news

Headline Roundup: Everything Must Go

Posted by Stephanie Startz on December 29, 2009 09:03 AM

GM plans deep discounts to unload additional Saturn and Pontiac vehicles. [WSJ]

Yahoo's act of kindness campaign helps weary holiday travelers at San Francisco and San Jose airports. [AdAge]

Apple shares rose on news of the iSlate. [Times of London]

Trendspotting: Mobile augmented reality will reach its zenith in 5 - 10 years. [BrandWeek]

Netflix lobbies Hollywood studios to bolster on-demand Web offerings. [Bloomberg]

AT&T restores online sale of iPhones with no explanation. [WSJ]Continue reading...

brand news

Headline Roundup: Merry Profits

Posted by Stephanie Startz on December 28, 2009 09:03 AM

Will Apple release the iSlate, the tablet computer, in early January? [Telegraph]

Avatar tops the box office in its second week. [WSJ]

Brands sell love first, products second. [NY Times]

IndyMac returns under OneWest, doubling branches. [WSJ]

Awkward timing for a new book by Tiger Woods. [NY Times]

2010 predictions see more brands dissolving. [WSJ]Continue reading...

Brand Chatter on Twitter

elsewhere on brandchannel

1 2 3 4 5 6 7 8 9
brandcameo2013 Product Placement Awards
Which brand is most bullish on Hollywood?
Coca-ColaIt's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh
debateJoin the Debate
What makes a great brand?
BPBP
Branding Comeback Challenges
Denise Lee YohnLance Armstrong’s Brand
Denise Lee Yohn Weighs In
Digital Watch: WahlAT&T
Rethinking Possible With Transmedia Storytelling
paperGlobal Competitive [Ad]vantage
The latest from GeoEdge
Sheryl Connelly
Sheryl Connelly

Meet Ford's Resident Futurist
Marketing to the New MajorityBranding 123
A primer by Barry Silverstein