brand news
Posted by Sara Zucker on April 26, 2010 08:04 AM
Apple ending "I'm a Mac" ads?
KFC's "pink bucket" promotion isn't all that, says Consumerist.
Nescafe to revive "Gold Blend" couple after decade break.
Chevrolet moves on from "Like a Rock" and "Heartbeat of America."
Victoria's Secret suits up with the NFL.
Israel will allow iPads to enter the country, while bootleg iPads show up in China.Continue reading...
More about: Apple, Nair, Israel, IPad, KFC, Cheez-It, Ticketmaster, Live Nation, New York Times, Cats Against Clay, Blippy.com, Hulu, Hugo Boss, Burger King, Loehmann's
brand news
Posted by Sara Zucker on April 23, 2010 07:34 AM
McDonald's unveils new I'm Lovin' It campaign (above).
Virgin Atlantic is under investigation for alleged price-fixing.
Thanks to Japan and its love of smartphones, Apple sales are up.
Gatorade's new campaign has athletes drinking throughout their games.
Lay's won't need the FDA to launch a new form of salt.
Netflix is wooing users with price cuts for Wii-based service.Continue reading...
More about: McDonald's, Facebook, Virgin Atlantic, Hulu, Apple, Gatorade, Lay's, Manchester United, DFS, Reuters, Netflix, Absolut, Glamour, Best Buy, Cottonelle, Kimberly-Clark, NFL Draft, Microsoft, Windows 7, Nokia, Diesel, Marvel, Google, ShopFans, BCBG
brand news
Posted by Sara Zucker on April 22, 2010 07:24 AM
Earth Day is a huge draw with brands looking for eco-friendly consumers.
PepsiCo launched an initiative to encourage recycling with nation-wide kiosks.
EBay's creator has designed a subscription online information service for Hawaii.
JC Penney looks to increase sales by focusing on brand collaborations.
CenturyLink is buying Qwest, creating the largest US landline phone company.
Sony's PlayStation will stream Major League Baseball games.
LG Electronics rolls out new campaign in run-up to the FIFA World Cup.Continue reading...
More about: Earth Day, EBay, PepsiCo, JC Penney, Microsoft, CenturyLink, Qwest, Nintendo, Food Network, Barnes & Noble, Magic Brands LLC, Fuddruckers, Koo Koo Roo, Panasonic, Chrysler, L'Oreal USA, Essie Cosmetics
brand news
Posted by Sara Zucker on April 21, 2010 07:36 AM
Victoria Beckham and Eva Longoria are promoting the LG Fashion Touch.
Major League Baseball signs All-Star Game sponsors. [NY Times]
Lane Bryant has its panties in a bunch after networks pull a new lingerie ad. [Adweek]
Neiman-Marcus dips its toes into discount retail. [Mediapost]
Sarah Ferguson, Duchess of York, wants to extend her brand to include a show. [Reuters]
Chrysler lost $4 billion since emerging from bankruptcy protection. [NY Times]Continue reading...
More about: Lane Bryant, Sarah Ferguson, Apple, Google, Green Day, General Motors, Quiznos, Subway, Mountain Dew, Live Nation, Clairol, Vera Wang, David's Bridal, Hewlett-Packard, Sex and the City, Nordstrom, Twilight
brand news
Posted by Sara Zucker on April 20, 2010 07:41 AM
Gizmodo's iPhone v. 4 sneak peek sparks a frenzy. [NY Times]
Blackberry sends cute girls to flirt while secretly peddling its products. [NY Daily News]
European airports start to reopen for flights, as ash halts Nissan production in Japan. [BBC]
Toyota's Lexus SUV recall goes global. [CNN]
Yahoo wants to acquire Foursquare before it becomes even more popular. [LA Times]
Lifetime taps iPad for Project Runway finale. [PaidContent]Continue reading...
More about: Blackberry, Lenovo, Google, VH1, Blockbuster, Yahoo, Foursquare, Kodak, AOL, Citigroup, Macy's, People StyleWatch, YouTube, Ralph Lauren
brand news
Posted by Sara Zucker on April 19, 2010 07:12 AM
Green marketing is in the spotlight ahead of Earth Day on Thursday; Earth Day's 2010 sponsors include P&G, Siemens, Wells Fargo, UPS, and Philips. [Brandweek | TreeHugger]
Toyota is set to agree to a $16.4 million fine today for not telling U.S. officials about a pedal defect. On Friday, the automaker recalled 600,000 minivans over rust problems, and confirmed safety concerns with its Lexus GX 460 model SUV. [AP | USA Today]
KLM, Lufthansa, and British Airways test flights are giving hope to the millions of passengers grounded by Iceland's volcanic ash. European transport ministers meet today to discuss resuming air travel. Air France, meanwhile, appears to be weathering the disruption. [BBC | NYT | CNN | Businessweek]
American, Delta Air Lines, United Airlines, US Airways and JetBlue won't charge for carry-on luggage. [AP]
GM took church-goers for a Sunday drive yesterday. [Detroit Free Press]
ESPN seeks to dominate the sports circuit by purchasing NCAA basketball. [Business Insider]Continue reading...
More about: Toyota, Mulberry, Schick, Belvedere, Goldman Sachs, Procter & Gamble, Siemens, Wells Fargo, UPS, Philips, KLM, British Airways, American Airlines, Delta Air Lines, United Airlines, US Airlines, JetBlue, GM, ESPN, 7-Eleven, Comcast, RightNetwork, Coca-Cola, tumblr, Vertu, Best Buy, Microsoft, iPad, Apple, Facebook, Air France
close of business
Posted by Sara Zucker on April 16, 2010 04:32 PM
Toyota engineers in Japan confirm the Lexus GX 640 issue flagged by Consumer Reports. [NY Times]
Airlines' revenue loss from ash disaster: $200 million a day. [Bloomberg]
Consumer sentiment may be turning negative. [The Atlantic]
Rolling Stone archives issues if readers want to pay up. [AP]
Google wants to help consumers with their spelling. [NY Times]
Jennifer Convertibles is having a bad week. [Racked NY]
Do health insurance and fast food consumption relate? [Consumerist]
brand news
Posted by Sara Zucker on April 16, 2010 07:35 AM
Kotex now employs the Kardashian family. [Village Voice]
Apple fans scramble for the iPad ... which is banned in Israel. [Reuters | CS Monitor]
UA, Continental in merger talks. [Reuters]
KFC goes pink to support breast cancer research. [QSR]
GE develops light bulb that lasts 17 years. [PC World]
Toyota's US ruling on safety tests delayed. [Detroit Free Press | USA Today] Continue reading...
More about: Pizza Hut, Iceland, Europe, Melania Trump, Spirit Airlines, Hewlett-Packard, Twitter, Google, BET, Earloomz, Kotex, Kim Kardashian, Khloe Kardashian, Bruce Willis, Samsung