retail

US Retailers Are Ready to Spring Forward

Posted by Dale Buss on March 6, 2015 05:05 PM

JCPenney spring 2015

Mainstream American retailers finally seem to be creeping back into growth mode after a rough couple of years and a very difficult period stretching back to the beginning of the Great Recession in 2008.

There remain storm clouds aplenty for bricks-and-mortar store brands, and some challenges for just about every major retailer.

But the latest quarterly sales and earnings reports have confirmed that chains including Kohl's, JCPenney and Old Navy have joined a recent chorus of good news from others such as Walmart and Target about current sales trends and short-term expectations.Continue reading...

mobile brands

BMW Leads Auto Brands on the Edge of Their Car Seats for Apple Watch Debut

Posted by Dale Buss on March 6, 2015 04:40 PM

Anxiously awaiting Monday's Apple Watch reveal, automotive brands are seeking partnership deals with the tech giant to enable car owners to share mobility back and forth between watches and car consoles.

BMW has an early inside track. The automaker’s execs have spent weeks at Apple's headquarters in Cupertino, California—part of an elite cadre of brands getting behind the velvet rope early to kick the tires (so to speak) on Apple Watch's features, according to Bloomberg.

The automaker has been taking its Apple Watch app for a spin, which lets users track their electric cars' battery-charging status via the Apple Watch.Continue reading...

automotive

At 2015 Geneva Motor Show, Auto Brands Return to Old-Fashioned Power

Posted by Dale Buss on March 6, 2015 03:16 PM

Based on the buzz at the 2015 Geneva International Motor Show this week, vehicles will become more dependent on technology than ever, especially digital technology.

But even while parts of what was being promoted could have taken place at the 2015 Mobile World Congress going on in Barcelona, carmakers are sticking to what they're best at.

After all the buzz about electric vehicles in recent years, they've also re-embraced the internal-combustion engine and are happy to let EV advancements idle for a bit—at least until higher oil prices and consumer demand make them more of a customer priority.Continue reading...

celebrity brandcasting

will.i.am Calling: Star Plugs Puls at Mobile World Congress, Ekocycle in London

Posted by Mark J. Miller on March 6, 2015 02:03 PM

will.i.am Puls smartwatch wearable tech

will.i.am's business card runneth over: musician, entrepreneur, actor, DJ, producer, creative director, car designer (for Lexus and himself), eco-collaborator (with Coca-Cola), investor (with Beats) philanthropist—and on, and on, and on and on.

Clearly he (a) doesn't need much sleep; (b) keeps finding new ways to leverage his personal brand; and (c) loves technology, as demonstrated this week.

First stop: Barcelona, for the 2015 Mobile World Congress. He was there to talk up his Puls wearable tech platform while spinning not music but future-forward jargon, such as “thumbing through life,” “screenagers,” “i-data-ty”—and calling for an ethical stance in 3D printing of human body parts.Continue reading...

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