retail watch
Posted by Sheila Shayon on June 17, 2013 05:12 PM

Gilt, the innovative fashion flash-sale site is opening a physical outlet in Louisville, Ky. for one month beginning June 28th.
The pop-up shop, dubbed Designer Outlet, will house thousands of products for men, women and children as well as accessories and housewares from Zac Posen, Vera Wang, Badgley Mischka and Missoni, among others, for up to 90 percent off.
"The exciting new concept store is a unique addition to our local retail market. We're fortunate that Gilt's presence in Louisville affords us the opportunity to dress high-style at great prices and I'm sure it will be well-received by consumers," said Craig J. Richard, President and CEO of Greater Louisville Inc.Continue reading...
brand battle
Posted by Sheila Shayon on June 17, 2013 04:08 PM

The streaming race between Netflix and Amazon is neck and neck again as both service providers have inked new streaming deals for in-demand programming.
The news comes just a week after Netflix suffered a blow as it relinquished its deal with Viacom and saw Amazon quickly scoop up its rights to popular kids programming like Dora the Explorer, Blue's Clues and others. But now, Netflix is back on the horse thanks to a new deal with DreamWorks.
The long-in-the-making deal with DreamWorks Animation will supply Netflix with 300 hours of original programming inspired by much-loved DreamWorks characters like Shrek and The Croods, as well as series featuring Casper the Friendly Ghost and Lassie, which DreamWorks has rights to through its purchase of Classic Media.Continue reading...
More about: Streaming, Video, Netflix, Amazon, Amazon LoveFilm, DreamWorks Animation, Disney, Disney Movies On Demand, Shrek, The Croods, Dumbo, Wall-E, Europe, UK, Viacom
car talk
Posted by Dale Buss on June 17, 2013 02:57 PM

Ford has finally given in to the primordial leanings of its customers and decided to put more old-fashioned knobs and buttons on its infotainment controls. But the move—arguably, belated by two years—still might not be enough to save Ford this week from another poor third-party evaluation that got the brand into trouble in the first place.
Ford will reprise tuning and volume knobs for the radio as it redesigns existing models and introduces new ones, Raj Nair, Ford's global product-development chief, told the Wall Street Journal. That's because the company finally gave in to two years of complaints about the initial version of its touch-screen multimedia system, MyFord Touch and MyLincoln Touch, which essentially were a Version 2.0 of its popular Sync technology.
In 2011, reports by both J.D. Power and Consumer Reports—two of the most authoritative sources of independent evaluation in the business—slammed Ford for MyFord Touch because the touch-screen interface, voice-activiated controls and other aspects of the system confounded users. Power even labeled it a "quality" issue and dropped Ford from one of the top auto brands in its annual Initial Quality Survey to a below-average brand.Continue reading...
brand challenges
Posted by Sheila Shayon on June 17, 2013 02:03 PM

Amazon’s home grocery delivery service, AmazonFresh, is expanding slowly—on purpose. Ther service's first roll-out beyond its home base in Seattle hit Los Angeles last week as Amazon starts in on a strategic plan to focus on high-density urban areas and warehousing robotics, according to a report from Reuters.
Amazon's Jeff Bezos has shown a lot of restraint in rolling out the grocery product as a handful of competitors like PeaPod, Fresh Direct and a host of more local, store-based systems have entered the space. But Bezos has slowed the process in order to learn from previous mistakes, as well as the mistakes of others. After all, with less than one percent of online activity responsible for the $586 billion in grocery retail sales, the addition of online grocery to Amazon's portfolio makes it virtually unsurpassable. Continue reading...
More about: E-Commerce, Retail, E-Retail, Amazon, AmazonFresh, PeaPod, FreshDirect, Webvan, Kiva Systems, Grocery, Grocery Delivery,
geolocation
Posted by Dale Buss on June 17, 2013 12:48 PM

The good denizens of Myanmar surely wouldn't mind if Coca-Cola opened a little "happiness" for them as the brand has been doing around the world lately. But for the time being, Myanmar—where only 13 percent of residents even have electricity—probably would settle for the jobs that Coke now is providing there, and maybe for a bottle of the stuff at the end of the shift.
Yes, Coca-Cola is joining Unilever, General Electric, Philips, Visa and just a handful of other big global multinationals in finally doing business in Myanmar, formerly known as Burma, the poorest and least-accessible nation remaining in Asia. Now, North Korea and Cuba are the only two countries in which Coke still doesn't do business.
After more than 60 years away, Coke plans to spend $200 million in Myanmar over the next five years. Earlier this month, it opened a new bottling plant outside the commercial capital of Yangon, which is creating thousands of jobs in its bottling and distribution operation, a much-needed infusion of investment for a country where 40 percent of the population remains unemployed.Continue reading...
More about: CPG, Beverages, Coca-Cola, Coke, General Electric, Myanmar, SaiSai, Philips, Bobby Sixer, Unilever, Visa
celebrity brandmatch
Posted by Sheila Shayon on June 17, 2013 11:53 AM

Jay-Z has already sold one million copies of his yet-to-be-released new album, Magna Carta Holy Grail, which isn't available to the public until July 7th.
The canny entrepreneur has spun a deal with Samsung so that the first million owners of Samsung’s Galaxy S3, Galaxy S4 and Galaxy Note 2 can download the free Magna Carta app from the Google Play store, which will give them exclusive access to the new album for free starting July 4th. The unique pair-up was announced during a commercial break at game 5 of the NBA Finals that included a player watching the announcement video in real-time on his Samsung device.
"This is a smart strategy on Samsung’s part. Big fans of Jay-Z’s might be tempted to make the Galaxy S4 or Galaxy Note 2 their next phone due to the promotion, while Samsung fans get a free new album to rock on their phones," notes VentureBeat.Continue reading...
More about: Celebrities, Personal Brands, Jay-Z, Samsung, Marketing, Advertising, Galaxy S4, Galaxy S3, Galaxy Note 2, Magna Carta Holy Grail, NBA, NBA Finals, Music, Entertainment, Mobile, Apps, Google Play, Google, Roc Nation, Beyonce, Pepsi, Endorsements
corporate responsibility
Posted by Alicia Ciccone on June 17, 2013 11:02 AM

During last week's G8 Innovation Conference, Richard Branson along with the director of Kering, Jochen Zeitz, announced The B Team, a global non-profit aimed at refocusing business on people, the planet and the economy.
The 'team' is made up of a handful of global business and political leaders including The Huffington Post's Arianna Huffington, Kering's Francois Henri-Pinault, Unilever CEO Paul Polman, and the Minister of Economy and Minister of Finance of Nigeria. With a goal to take the focus off of short term gains, the B leaders hope to broaden the conversation and inspire a Plan B that focuses on solving the world's growing problems of inequality, unemployment and the unsustainable use of natural resources, according to a release.Continue reading...
More about: Richard Branson, B Team, Virgin, Virgin Unite, Jochen Zeitz, Kering, Arianna Huffington, Francois Henri-Pinault, Unilever, Paul Polman, Business, Corporate, Corporate Responsibility, Corporate Citizenship, G8 Innovation Conference, Sustainability, Non-Profit
brand news
Posted by Dale Buss on June 17, 2013 09:17 AM

Coca-Cola introduces itself to Myanmar.
DreamWorks and Netflix reach deal for new TV programs.
Smithfield Foods is urged by major shareholder to carve itself up rather than sell to Chinese firm.
Airbus tracks to double profit margin.
Al Jazeera will demonstrate deep pockets in US debut.
Apple will become big—but not dominant—player in automotive "center stack."
Chrysler launches nationwide ad blitz for SRT performance brand.
Facebook to unveil video support for Instagram, reports say.
Ford buckles on adding knobs for infotainment controls.
GM expands SUV recall for fire risk as it poises to jump out of "lease hole."
Hooters debuts late-night menu.Continue reading...
More about: Brand News, Coca-Cola, DreamWorks, Smithfield Foods, Airbus, Al Jazeera, Appel, Chrysler, Facebook, Ford, GM, Hooters, Huawei, Instagram, Jaguar, Kmart, LinkedIn, Longview Timber, B Lowe's, Martha Stewart Living, Mitsubishi, Netflix, Samsung, Smashburger, Sony, SRT, Weyerhaeuser