brand news

Brand News: Sony Exits 'The Interview,' Carnival Crowdsources Super Bowl Ad

Posted by Shirley Brady on December 18, 2014 08:15 AM


Sony cancels The Interview movie release as U.S. officials now believe (others disagree) that North Korea was behind company's cyberhack (and 90 percent of companies vulnerable), while Snapchat CEO reportedly "devastated" by latest email leak.

Carnival signs on for Super Bowl ad, letting the public choose one of four options.

Gap Inc. expands China distribution in deal with Alibaba rival

U.S. restores relations with Cuba in boon for travel industry as Russia economic meltdown creates jitters.

Burberry launches last-minute personalized gift service via Twitter.Continue reading...

brand news

Brand News: Sony Rattled, Apple Rubled, BlackBerry Gets Classic

Posted by Shirley Brady on December 17, 2014 07:46 AM

Sony The Interview James Franco Seth Rogen


Sony tells theater owners they can pull The Interview and cancels New York premiere as hackers threaten screenings and former employees file lawsuit over data breach.

Apple stops online sales in Russia over ruble fluctuations as company wins billion-dollar digital music antitrust trial and releases new spaceship HQ photo.

NASCAR and Sprint agree to part ways in 2016 as Coca-Cola bows out of American Idol.

Chrysler Group officially becomes FCA US.

BlackBerry reveals refreshed Classic smartphone today.Continue reading...

brand news

Brand News: Burberry, Kimpton, Sony and more

Posted by Dale Buss on December 16, 2014 09:16 AM


Burberry features two black models—Naomi Campbell and Jourdan Dunn—in a first for new campaign.

Google prepares e-commerce offensive to challenge Amazon.

IHG buys boutique hotel chain Kimpton.

Sony Pictures CEO vows hackers "will not take us down" as Tencent strikes China music-distribution deal with Sony Music.

Sydney comes together after attack at Lindt cafe shocks Australia and the world, while Taliban attack school in Pakistan and kill more than 100 students. Continue reading...

brand news

Brand News: Corning Taps MythBusters, Lyft vs. Uber, Apple Plugs Beats and more

Posted by Dale Buss on November 20, 2014 09:17 AM


Corning promotes new "The Glass Age" campaign with web series starring MythBusters Adam Savage and Jamie Hyneman.

Lyft gets a lift from Uber controversy.

Apple plans to push Beats to every iPhone, reveals rare misstep with sapphire factory.

Takata faces day of U.S. Senate grilling over air bag debacle as its switch to cheaper propellant comes to center of crisis.

Walmart tightens onlline price-matching policy as Amazon gets warehouse robots ready for Christmas. Continue reading...

brand news

Brand News: Buffett Buys Duracell, DreamWorks on the Block and more

Posted by Dale Buss on November 13, 2014 09:19 AM


P&G sells Duracell brand to Warren Buffett for $4.7B in shares ahead of today's analysts' meeting.

Hasbro reportedly in talks to buy DreamWorks Animation.

Honda expands air bag recall as Takata receives subpoena from U.S. grand jury.

Sony launches web TV service.

Walmart posts rare rise in U.S. sales. Continue reading...


11/11 Singles Day Proves It's Jack Ma's World, We Just Live In It

Posted by Abe Sauer on November 12, 2014 01:17 PM

Another record Nov. 11 Singles Day in China has come and gone. Many brands joined in the e-commerce fray, including global ones like Zara and Tesla. Over 27,000 merchants registered with Alibaba to participate in this year's holiday sale—up from only 27 merchants back in 2009—and all of them had a big massive day.

Alizila, Alibaba's corporate news site, gave a breakdown of the brands that won the day. Chinese brands, naturally, did brisk business at a breakneck speed, particularly the smartphone phenom Xiaomi and appliance giant Haier—but Western brands fared well, too.Continue reading...

brand news

Brand News: GM, Alibaba, Walmart Black Friday and more

Posted by Dale Buss on November 12, 2014 09:24 AM


GM cuts workforce and slows production at small-car assembly plant in push for change, while Volvo cuts up to 3,000 people to boost profitability.

Walmart adopts rolling approach to Black Friday as it focuses on improving grocery performance and promotes the pursuit of happiness.

Yahoo acquires video-ad platform BrightRoll as some unhappy big investors lobby AOL to acquire Yahoo.

Alibaba may work with PayPal on payments.

Mondelez invests in Vietnam snack market.Continue reading...


Alibaba Smashes 11/11 Singles Day Record with $9.3 Billion in Sales

Posted by Sheila Shayon on November 11, 2014 04:05 PM

He may find it a "great pain" to be China's richest man, but Jack Ma has nobody to blame but himself. After all, the Alibaba CEO has created a global sales event bigger than Black Friday and Cyber Monday combined.

China's online retail giant made $9.3 billion in sales during this year's 11/11 Singles Day, blowing past last year's record $8 billion haul by handling 278 million transactions, 43% of which were placed on mobile devices.

By 12:17am, 17 minutes into the Nov. 11th annual event, Alibaba had clocked its first $1 billion in sales, passing its second billion just 12 seconds after the one-hour mark. Seven and a half hours into the day, sales passed the $10 billion mark. Continue reading...

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