Best Global Green Brands 2014

games people play

Sony Sets PS Vita Release, But Are Gamers Game?

Posted by Anthony Zumpano on October 20, 2011 11:32 AM

We already knew that the Vita, the next generation of Sony’s PlayStation Portable, was going on sale in Japan on December 17. And this week, at the Web 2.0 Summit in San Francisco, Sony announced that the device will go on sale on February 22, 2012, in the US, Canada, Latin America and Europe.

Leaving aside the fact that the Vita will not be available in time for the 2011 holiday season (though if you buy gifts to celebrate leap year, you’ll be in luck), the real question is whether gamers will be experiencing “handheld fatigue” by next year.Continue reading...

that's entertainment

Google Promotes Angry Birds as Rovio Eyes IPO

Posted by Shirley Brady on October 15, 2011 01:01 PM

"Rovio Entertainment hasn't made a wrong move yet with its massively popular Angry Birds franchise," writes Fortune. "The enraged avian creatures are everywhere, picking up wads of cash in their beaks. The original mobile game is still wildly popular, and now there are plush toys on the market and movie and TV deals in the works. The birds are even getting endorsement deals, such as their appearance in a hilarious TV spot for Google's Chrome browser." Can Angry Birds become Rovio's Mickey Mouse as the cornerstone of an entertainment empire? Read the rest of Fortune's analysis here.

brand bites

Brand Bites: Müller, Dog TV, Sony, Audi & Angry Birds IRL

Posted by Abe Sauer on October 7, 2011 01:35 PM

Müller's drops some LSD, gets in a time machine back to your childhood. (via)

USA Today will "rebrand" the way it measures Super Bowl ads by incorporating Facebook.Continue reading...

brand news

In the News: Apple's Big Week, Citi Irks, Disney Roars and more

Posted by Dale Buss on October 3, 2011 09:02 AM

In the News

Apple loses to RIM in smartphone market in India and eyes worldwide iCloud rights as CEO Tim Cook gets ready to unveil iPhone 5.

Alibaba casts eye on Yahoo, as Yahoo signs content-sharing deal with ABC News.

Angry Birds owner Rovio loses top branding exec.

Citibank raises fees and customer hackles.

Daimler signals optimism on truck sales.

Disney's 3D version of The Lion King shoots onto top-grossers list.

England bans cigarette-vending machines ahead of UK-wide ban.

Facebook looks to increase engagement and help brands communicate better with users via new Insights analytics tool, as changes and security issues touch privacy nerve.Continue reading...

week in review

Top 10 Stories of the Week: Facebook's Timeline, Cheech & Chong's Magic Brownie and more

Posted by Michael Waltzer on September 30, 2011 04:15 PM

Our most-read blog posts of the week include Facebook's Timeline, General Mills Magic Brownie Campaign, The 2014 Super Bowl Logo, and more:

#1 What Was General Mills Smoking to OK Cheech and Chong Magic Brownie Campaign?

#2 Facebook Timeline's New Breed of Apps Lets Brands Get More Social

#3 Baseball Giant Brian Wilson Pitches Virtual VUE

#4 Facebook Unveils Timeline for 'Friction-less' Serendipity

#5 Do African-Americans Need Another African-American TV Channel?

#6 Target x Missoni: The Social Fall-Out

#7 Porsche Runs QR Campaign on Airline Tickets. Will It Fly?

#8 2014 Super Bowl Gets a Frosty Logo

#9 Angry Birds Live: The Legal, and Illegal, Versions

#10 With 'Rioting' at New Hong Kong Store, is Apple's China Strategy Off-Track?

games people play

Angry Birds Live: The Legal, and Illegal, Versions

Posted by Mark J. Miller on September 27, 2011 11:01 AM

If you’re sick of incessantly staring at your mobile while madly pushing buttons to virtually chuck wingless birds at pigs in various structures with giant slingshots, Angry Birds Live is here.

If you were lucky enough to be in Singapore over the weekend, you may have caught the debut of the Angry Birds live crowd game. Rovio, in partnership with Singapore telco SingTel, worked with Uplause Ltd. to turn 50,000 Formula 1 Grand Prix fans into live controllers in a gigantic game of Angry Birds.

The co-branded event (see shaky video footage here) was the first in an ongoing partnership between Rovio and Uplause that's coming to major events around the world. Rovio CMO Peter Vesterbacka commented, “We think this new form of gaming will give fans a great opportunity to form a strong emotional connection with the characters.”

And on the unlicensed live Angry Birds front, trust China to take this to a new level.Continue reading...

brand news

In the News: AmEx Goes Shopping, CNN Cafe, Apple Soars

Posted by Dale Buss on September 20, 2011 08:59 AM

In the News

Amazon launches YoYo portal for kids toys.

American Express buys virtual currency monetization platform for $30 million.

Angry Birds is poised to expand as Rovio works with Starbucks and other brands to expand footprint.

Apple's stock closes at all-time high.

Braun announces theme for 2012 BraunPrize.

CNN opens first CNN Cafe, in Seoul.Continue reading...

week in review

Top 10 Stories of the Week: The NIKE MAG, Saab, .xxx Domains, and more

Posted by Michael Waltzer on September 16, 2011 04:30 PM

Our most-read blog posts of the past week include The NIKE MAG, Saab, .xxx Domains, and more:

#1 NIKE MAG eBay Auction Goes Live - and Back to the Future [Video]

#2 Social Marketing: The Latest Research on Boosting Facebook Engagement

#3 State Farm has Best 9/11 'Tribute,' Hooters has Best 9/11 'Ad'

#4 Chrysler Unveils Jennifer Lopez Fiat 500 Commercial During Monday Night Football

#5 Saab Story Heads for Crash Endingy

#6 Angry Birds Fever Hits China Moon Festival, Wonderful Pistachios

#7 Prints Charming: Must-See Posters for Nike MAG Back for the Future, Star Wars, Transformers

#8 Snobs Like Us: Audi's 'Unrecognized' Ads are Unrecognizably Audi [Video]

#9 Walmart Brings Layaway Out of Layaway

#10 Brands Block Their Names From .xxx Domain Use

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