2014 Brandcameo Product Placement Awards

brand news

In the News: Facebook, Lifetime, BlackBerry and more

Posted by Dale Buss on May 2, 2012 09:00 AM

In the News

Facebook faces doubts by advertisers as it gears up for IPO roadshow.

Lifetime unveils new logo and tagline.

BlackBerry launches "Touch Awesomeness" campaign, test keyboardless version to challenge Apple.

Apple files for touch-based music-sharing patent.

CNN delivers lowest monthly ratings in a decade.

CVS succeeds in grabbing drugstore customers from Walgreens.

Chesapeake Energy board crimps CEO's power.Continue reading...

brand news

In the News: Burger King, Kraft, Yahoo and more

Posted by Dale Buss on April 4, 2012 09:01 AM

In the News

AT&T faces possible union walkout.

Ally promotes financial literacy.

Audi, BMW and Mercedes-Benz reap luxury-sales gains in China.

Burger King plans to go public again in surprise move, selling $1.4 billion stake.

Coca-Cola remains UK's top grocery brand.

Delta counters industry gloom with late-March surge.

Facebook countersues Yahoo in patent spat.

Fisker debuts new plug-in as manufacturing plans hang in doubt.

Groupon hit with shareholder suit.Continue reading...

media brands

Red All About It: News Corp. Reels With Rebekah Brooks Re-Arrest

Posted by Sheila Shayon on March 13, 2012 05:47 PM

Six journalists, including Rebekah Brooks, the flame-haired former chief of News International, and her husband Charlie have been arrested in the ongoing investigation of the phone-hacking scandal that rocked the UK when Brooks was arrested for the first time last July.

The new arrests in that same investigation opened those wounds anew, even while Brooks and her husband have reportedly been released on bail.Continue reading...

brand news

In the News: Apple, Facebook, RIM & more

Posted by Dale Buss on January 31, 2012 09:03 AM

In the News

Apple hires Dixons CEO as new retail chief, while iPad sales propel Apple to top of PC market over HP. Apple patent challenger Samsung, meanwhile, faces EU inquiry.

AT&T names new strategy officer in management shuffle.

Bang & Olufsen debuts cheaper line of high-tech gadgets.

Belstaff brings luxury leather jackets to London and New York with dual flagships.

BSKyB to start movie service rivaling Netflix.

BlackBerry-maker RIM posts corporate governance report indicating why co-CEO role was scrapped.

Carrefour names yet another CEO in turnaround struggle.Continue reading...

brand news

In the News: American Airlines, Groupon, News Corp. & more

Posted by Dale Buss on November 29, 2011 09:01 AM

In the News

Apple's environmental impact concerns China.

AT&T has an 11th hour plan to salvage T-Mobile deal and win over reluctant FCC.

American Airlines parent AMR files for bankruptcy protection to restructure debt as talks with pilots end.

American Express launches $20-million giveaway to spur online sales.

BSkyB holds annual meeting as James Murdoch survives investor vote; singer Charlotte Church alleges coverage trade-off for singing at Rupert Murdoch's wedding; and The Guardian reports broadening of News Corp. hacking scandal to include a North Ireland government minister.

Chevrolet gives three-day Sonic test drives to Klout leaders.

Cyber Monday sales come in 15-20 percent higher than a year ago.

Facebook targets $10 billion IPO for spring that would value social network at $100B.

Groupon shares plummet post-IPO.Continue reading...

brand news

In the News: Apple, Cyber Monday, Spider-Man & more

Posted by Dale Buss on November 28, 2011 08:55 AM

In the News

Adbusters' role in branding Occupy movement examined in New York Times as Occupy LA protesters dig in heels.

Amazon eyes China growth.

Apple critiqued for not getting social media (but does it matter to brand loyalists?) as digi-savvy toddlers' parents fuel iPad sales.

Black Friday sales boost LG and Samsung as e-tailers are poised for Cyber Monday lift.

BSkyB's James Murdoch loses investors' confidence.

China's Chery automaker launches Qoros brand as Subaru joint venture gains lifeline.

Coach, expanding in China, will list shares on  Hong Kong's Hang Seng stock exchange.

Coca-Cola, McDonald's, Nestle and Mars sign European pledge to only promote nutritious products on their websites.

Disney releases mobile app for Spider-Man, as the Marvel-owned web-slinger finds his feet on Broadway.Continue reading...

e-commerce

Joyus: An Ex-Googler's Closely Watched E-Commerce Foray

Posted by Sheila Shayon on August 8, 2011 11:00 AM

A new entrant in the highly competitive luxury e-commerce sales game, Joyus, is being closely watched as it aims to make over the bad image that infomercials gained on late-night TV through the years.

The reason: Sukhinder Singh Cassidy, the former Google executive who dreamed up Joyus after being named one of Fortune's 50 Most Powerful Women in Business (and one of its new "Valley Girls" shaking up Silicon Valley).

"If you think about the ways to sell online, video is underutilized," she observes to the New York Times' Bits blog. "It’s a new way for brands to merchandise their product."Continue reading...

brand news

Weekend Roundup: U.S. Debt Deal, HSBC, PBS & more

Posted by Shirley Brady on July 31, 2011 09:00 PM

The White House and Republicans in Congress have reached a deal to raise the debt ceiling, agreeing to about $1 trillion in cuts over the next 10 years to lower the deficit and prevent the first government default in U.S. history.

HSBC plans global layoffs as banks sells 195 U.S. branches to First Niagara for $1 billion.

PBS plans to launch a digital TV channel in the U.K. as network's president talks it up to TV critics.

Airbnb sees another crime victim come forward as suspect is arrested in first incident.

Alibaba resolves dispute with Yahoo.

Apple's Taiwan vendor FoxConn to replace workers with robots, while iPhone rises, iPad tops tablet brand survey for customer satisfaction, and iPod sinks.Continue reading...

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