brand news

Brands to Watch: Apple, MTV, VW and more

Posted by Caroline Smith on November 22, 2010 05:00 PM

Brands to Watch

Apple heralds the Beatles' arrival in iTunes with new commercials, while fans geek out over iOS 4.2 arrival and Apple TV 4.1.

B&N taps Sarah Jessica Parker to tout the NookColor.

Blockbuster to launch a major we're-not-dead-yet ad campaign.

Google pushing Chrome so hard it’s buying…print ads?

MTV bets on growing Middle East audience.

Netflix finally brings streaming-only plan to U.S.Continue reading...

brand news

Brands to Watch: Adobe, Ford, RIM and more

Posted by Shirley Brady on November 16, 2010 06:30 PM

Brands to Watch

Adobe's CEO has fighting words for Apple.

Andy Warhol foundation beats lawsuit alleging rigged fakes.

Apple (Beatle's Apple) and EMI CEOs hammered out today's iTunes deal in two hours, reports the Wall Street Journal, as all 17 newly available Beatles albums enter the top 100 iTune sales on day one.

Bank of America, Wells Fargo and JPMorgan Chase agree to hold off on foreclosures.

BlackBerry-maker RIM says its PlayBook is 3x faster than Apple's iPad.

Corona signs tennis net branding deal for ATP world tour.

Ford UK shifts marketing focus to branded entertainment.Continue reading...

that's entertainment

The Beatles on iTunes: As Big a Revolution as iOS 4.2 or Google Voice App?

Posted by Shirley Brady on November 16, 2010 10:20 AM

Visitors to Apple.com today can't miss today's big news — the Beatles are now available on iTunes.

Starting today, fans can purchase the group’s 13 original (and remastered) studio albums, the two-volume "Past Masters" compilation and the classic "Red" and "Blue" collections on iTunes as either albums or individual songs (at $1.29 each). Apple is also offering an exclusive digital “Beatles Box Set” featuring the “Live at the Washington Coliseum, 1964” concert film, the Beatles’ iconic first US concert.

"We’re really excited to bring the Beatles’ music to iTunes," said Sir Paul McCartney in the press release. "It’s fantastic to see the songs we originally released on vinyl receive as much love in the digital world as they did the first time around."Continue reading...

brand news

In the News: Apple, NBC, Wal-Mart and more

Posted by Dale Buss on November 16, 2010 08:40 AM

In the News

Apple prepares to announce Beatles/iTunes deal at 10am ET.

BHP Billiton will keep pursuing large acquisitions despite failed bid for Potash.

Buick, Delta, Disney, Diageo, and T-Mobile test Google Goggles brand marketing.

Chrysler redefines Dodge brand, sans Ram.

Discovery buys Animal Planet and Liv TV channels from BBC.

Droid lands a starring role in Gossip Girl.

Facebook roils rivalry with Google with new messaging system.Continue reading...

getting by with a little help

Apple Finally Lands Beatles for iTunes

Posted by Shirley Brady on November 15, 2010 06:00 PM

The Wall Street Journal has revealed Tuesday's big Apple announcement, slated for 7am Cupertino time tomorrow: the Beatles are finally coming to iTunes.

Music fans, such as the one who created the faux promo above (in 2007!), will rejoice at the news — not to mention the legions of lawyers who've been working on this for years.

Apple's website is whetting appetites for the announcement with a splash page that reads, "Tomorrow is just another day. That you'll never forget." Billboard notes how the four clocks' hands on the page echo the Beatle's arms on the cover of 1965's Help! album.Continue reading...

brand news

In the News: Google, MySpace, Martha Stewart

Posted by Dale Buss on October 11, 2010 09:00 AM

In the News

Abbott Laboratories pulls diet drug Meridia over concerns about heart risks.

Beverly Hills expands brand into the perfume and beauty business.

Cnooc, the oil giant based in China, invests in Texas.

CVS Caremark is bullish about business prospects from U.S. health-care reform.

Disney faces marketing and ethics scrutiny over disappointing opening-weekend box-office for Secretariat.

Focus Brands acquires soft-pretzel chain Auntie Anne’s.

Gawker Media chief Nick Denton is profiled in the New Yorker.

Glee beats Beatles singles record.Continue reading...

brand bites

Brand Bites: Dog Days of Beatles Edition

Posted by Abe Sauer on August 6, 2010 12:30 PM

U.S. politician Drew Rees supports lower taxes, limited government and the delicious combination of peanut butter and milk chocolate.

Music fans sings "Don't Bring Me Down" to Yoko Ono's assertion that the Beatles on iTunes won't happen while she has a say.

Would today's more lawyered up Campbell Soup be so flattered by Andy Warhol's homages?Continue reading...

social media

Happy Birthday, Ringo! (Peace & Love)

Posted by Shirley Brady on July 7, 2010 10:00 AM

On the eve of Ringo Starr's 70th birthday today, Apple Records announced it's going digital with EMI, but still no Beatles. Undeterred, Starr is asking fans at noon today (their time) to celebrate by saying "Peace and Love." And he's taking the 60's two-fingered peace sign worldwide via the Web. He's hoping fans will spread the message on Facebook, Twitter (using #ringolove2010 tag) and his YouTube channel.

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