Best Global Green Brands 2014

brand news

In the News: Netflix, Chipotle, Under Armour and more

Posted by Dale Buss on October 21, 2013 09:27 AM

In the News

Netflix poised to pass HBO in paid US subscribers.

Chipotle raises menu prices for '14 due to higher costs, GMO shift as it moves East with tofu burrito.

Under Armour opens store in Shanghai and seeks the next big thing with inventor competition.

AT&T receives $4.9 billion in cell-tower deal.

Amazon bets on "betas" to turn web viewers into shoppers.

Apple adjusts tablet strategy to protect lead.

Art Van Furniture extends Michigan based into Chicago market.

Associated Press plans to enable sponsored content.

BlackBerry raises Canadian security concerns with potential deal abroad.

Bon Appetit is magazine of the year for Advertising Age.Continue reading...

china

The Week in China: Yellow is Not Gold for Apple, China Getting Starbucked, NBA School and more

Posted by Abe Sauer on October 18, 2013 01:39 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: Apple vs. Xiaomi… iOS7 pinyin… Zhuhai Android Store… the New York Times' new China venture… NBA's Yao Ming school… Lenovo woos BlackBerry… Beijing's "tourism loans"… Beijing's RV park… "Jaguar Beer"… Under Armor… Psy's "tourist police" outfits... and more.Continue reading...

brand news

In the News: 7-Eleven, Nestle, Sperry and more

Posted by Dale Buss on October 18, 2013 09:22 AM

In the News

7-Eleven rebrands to target Millennials.

Nestle pledges zero waste in Europe by 2020.

Sperry Top-Sider unveils clothing line.

AT&T unveils $5 day-pass for tablet users. 

Audi sees profit margin halving on investments in new models, report says.

Benjamin Moore stages "haunted hotel" stunt for painters.

Burger King names new CMO.

CVS unveils personalized circulars.

Dr Martens boots brand to be acquired by Permira

eBay acquires Apple e-commerce exec.

Ford plans sneak peak for new Mustang.

Al Gore once tried to buy Twitter.Continue reading...

brand challenges

In a Rare Public Plea, BlackBerry Assures Consumers It's Not Dead... Yet

Posted by Mark J. Miller on October 14, 2013 06:39 PM

For more than a year, consumers and analysts alike have been ready to kick dirt onto BlackBerry’s grave. The mobile company has unsuccessfully tried to launch a comeback over the last two years as it watched its smartphone market share be pulled right out from under it by the likes of Apple and Samsung, leaving the Canadian company with nearly nothing but sub-par handsets and unworthy operating systems.

After coming to terms with the fate of its consumer mobile business, BlackBerry announced that it would take up a renewed focus of its B2B business, supplying global companies with mobile phones and software—but that's if they even want them. And then, after weeks of sale rumors, the company announced that it accepted a bid from Fairfax Financial to be bought for $4.7 billion, but now, even that deal is facing challenges. 

According to Reuters, the company has “announced massive layoffs" and now sources say that competing bids for all or parts of the company have come in from Google, Cisco Systems, SAP and even the company's founders. Morgan Stanley and UBS AG are “holding off on a switch to BlackBerry 10” and Credit Suisse Group AG isn’t going to upgrade its operating system. Also, an electronics supplier to the company, Jabil Circuit, is reportedly going to stop working with the company soon, which has “raised speculation that BlackBerry will stop making phones altogether," Bloomberg notes

But BlackBerry doesn't want to just fade into the blackness.Continue reading...

brand news

In the News: JCPenney, KFC, H&M and more

Posted by Dale Buss on October 10, 2013 09:22 AM

In the News

JCPenney undoes more of Ron Johnson's handiwork with logo revamp.

KFC preps quality-assurance campaign in China.

H&M, Gap back in the spotlight after another Bangladesh factory fire kills several workers. 

A&E Networks pitches original programming.

Aereo Android app will debut Oct. 22.

Alcatel-Lucent must revise job-cut plans in France.

Apple reportedly slashes iPhone 5c production.

AT&T and GE partner for wireless global network.

BlackBerry warms to breakup exit strategy as brand expands office closures.

Chevrolet revs up major ad push for Malibu.Continue reading...

brand news

In the News: Fiat, BlackBerry, Macy's and more

Posted by Dale Buss on October 7, 2013 09:22 AM

In the News

Fiat loses momentum in US comeback.

BlackBerry discusses bids with big-name strategic buyers that would dismember brand.

Macy's rethinks web plans in China.

Allstate outflanks online rivals.

Boston Market offers promotion related to idled government workers.

Burger King sees perception gains after "Satisfries" launch.

C-Span finds interest amid government shutdown.

Chevrolet will limit supplies of new Corvette at first.

Cracker Barrel and Kraft settle trademark differences.

ESPN drops International X Games.

Frito-Lay introduces glow-in-the-dark Halloween packages.

GM prods dealers to sell cars online.

Hershey plans plant in Malaysia.Continue reading...

brand news

In the News: Volkswagen, Google, Intel and more

Posted by Dale Buss on October 2, 2013 09:25 AM

In the News

Apple is pressed for $150-billion buyback by Carl Icahn as the new #1 Best Global Brand is estimated to be sitting on top of 10% of all US corporate cash.

Volkswagen plans to use augmented reality to service cars.

Google is accused of wiretapping in Gmail scans.

Intel commits to women's digital education.

BlackBerry reveals even more doom in restructuring.

Bravo signs four major new brand partners to integrate in Top Chef.

Campbell Soup sells European simple-meals business.Continue reading...

brand news

In the News: Best Global Brands, JetBlue, IKEA and more

Posted by Dale Buss on September 30, 2013 09:22 AM

In the News

Apple named world's most valuable brand, passing Coca-Cola, on Interbrand's Best Global Brands 2013 report.

JetBlue launches premium brandMint

IKEA starts UK solar push.

AOL to start advertising on TV again. 

BlackBerry starts selling unlocked phones direct to US buyers. 

DirecTV plans to help finance indie films.

Ford sends the checks to soothe C-Max owners on fuel economy as company is said to retain CEO Alan Mulally's "absolute focus" despite reports about Microsoft job, while Ford prepares heir apparent.

GM can't keep up with demand for V-8 pickups.

Home Depot scales up Redbeacon service for small contracting jobs.

Intel invests in wearable device maker Recon. 

JCPenney remains on the brink.Continue reading...

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