brand news
Posted by Dale Buss on November 2, 2012 09:07 AM

Chrysler exec tweets a rebuff about Donald Trump comment on Jeep jobs, as UAW leads ethics complaint vs Romney over auto rescue remarks.
Apple's iPad Mini launches globally to shorter than expected lines; secures Lion trademark.
Barclays facing a $470 million fine for alleged energy market manipulation, and a corruption probe.
Australian court rejects free range trademark move.
BlackBerry 10 is on schedule for early next year, RIM says.
Bloomberg Businessweek pins Sandy on global warming in cover story.Continue reading...
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brand news
Posted by Dale Buss on October 31, 2012 06:32 PM
Air New Zealand in-flight video promotes Peter Jackson's "The Hobbit" in latest marketing tie-in for the movie.
ABC News files motion to dismiss "pink slime" suit.
Apple signals Tim Cook era with management shakeup, reports R&D spending up 40% in 2012 (although it was still outspent by Microsoft), plans to open up to 35 stores next year, confirms iPad mini built-in speakers.
Honda targets Japanese women with pink "She's" car.
Barclays faces two new U.S. probes.
Caesars packs up casino in Macau.
Campbell hires new CMO to reach Millennials.Continue reading...
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brand news
Posted by Shirley Brady on October 24, 2012 06:15 PM

Bank of America slapped with U.S. lawsuit over billion-dollar "hustle" of Freddie Mac and Fannie Mae.
Elizabeth Taylor is Forbes' new Top-Earning Dead Celeb thanks to Christie's auction.
Apple's iPad mini already has a Chinese knock-off, while US judge says Samsung infringed four Apple patents.
Facebook wins back Wall Street, affirms social dominance and shares soar as looks to rebuild confidence.
AT&T beats estimates in latest quarterly earnings report.
BlackBerry loses grip as go-to phone for US federal government.
Buzzfeed taps Rdio for "social music advertising."
Cisco will fund 12,000 meals for World Food Program via Facebook app.
Tom Cruise sues gossip magazines for defamation of character.Continue reading...
More about: Brand News, Amazon, Apple, AT&T, Bank of America, BBC, BlackBerry, Buddy Media, Buzzfeed, Christie's, Cisco, Fannie Mae, Forbes, Ford, Freddie Mac, Gap, GE, GM, Goldman Sachs, Google, iPad, iPad Mini, Kenya Doll, Kindle, Microsoft, Netflix, New York Times, NFL, Nike, P&G, Radian6, RBC, Rdio, RIM, Rogers, Salesforce, Umbro, Visa, WFP, Zynga, China, Donald Trump, Elizabeth Taylor, Barack Obama, Jimmy Savile
brand news
Posted by Dale Buss on October 16, 2012 09:01 AM

Citigroup CEO Vikram Pandit and COO John Havens quit unexpectedly; board elevates EMEA CEO Mike Corbat to top spot.
Yahoo CEO Marissa Mayer, back from two-week maternity leave, poaches new COO from her previous employer Google.
RIM sees its once-iconic BlackBerry slip into black-sheep territory.
CBS extends CEO Les Moonves for two more years to 2017.
Chrysler opens availability of natural-gas-powered Ram pickup to retail sales.
Facebook opens UK engineering hub to focus on mobile.
Foxconn admits to breaching child labor laws.Continue reading...
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brand news
Posted by Shirley Brady on October 2, 2012 08:45 AM

Interbrand's 2012 Best Global Brands report sees Coca-Cola on top, Apple and Samsung make gains, Disney and HP decline, and BlackBerry lose 39 percent of brand value.
Samsung files to add iPhone 5 to Apple patent lawsuit as US court lifts injunction against Galaxy Tab sales and Galaxy S3 outsells iPhone 5 in UK.
Amazon plans to hire 10,000 British temp employees for the holidays.
American Airlines accuses pilots of sabotage as loose seats embarrass execs.
American Express ordered to refund $85 million to customers and pay $27.5 million in penalties.
Apple's iPad Mini rumored for Oct. 17 unveiling.
Cadbury wins exclusive right to its signature purple color in legal battle.
Disney unveils new homepage with entertainment focus.
Facebook sells more access to members as part of ad analytics push; Wall Street approves.
Google's stock market value passes Microsoft's for the first time.
Guinness launches "cloud TV" campaign.Continue reading...
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brand challenges
Posted by Mark J. Miller on October 1, 2012 04:09 PM

Advertising Week kicked off in New York Monday morning with a "Memoriam for Advertising." Now Declan Stone may need to update his new Logo R.I.P. book sooner than expected.
If 24/7 Wall Street's soothsayers have an accurate crystal ball, it’s time to slather on some Avon products, pull on some Pacific Sunwear shades and an Oakland Raiders jersey while reading Salon.com’s story about American Airlines on your BlackBerry.
These are six of the 10 brands mentioned in 24/7 Wall Street’s new list of what 10 big name brands could disappear in 2013. The others? MetroPCS, Suzuki, Talbots, and Current TV. 24/7, ever so slightly tongue in cheek but in a wake-up call, too, believes these brands will either be bought out or go out of business before the big ball in Times Square drops at the end of 2013.
According to the website's prognosis, American Airlines is “inefficient.” BlackBerry-maker RIM has “lost its edge.” Pacific Sunwear “no longer has the capital to compete.” At MetroPCS, “investors have abandoned.”
All 10 of the companies suffered from at least one of the following:Continue reading...
More about: Avon, Pacific Sunwear, Oakland Raiders, Salon, American Airlines, BlackBerry, RIM, MetroPCS, Suzuki, Talbots, Current, Advertising Week, Logo R.I.P.
brand news
Posted by Dale Buss on September 28, 2012 08:54 AM

Facebook launches "Gifts" under crafty data play and deletes fake "likes," dropping page views, as it teams up with Gates Foundation to launch apps for future college students.
BlackBerry maker RIM reports loss but sees cash pile grow.
Chrysler backs Motown musical.
Coca-Cola partners with Olympic medalist for soccer camp.
David Beckham nets hugely from his sponsorship deals.
GE is upbeat on industrial outlook.Continue reading...
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brand news
Posted by Dale Buss on September 27, 2012 09:06 AM

NFL settlement with referees clears the way for marketers.
Tempur-Pedic goes to the mattresses to buy Sealy for $228.6 million.
American Greetings hears buyout offer from founding family and CEO.
Amazon rejects false advertising claim in Apple app store suit.
Apple-Google maps talks failed on voice navigation.
BAE proposed merger with Airbus parent EADS hits snag in Germany.
Bayer partners with feline vets.
BlackBerry 10 will determine RIM's fate as company courts app developers.Continue reading...
More about: Brand News, Airbus, American Greetings, Apple, Aozora Bank, BAE, Bayer, BlackBerry, Build-A-Bear, CNN, Canadian Auto Workers, Cerberus, Chrysler, Dish Network, Dunkin' Donuts, EADS, Fiat, Foxconn, GM, Google, H&M, Jaguar, Kraft, Los Angeles Dodgers, MLB, McDonald's, Microsoft, MSNBC, NFL, Opel Adam, Oreo, P&G, Poise, RIM, Sam's Club, Sealy, SoloHealth, Starbucks, Tempur-Pedic, U.S. Postal Service, Yoplait