2014 Brandcameo Product Placement Awards

brand news

In the News: Groupon, Gap, Barnes & Noble and more

Posted by Dale Buss on March 1, 2013 09:04 AM

In the News

Groupon sacks founder Andrew Mason as CEO.

Gap reports strong sales on increased marketing spending.

Barnes & Noble falls behind in tablet wars.

Ahold plans to roll out more pickup points for Peapod.

Annie's looks to "spread good."

Apple flip-flopped on rule about officers' stock holdings.

Best Buy and founder end talks on ownership deal.

Boeing pares workforce for grounded Dreamliner.

Diageo prepares to buy majority stake in United Spirits.

Disney finds CEO Robert Iger under fire over power and pay.

Domino's Pizza plans to increase national ad spending. Continue reading...

brand news

In the News: Carnival Cruise Lines, J.C. Penney, Facebook and more

Posted by Dale Buss on February 28, 2013 09:07 AM

In the News

Carnival Cruise Lines sees brand perceptions drop to all-time low.

J.C. Penney losses snowball as boost in ad spending can't reverse sales declline.

Facebook inks deal to show ads based on shopping habits.

AC/DC rocks their own signature brand of beer.

American Express pushes e-commerce to TV commerce.

Apple preaches patience.

Boeing apologizes for Dreamliner fiasco.

Caesars looks to web gambling for financial help.

Flowers Foods set to buy Wonder, other Hostess brands for $390 million.Continue reading...

brand news

In the News: AB InBev, Twitter, Cablevision and more

Posted by Dale Buss on February 27, 2013 09:09 AM

In the News

AB InBev fiercely denies allegations that it waters down Budweiser, as its earnings are boosted by U.S.

Twitter sees potential valuation soar as it mulls IPO.

Cablevision sues Viacom for making it run second-tier channels.

AMC is propelled by "The Walking Dead."

Apple is expected to address cash horde at annual meeting as it tries to crack India market with iPhone.

Asus plans aggressive push in U.S. PC market.

Boeing encounters lack of battery expertise as probe of Dreamliner drags on.

Facebook opens up its ad exchange to sell everything but Google.

GM CEO Dan Akerson requests no pay raise for second year in a row.

Huawei kicks off branding campaign at Mobile World Congress.

In-N-Out Burger is kept on track by heiress.

Kraft debuts theme of Velveeta as "liquid gold."

Macy's plans to intensify digital efforts and issues upbeat outlook.

Milwaukee Brewers renew deal with long-time sponsor Miller Lite. Continue reading...

brand news

In the News: Nike, Volkswagen, Google and more

Posted by Dale Buss on February 22, 2013 08:58 AM

In the NewsNike quickly backs away from Oscar Pistorius.

Volkswagen putting plug-in hybrid into production.

Google unveils touch-screen laptop.

Apple sees hedge-fund manager press his case against it.

Avon weighs exits from more countries.

Billabong posts record loss.

Boeing CEO stays in background to work on Dreamliner problem.

Citigroup toughens rules for executive bonuses.

Facebook COO bombs glass ceiling with new book.Continue reading...

brand news

In the News: Yahoo!, GE, Boston Globe and more

Posted by Dale Buss on February 21, 2013 09:04 AM

In the News

Yahoo! teams up with Facebook for social site revamp as Marissa Mayer puts her stamp on the homepage.

GE sues Whirlpool over alleged price fixing in Europe.

New York Times puts Boston Globe on the block.

AB InBev updates Modela discussions with DOJ.

Alamo targets broader audience.

Apple files patent for slap version of rumored iWatch.

AT&T expands partnership with BMW.

Boeing plans to propose package of fixes for Dreamliner.

Burger King unveils new ads with a human element.Continue reading...

brand news

In the News: Apple, BMW, Boeing and more

Posted by Dale Buss on February 20, 2013 08:55 AM

In the News

Apple is hit by hackers who struck Facebook.

BMW issues biggest-ever recall.

Boeing union divided on contracts as company seeks parking spaces for its grounded Dreamliners.

Burger King apologizes for Twitter hack.

Dell sales top estimates as company prepares for buyout.

Grey Poupon revives classic "Pardon Me" spot for Oscars telecast.

Heinz pre-merger-announcement trading draws FBI probe.

Martha Stewart may take stand in lawsuit pitting Macy's versus J.C. Penney. Continue reading...

brand news

In the News: Boeing, GE, Burberry and more

Posted by Dale Buss on February 19, 2013 08:53 AM

In the News

Boeing faces looming strike vote following Dreamliner tumult.

GE seeks inventions via social campaign.

Burberry lauded for London Fashion Week digital experience.

Amazon acts on controversy over German TV show about its workers.

Audi blocks use of GQ3 vehicle name by Qoros of China.

BP faces next bout of Gulf spill liability.

Cracker Barrel can't shake off activist shareholder.

Danone cuts 900 jobs in Europe.

Ferrari plans to price new supercar starting at 1 million euros.Continue reading...

brand news

In the News: AA/US Airways, AB InBev, Heinz to Buffett, Time Inc. and more

Posted by Shirley Brady on February 14, 2013 08:45 AM

In the News

American Airlines and US Airways to create the world's biggest airline with $11 billion union.

AB InBev will sell Corona unit to salvage Modelo takeover, as Pernod Ricard is open to Jose Cuervo talks.

H.J. Heinz Company enters agreement to be acquired by Warren Buffett's Berkshire Hathaway.

Time Warner rumored to eye Time Inc. split and talking to Meredith about buying magazine brands.

Adidas unveils new global brand strategy with Boost product push.

American Express and Yahoo accused of stealing travel service idea.

Angry Birds parent Rovio slings into advertising.

Apple promises to fix iOS Exchange bug, fights activist shareholder Einhorn.

Barclays agrees to stop speculating on food prices.

Barnes & Noble warns of lower 2012 sales and Nook concerns.

Boeing looks at interim 787 fixes.

BT sticks by Olympic athlete Oscar Pistorius (charged with murdering his girlfriend), for now.Continue reading...

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