brand news

In the News: Twitter, Microsoft, Instagram and more

Posted by Dale Buss on October 25, 2013 09:33 AM

In the News

Twitter seeks $1.4 billion in biggest web IPO since Facebook and hires NBC vet as news chief. 

Microsoft shares jump 5 percent on positive earnings. 

Instagram rolls out in-stream ads as Facebook seeks boost in mobile revenues.

AT&T leans on less-lucrative tablets.

Apple sees Carl Icahn raise his stake in company and demand $150-billion buyback, while its VP of product design goes to Tesla

BMW unveils 2 series coupes. 

Boeing gets $21 billion in plane orders from China, report says. 

BP ramps up drilling again.

Chipotle backs "Food for Thought" content area on Huffington Post.

Chobani touts quality in new campaign after recall.

Coca-Cola Femsa says new tax in Mexico would hurt jobs.

Dunkin' Donuts rolls out enhanced loyalty program.Continue reading...

brand news

In the News: Conde Nast, Coca-Cola, Chili's and more

Posted by Dale Buss on October 24, 2013 09:22 AM

In the News

Conde Nast ends internship program that had been criticized.

Coca-Cola sees more than 300,000 sign petition against Russia's anti-gay laws.

Chili's rolls out delivery and overhauls menu.

AT&T subscriber gains trail Verizon.

Altria gains on rise in smokeless-product sales.

Bank of America loses jury decision over Countrywide.

Blue Diamond swings from Vine for Almond Breeze promo.

Boeing boosts output of 787 Dreamliner.

Chuck E. Cheese makes comeback with kids focus.

Dr Pepper Snapple blames aspartame fears for diet-soda slump.

Dunkin' Brands profit surges on US growth.

FedEx points to December 2 as big shipping day.Continue reading...

traveling brands

Vietnam's Travel Boom a Boon for Manufacturers

Posted by Mark J. Miller on October 21, 2013 04:40 PM

Vietnam’s economy isn’t very robust right now but its airline industry is on fire. The Aviation Department of Vietnam is expecting domestic passengers to rise 15 percent this year after going up 7 percent last year, Reuters reports. Part of the increase is due to tourist travel into the country being up 10 percent in the first nine months of the year compared to the same period last year.

The boost in tourism has translated into a solid pay-day for airplane manufacturers like Boeing, Mitsubishi Aircraft Corp., Bombardier Inc., and Embraer SA, as airlines based in the country could double or triple their fleets in the next few years in order to “serve a domestic market of 90 million people and tourist arrivals growing on average 20 percent annually.” According to Bloomberg, General Electric will be raking in $1 billion to supply engines to Vietnam Airlines’ 787 Dreamliners.Continue reading...

brand news

In the News Amazon, Facebook, Walmart and more

Posted by Dale Buss on October 17, 2013 09:29 AM

In the News

Amazon launches 'Amazon Fashion Studio Sessions' contest. 

Facebook changes privacy settings for teens. 

Walmart pursues omnichannel vision and is cleared by India officials in 2010 purchase.

America Movil scraps KPN bid.

Apple deals with doubts about its iPhone strategy.

Boeing addresses icing problem in latest jet.

Dallas Cowboys owner Mark Cuban cleared of insider-trading charges.

Fiat needs cash now locked up in Chrysler to fully revive Alfa Romeo.Continue reading...

brand news

In the News: Del Monte, Hershey, Toyota and more

Posted by Alicia Ciccone on October 11, 2013 09:26 AM

In the News

Del Monte to sell consumer products division for $1.68 billion.

Hershey plans to bring China-based Lancaster brand to US market. 

Toyota debuts hydrogen prototype as fuel cell race heats up. 

Activision's $8.2 billion Vivendi buyout is cleared. 

Aereo wins injunction battle against Boston TV station.

Best Buy promises $100 buy-back credit for new iPhones. 

Jeff Bezos has built Amazon into a $75 billion 'everything store,' as it looks to show shortform YouTube content on its video service. 

Boeing unveils "jumbo killer."

CVS tailors print ads to loyalty members' preferences.

Facebook removes option to block search by name.Continue reading...

brand news

In the News: Fiat, BlackBerry, Macy's and more

Posted by Dale Buss on October 7, 2013 09:22 AM

In the News

Fiat loses momentum in US comeback.

BlackBerry discusses bids with big-name strategic buyers that would dismember brand.

Macy's rethinks web plans in China.

Allstate outflanks online rivals.

Boston Market offers promotion related to idled government workers.

Burger King sees perception gains after "Satisfries" launch.

C-Span finds interest amid government shutdown.

Chevrolet will limit supplies of new Corvette at first.

Cracker Barrel and Kraft settle trademark differences.

ESPN drops International X Games.

Frito-Lay introduces glow-in-the-dark Halloween packages.

GM prods dealers to sell cars online.

Hershey plans plant in Malaysia.Continue reading...

brand news

In the News: Amazon, Samsung, Chevrolet and more

Posted by Dale Buss on October 4, 2013 09:34 AM

In the News

Amazon greenlights three new TV pilots and readies set-top box.

Samsung predicts record operating profit.

Chevrolet tries on Google Glass.

Banana Republic creative director steps down after five years at the brand. 

Boeing sees commercial deliveries rise.

Cars.com plans to sit out Super Bowl after six years in Big Game.

Facebook reveals plans for Instagram.

Fiat isn't close to deal with UAW for Chrysler stake.Continue reading...

brand challenges

It Was Just One Little Incident, but Tesla Battery Fire May Smolder for Brand

Posted by Dale Buss on October 3, 2013 02:29 PM

Fire and ice seem to be the only things that can get in Tesla's way. Viral scenes of a Tesla Model S electric car that caught fire this week in Seattle likely have nicked Tesla stock and caused widespread concern about the company's future, much as the brand's battle of histrionics with the New York Times earlier this year over the car's cold-weather performance.

Tesla has only clinically explained that the fire was caused by the "direct impact of a large metallic object to one of the 16 modules within the Model S battery pack," according to the New York Times. But it noted that the fire was "contained to a small section in the front of the vehicle." The driver reportedly escaped without harm, and emergency responders extinguished the fire eventually.

Nevertheless, this is the kind of issue that even the high-flying Tesla can't afford to let get out of hand. Lithium-ion-battery fire incidents whacked GM's Chevrolet Volt nearly two years ago and were the basis of concerns about the flight-worthiness of Boeing's Dreamliner airplane.Continue reading...

elsewhere on brandchannel

1 2 3 4 5 6 7 8 9
brandcameo2014 Product Placement Awards
Apple loses its crown to a new #1
Coca-ColaIt's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh
debateJoin the Debate
Is product placement a waste of money?
Arthur Chinski and Joshua Mizrahi
Model Behavior? Brands Beware
U.S. Legal Changes Impact Use of Brand Ambassadors
paperCorporate Citizenship in Canada
Fresh thinking from Interbrand
Sheryl Connelly
Sheryl Connelly

Meet Ford's Resident Futurist
MetaluxuryMeta-Luxury
Brands and the pursuit of excellence

Advertisements