Posted by Shirley Brady on October 2, 2012 08:45 AM
Interbrand's 2012 Best Global Brands report sees Coca-Cola on top, Apple and Samsung make gains, Disney and HP decline, and BlackBerry lose 39 percent of brand value.
Samsung files to add iPhone 5 to Apple patent lawsuit as US court lifts injunction against Galaxy Tab sales and Galaxy S3 outsells iPhone 5 in UK.
Amazon plans to hire 10,000 British temp employees for the holidays.
American Airlines accuses pilots of sabotage as loose seats embarrass execs.
American Express ordered to refund $85 million to customers and pay $27.5 million in penalties.
Apple's iPad Mini rumored for Oct. 17 unveiling.
Cadbury wins exclusive right to its signature purple color in legal battle.
Disney unveils new homepage with entertainment focus.
Facebook sells more access to members as part of ad analytics push; Wall Street approves.
Google's stock market value passes Microsoft's for the first time.
Guinness launches "cloud TV" campaign.Continue reading...
Posted by Dale Buss on October 1, 2012 02:22 PM
A major part of the logic behind the split-up of Kraft into snacks go-getter (and naming-challenged) Mondelēz International and its more tired North American grocery business is to create a "global snacking powerhouse" — and spur growth in the latter enterprise.
As Forbes noted, Kraft is moving from the New York Stock Exchange to NASDAQ with the move to spin off its North American business and rebrand its corporate parent: "Kraft is keeping its faster-growing global snacks business into a new company named Mondelēz International, ticker MDLZ, while its spun-off North American grocery business will keep the Kraft Foods name but trade under ticker KRFT. Both stocks will list on the Nasdaq when the breakup is complete, and the KFT symbol will be retired."
Now that Kraft Foods Group can begin selling shares with its own listing as an independent company after the market's close on Oct. 1st, it's time for Kraft to fulfill investor expectations as Mondelēz (which will debut on Oct. 3rd, with a defiant macron over its final 'ē') is considered to be the higher growth stock.Continue reading...
chew on this
Posted by Mark J. Miller on September 7, 2012 02:31 PM
Time to hide the children and batten down the hatches. Kraft Foods is “ready to unleash a global snacking powerhouse,” chairman and CEO Irene Rosenfeld told investors and analysts in the company's presentation at the Barclays Back to School conference in Boston on Thursday.
The snacks behemoth will officially launch the Mondelez brand for the global marketplace on Oct. 3 and is hoping that consumers in China, India, and Brazil start chowing down more and more on such products as Oreo cookies (a $2 billion brand thanks to glocal versions in China), Cadbury chocolates, and Trident gum. Kraft will maintain another division under the Kraft name that will focus solely on the North American marketplace and features such grocery staples as Velveeta and Oscar Mayer.
While the CPG giant is predicting to have a 2013 profit of $2.60 per share, according to the AP, it is also expecting Mondelez to not come zooming out of the gate.Continue reading...
Posted by Shirley Brady on September 3, 2012 08:48 AM
It's Labor Day in the U.S., a public holiday which has become America's biggest retail sales day of the year.
Apple takes aim at Samsung's Galaxy S III in amended patent complaint, as Samsung stock takes a beating and company's culture, strategy, labor practices and PR tactics come under fire in wake of California ruling. Samsung and other Apple mobile rivals including Nokia are rushing new smartphone announcements ahead of expected Sept. 12th new iPhone reveal.
Abercrombie & Fitch brand cools, prompting store closures.
Allstate plans addressable TV campaign in U.S.
Apple offer to Amazon revealed in European e-books price-fixing inquiry.
Barack Obama plans to focus on issues at Democratic National Convention this week as jobs debate heats up this Labor Day.
BP's former CEO Tony Hayward returns to the spotlight.Continue reading...
chew on this
Posted by Dale Buss on July 24, 2012 11:01 AM
McDonald's and Coca-Cola aren't the only food and snack brands whose sponsorship of the planet's premier platform for healthy living — the Olympic Games — has been challenged by healthy living advocates. Cadbury is the official snack brand of the London 2012 Summer Games, and has been conducting a marketing blitz in the UK including hosting a free interactive pavilion in London's Hyde Park from July 27 through Aug. 12. And it may not be such a stretch to argue that some chocolate products may aid health.Continue reading...
Posted by Mark J. Miller on June 25, 2012 01:26 PM
With 32 days before the London 2012 Summer Olympic Games kick off in London....
Official sponsor McDonald's UK offers sneak peek at designer Wayne Hemingway's sustainable, Mad Men-inspired uniforms that will debut at its biggest restaurant (if for only six weeks), which is now under construction at the London Olympics Park:Continue reading...
Posted by Mark J. Miller on June 12, 2012 04:13 PM
Executives at Christian Louboutin are likely seeing red after losing a court battle against Zara over a pair of $70 red-soled shoes.
Louboutin took Zara to court in 2008 and won when the shoes hit the market saying that it alone had the rights to produce and sell red-soled shoes, but an appeals court in France has ruled in favor of Zara and is telling Louboutin it also has to fork over £2,500, or about $3,600, according to New York magazine.
That isn’t a lot of money in the grand scheme of things, of course, but it’s an extra little face-rub in the mud for Louboutin, which has been on the warpath against counterfeiters of its signature red-soled shoes.
The ruling also doesn’t bode well for a bigger Louboutin appeal, against Yves Saint Laurent, in a case that the brand lost last summer in New York.Continue reading...
Posted by Mark J. Miller on June 7, 2012 11:02 AM
There are 50 days left until the Summer Olympics gets underway in London and organizers are promoting the fact with a hashtag on Twitter (#50DaystoGo) and a list of 50 ways for the public to engage with the Games.Continue reading...