Interbrand IQ: The Best Asian Brands Issue

rss

brand news

Headline Roundup: Your Ad Here

Posted by Stephanie Startz on January 8, 2010 08:11 AM

Spyker makes another bid for Saab. [NY Times]

BMW, Coke, Sony-Ericsson may take advantage of UK product placements. [BusinessWeek]

Tide's new ad campaign focuses on frugality, cleanliness. [NY Times]

Virgin moves into retail banking. [WSJ]

Jay Leno may get his old time slot back in NBC late-night shuffle. [NPR]

Best Buy's December sales top analyst expectations. [WSJ]Continue reading...

brand news

Headline Roundup: Brand Obama?

Posted by Stephanie Startz on January 7, 2010 09:04 AM

Weatherproof debuts new Times Square billboard using President Obama's image. [NY Times]

Sam's Club to sell own brand of vodka. [ABC News]

3D will be a major trend in 2010 with Sony, ESPN, Discovery and Imax offering products. [USA Today]

Cadbury and Hershey in talks after Kraft's hostile takeover bid suffers setbacks. [Times of London]

Toyota and Ford top brand perception survey. [WSJ]

Dove's new men's line goes to the gridiron, will debut at the Super Bowl. [AdAge]Continue reading...

brand news

Headline Roundup: Going 3-D

Posted by Jim Thompson on January 6, 2010 09:35 AM

Toyota and Ford show stong end-of-year sales increases. [WSJ]

Shanghai Panda, Chinese milk brand, incurs contamination scandal. [Guardian]

Dove makes a play for male demographic with Super Bowl ad. [Ad Age]

Warren Buffet threatens Kraft's bid for Cadbury. [WP]

ESPN and Discovery mark new beginning with launch of 3-D programming. [CNN]

High expectations raise stakes for Apple's iSlate. [Reuters]Continue reading...

brand news

Headline Roundup: Sweet Deals

Posted by Jim Thompson on January 5, 2010 09:11 AM

Apple to compete with Google by acquiring mobile ad network Quattro wireless. [Adage]

Kraft Foods sweetens its hostile takeover bid for Cadbury. [NYT]

Ten years later, ex Time Warner Chief apologizes for "worst deal of the century." [FT]

Nestle promotes new candy bar via social media. [BrandWeek]

Visa uses card fees and signatures to profit from purchases. [NYT]

Apple finally to ship "Tablet" in March after mounting speculation. [WSJ]Continue reading...

brand news

Headline Roundup: Making Bank

Posted by Stephanie Startz on December 17, 2009 08:40 AM

Ford looks to harness customizable iPhone-like "apps" for it's Sync operating system. [WSJ]

US reconsiders sale of Citigroup stake after bank struggles to raise capital. [NY Times]

Bank of America names Brian Moynihan as chief executive. [Times of London]

2009's most talked about brand: Microsoft. [AdWeek]

Domino's Pizza will change US recipe in attempt to improve sales. [Bloomberg]

Playboy's talks with Iconix fall apart. [LA Times]Continue reading...

brand news

Headline Roundup: Subpar

Posted by Stephanie Startz on December 14, 2009 08:20 AM

Accenture ends sponsorship of Tiger Woods. [NY Times]

Citigroup in tentative deal with government officials to repay bailout funds. [NY Times]

Asda to share sourcing with parent-company Walmart, cutting costs and slashing prices. [Times of London]

The Google phone, "Nexus One", leaks to the web as phone enters beta-testing. [WSJ]

Forecasting dismal performance in 2010, Nokia cuts jobs at Finnish plant. [NY Times]

Beijing Automotive will buy parts of Saab. [WSJ]Continue reading...

brand news

Headline Roundup: Expansions, Contractions

Posted by Stephanie Startz on December 8, 2009 08:26 AM

Dodge will expand the Ram truck division. [Detroit News]

Google unveils 5 new features to their search engine. [FT]

Online retailer Zappo's debuts paper catalog. [NY Times]

Hasbro beats Mattel for a ten-year Sesame Street contract. [NY Times]

Cadbury will make a formal response to Kraft's bid next Monday. [Times of London]

The comeback of India's number two motorcycle maker. [Forbes]

Does appealing to budget conscious consumers hurt the Saks brand? [Globe and Mail]Continue reading...

brand news

Headline Roundup: Philly Bound

Posted by Stephanie Startz on December 4, 2009 07:50 AM

Banks pay out millions in bonuses. [Times of London]

Comcast will take control of NBC Universal. [FT]

Google will grant publishers' wishes and limit search results. [NY Times]

Kraft informs shareholders Cadbury's valuation will reach $18.3 million. [Bloomberg]

George Stephanopolous tapped to anchor ABC's Good Morning America. [NY Times]

Peugeot eyes 50% stake in Mitsubishi. [Telegraph]

(More headlines: Comcast details, Tesco vouchers.)Continue reading...

Brand Chatter on Twitter

elsewhere on brandchannel

1 2 3 4 5 6 7 8 9
brandcameo2013 Product Placement Awards
Which brand is most bullish on Hollywood?
Coca-ColaIt's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh
debateJoin the Debate
What makes a great brand?
BPBP
Branding Comeback Challenges
Denise Lee YohnLance Armstrong’s Brand
Denise Lee Yohn Weighs In
Digital Watch: WahlAT&T
Rethinking Possible With Transmedia Storytelling
paperGlobal Competitive [Ad]vantage
The latest from GeoEdge
Sheryl Connelly
Sheryl Connelly

Meet Ford's Resident Futurist
Marketing to the New MajorityBranding 123
A primer by Barry Silverstein