web watch

Citigroup Latest to Wonder: Who the Hack is Out to Get Us?

Posted by Dale Buss on June 9, 2011 03:00 PM

Becoming the biggest name so far in June to have to parry a major cyberattack, Citigroup has joined the spring lineup of significant corporate victims of digital assaults, which includes Lockheed Martin, Sony, Google, Fox Networks and Michaels Stores.

And while company and brand executives grow increasingly frustrated by the attacks themselves and by vast damage to their businesses, their customers and clients, and their reputations, there’s something else vexing them nearly as much: Who's behind this, exactly, and why are they doing what they’re doing?Continue reading...

brand news

In the News: Citi, Exxon, FT & more

Posted by Dale Buss on June 9, 2011 09:00 AM

In the News

BP now says Rosneft deal is really dead.

Citigroup confirms data breach.

Exxon unveils major oil and gas find in the Gulf of Mexico.

Financial Times circumvents Apple sales system with app.

L’Oreal heiress saga continues.

Nokia sees departure of chief technology officer.Continue reading...

brand news

Brands to Watch: Goldman, Groupon, Benetton & more

Posted by Shirley Brady on June 2, 2011 06:00 PM

Brands to Watch

Andre Agassi expands commitment to charter schools.

Apple signs deal with Universal Music Group and other publishers for iCloud.

AT&T Wireless CEO "not happy" with US network.

Benetton refreshes visual branding.

Citigroup shuts down $400M hedge fund in wake of new regulations.

Denny's all-you-can-eat pancakes inspires teen marathon.

Disney, looking up at the cloud, relaunches Disney.com to offer TV and film titles.Continue reading...

brand news

In the News: IMF, LeBron, Gap & more

Posted by Dale Buss on May 19, 2011 09:00 AM

In the News

Apple reportedly cuts licensing deal with EMI and moves closer to cloud-based music service, as iPad sales impact HP and Dell.

AT&T presses case for T-Mobile merger.

CBS brings Ashton Kutcher and his Two and a Half Men co-stars at advertisers' fall upfront.

Citigroup awards CEO Vikram Pandit with big retention package.

Coca-Cola launches 2012 Olympics promotion a year early.

Delta cuts capacity to Europe with Air France as airline’s executives recount complex merger with Northwest.

Disney reportedly seeks to develop TV series about SEALS team that killed Osama bin Laden.

Facebook gets new scrutiny over kids in social ads.

Gap CEO undertakes urgent revamp of the brand.Continue reading...

mom's the word

Social Media Moms Wield Rising Clout

Posted by Sheila Shayon on May 12, 2011 01:00 PM

In a funny twist of virtual fate, turns out that social media-savvy moms wield substantial clout when it comes to recommending, among other things, eReaders and banking services to family and friends.

As competition in both markets escalate, it’s women with one or more children under 18 living at home, who regularly engage in social media, that are influencing brand choices. 

Motista's recent survey on eReaders asked consumers about brands including Amazon's Kindle, Barnes & Noble's Nook, Sony's eReader and Apple's iPad.

“Social media moms definitely feel a deeper connection to their eReaders that their non-social media counterparts don’t,” said Alan Zorfas, chief product and marketing officer at Motista, in a press release.Continue reading...

brand news

In the News: Google, Toyota, Amazon and more

Posted by Dale Buss on April 5, 2011 09:00 AM

In the News

Google may be the target of a Us antitrust probe,  as brand's bid for Nortel’s patent assets coincides with Larry Page’s first day back as CEO.

Japan sets new radiation safety level for seafood after nuclear plant spews highly contaminated water into sea as Tepco shares plunge to record low. Also, Toyota reports misunderstanding over US impact and Honda targets rise in US sales but faces supply restrictions.

Amazon, Costco and Kohls are top brands for customer service in a new survey

BAT to develop “safer” nicotine products for long-term use. 

Boeing and Southwest deal with aftermath of fuselage tear.Continue reading...

brand news

Brands to Watch: AOL, Netflix, HP

Posted by Shirley Brady on March 10, 2011 06:00 PM

Brands to Watch

American Apparel employee lawsuit is temporarily halted.

AOL layoffs shine spotlight on its brands.

Citigroup called world's "best positioned bank" by CEO in shareholder letter.

Facebook is the leading source of evidence in divorces.

Ford declared "most considered" auto brand on KBB.com.

Google lets users block sites from search,  announces it's hiring (esp. in ad sales) at YouTube.

HP's webOS plan "could irritate" Microsoft.

Johnson & Johnson's recall-plagued McNeil Healthcare unit signs FDA deal.Continue reading...

brand news

Brands to Watch: BP, Toyota, IBM and more

Posted by Shirley Brady on February 18, 2011 05:15 PM

Brands to Watch

Allstate sues Citi, Deutsche Bank over mortgages.

BP execs feel oil spill victims are receiving too much.

BSkyB and MTV protest British House of Lords move to limit commercial time.

Facebook's new status options applauded by gay community.

IBM claims in suit it was overbilled by Ogilvy

US military sponsorship of NASCAR challenged.

Toyota's new campaign introduces "#1 for a Reason" tagline.

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