Interbrand IQ: The Best Asian Brands Issue

rss

brand news

Weekend Round-Up: Charlie Sheen, Bathroom Mirrors and more

Posted by Shirley Brady on March 6, 2011 05:30 PM

• CNN looks at advertising on airport bathroom mirrors (best read while listening to above).

• We missed Charlie Sheen's Ustream debut Saturday night (which was panned) be see that he was skewered on SNL (with Lindsay Lohan), planning branded merchandise and being wooed by the producer of AMC's hit Walking Dead series.

• We also see that ... AmEx is teaming up with Foursquare ... Angry Birds will integrate with Facebook next month ... CBS and Turner feature Kings of Leon in March Madness campaign ... and some classic ad icons are getting a makeover.

More weekend headlines:Continue reading...

brand news

Brands to Watch: NYSE, CBS, Chevron and more

Posted by Shirley Brady on February 15, 2011 06:15 PM

Brands to Watch

Deutsche Boerse agreed to buy NYSE Euronext for $10.2 billion in a "politically charged deal" that would create the world's largest exchange operator and put it under German control.

CBS news correspondent Lara Logan is recovering from a 'brutal' attack in Cairo.

Chevron disputes judge's Amazon ruling while Ecuadorians plan to fight for more. 

Apple unveils iPad subscription plan.

BHP Billiton to return $10 billion to shareholders.

Danone warns about looming price hikes due to rising food costs.Continue reading...

brand news

Headline Roundup: Philly Bound

Posted by Stephanie Startz on December 4, 2009 07:50 AM

Banks pay out millions in bonuses. [Times of London]

Comcast will take control of NBC Universal. [FT]

Google will grant publishers' wishes and limit search results. [NY Times]

Kraft informs shareholders Cadbury's valuation will reach $18.3 million. [Bloomberg]

George Stephanopolous tapped to anchor ABC's Good Morning America. [NY Times]

Peugeot eyes 50% stake in Mitsubishi. [Telegraph]

(More headlines: Comcast details, Tesco vouchers.)Continue reading...

brand news

Headline Roundup: Arf! Arf!

Posted by Stephanie Startz on October 9, 2009 08:48 AM

President Obama wins the Nobel Peace Prize. [NY Times]

Liz Claiborne signs licensing agreement with JC Penny, QVC. [NY Times]

Nielsen will collaborate with clients to effectively measure on-air and online audiences. [LA Times]

J.D. Power study finds Gen Y disenchanted with auto ownership. [LA Times]

Britain's Channel 4 and YouTube close to exclusive content and advertising deal. [Telegraph]

Some retailers report increased year-over-year sales, defying gloomy Wall Street forecasts. [NY Times]

Del Monte's Milk Bone ad campaign adopts "cause marketing." [NY Times]

(More headlines: Opel, Hummer, Monsanto, Letterman.)Continue reading...

Brand Chatter on Twitter

elsewhere on brandchannel

1 2 3 4 5 6 7 8 9
brandcameo2013 Product Placement Awards
Which brand is most bullish on Hollywood?
Coca-ColaIt's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh
debateJoin the Debate
What makes a great brand?
BPBP
Branding Comeback Challenges
Denise Lee YohnLance Armstrong’s Brand
Denise Lee Yohn Weighs In
Digital Watch: WahlAT&T
Rethinking Possible With Transmedia Storytelling
paperGlobal Competitive [Ad]vantage
The latest from GeoEdge
Sheryl Connelly
Sheryl Connelly

Meet Ford's Resident Futurist
Marketing to the New MajorityBranding 123
A primer by Barry Silverstein