Best Global Green Brands 2014

brand news

In the News: PepsiCo, Dell, Newsweek and more

Posted by Dale Buss on March 3, 2014 09:14 AM

In the News

PepsiCo exec slams Nelson Peltz for financial criticism as Pepsi Max "Test Drive 2" pulls four million viewers in two hours.

Dell goes back to B2B roots with latest campaign.

Newsweek restarts printing presses. 

12 Years a Slave takes Best Picture at Oscars for Fox Searchlight.

AmEx focuses on busy-mom market with new rewards card pitched by Tina Fey. 

Audi risks wan presence at Geneva Motor Show as BMW recovers.

Boston Market reduces sodium in core items.

Cadillac makes a splash at the Geneva Motor Show.

Chrysler exceeds estimates with February sales increase.

Forbes is being eyed by foreign buyers.

Foursquare, GroupMe bow out of SXSW. 

GM braces for recall fallout.Continue reading...

mobile brands

Intel Sets its Sights on Mobile at MWC '14

Posted by Sheila Shayon on February 25, 2014 12:33 PM

After a broad presentation at January's Consumer Electronics Show, debuting consumer facing products like a charging bowl, and some more in line with Intel's usual business in computing, the chip company has set out to make a global impression on the mobile market at Mobile World Congress. 

Intel is using the MWC 2014 stage to outline its product roadmap and broader strategy to gain a bigger piece of the mobile industry market in 2014, including the launch of a 64-bit Atom processor, previously code-named Merrifield, and a 64-bit mobile Atom processor, code-named Moorefield, both of which are key ingredients in next-generation smartphones and tablets.

Matt Dunford, global Chief Benchmarking Manager at Intel, said these improvements maximize overall performance above that of Apple's A7 chip in the iPhone 5S, and Qualcomm's Snapdragon 800, and the battery life is superior to both as well.Continue reading...

brand news

In the News: Sears, Nike, Spotify and more

Posted by Dale Buss on December 6, 2013 09:14 AM

In the News

Sears files to spin off Lands' End as company's struggles disenchant investors.

Nike features Man-U's Wayne Rooney in ads for new soccer ball as spokesman LeBron James hinders efforts to market his own new shoe.

Spotify introduces free mobile music service.

Dell offers employee buyouts to cut costs.

Electronic Arts refocuses to fix Battlefield bugs.

Ford pulls off lavish global launch of new Mustang and promises a convertible too, while company scion says CEO Alan Mulally isn't leaving next year.

GM may pull production out of Australia soon.

Hershey introduces Jolly Rancher in India.

Honda uses dealer cash incentives to push for better December than last year.

JCPenney discloses SEC peek into its finances.

Jaguar Land Rover plans Brazil output beginning in 2016.

NBC surveys feedback on The Sound of Music live telecast that featured tight integration with Walmart ads.

Nestle continues streamlining with sale of 10-percent stake in Givaudan flavor house.

Nissan crafts promotional car-design experience based on digital goggles.

Quiznos slows into a financial crisis.

Tesla dodges bullet aimed at its plan to sell in Ohio.

Unilever plans to cut SKUs by up to 30 percent and slash marketing headcount by 12 percent.

brand news

In the News: Amazon, Dell, Twitter and more

Posted by Dale Buss on October 30, 2013 09:22 AM

In the News

Amazon rolls out Kindle MatchBook program that bundles print books with discounted e-books. 

Dell is officially private.

Twitter rolls out richer feed with videos, images. 

AT&T puts Halloween twist on "It's not complicated" campaign with cute kids.

Barnes & Noble turns out new, lighter Nook Simple Touch GlowLight. 

BlackBerry met with Facebook on potential bid.

British American Tobacco apoligizes for advertising e-cigarette brand in kids' app. 

CBS said to be developing streaming news channel.

Chevrolet faces "B Strong" backlash.

Chrysler profits are boosted by pickups and SUVs.

Comcast's rebranded Xfinity TV Go app will stream like TV from anywhere.  

Facebook reportedly offered $1 billion to buy Snapchat.Continue reading...

brand news

Brands in the News: Twitter, 7-Eleven, Apple and more

Posted by Dale Buss on September 13, 2013 09:31 AM

In the News

Twitter opts for "confidential" IPO.

7-Eleven debuts healthy-snacking section.

Apple takes pre-orders for new iPhone 5C.

Bayer comes under scrutiny in China.

Berkshire and AIG battle for talent.

Clear Channel and Warner Music rewrite rules on royalties.

Clif launches single-serve performance drinks.

Coffee Bean & Tea Leaf is acquired by private equity.

Dell gets shareholders to back buyout.

Dunkin' Donuts returns to UK.

Facebook tests video posts that play automatically, in prelude to ads.Continue reading...

brand battle

Michael Dell Clears One More Obstacle as Icahn Gives Up Opposing Deal

Posted by Dale Buss on September 9, 2013 02:44 PM

Michael Dell has been facing lots of obstacles in his effort to take his once-high-flying PC company private as the best way to recalibrate it for massive changes in the industry that he helped start. Now, one of the biggest has slinked away: Carl Icahn.

The legendary activist investor, one of a slew of aggressive corporate "reformers" who have been roiling C-suites and stock markets lately and who single-handedly boosted Apple stock with one tweet back in August, gave up his fight to control Dell today, saying that he continues to oppose Dell's $25 billion plan to take Dell private because it still undervalues the troubled computer maker—but that he knew when he was licked.

"I realize that some stockholders will be disappointed that we do not fight on," Icahn said in an open letter to Dell shareholders. "While we of course are saddened at losing the battle to control Dell, it certainly makes the loss a lot more tolerable in that as a result of our involvement, Michael Dell [and partners] increased what they said was their 'best and final offer.'"Continue reading...

brand news

In the News: Walgreens, AT&T, Taco Bell and more

Posted by Dale Buss on August 2, 2013 09:17 AM

In the News

Walgreens opens training center for young workers with autism.

AT&T seeks warmer shopping experience at its stores.

Taco Bell tries building buzz by holding back on third Doritos Locos Tacos flavor.

American Express launches 13th "Unstaged" concert.

Apple still searches for new head of retail stores as ITC delays ruling in its import case against Samsung.

Avon says feds rejected its settlement offer in bribery probe.

Baxter found expense violations in China as Sanofi and AstraZeneca report new government scrutiny there.

Chick-fil-A surpasses KFC as top chicken QSR in US.Continue reading...

brand news

In the News: Starbucks, Hanes, Time Inc. and more

Posted by Dale Buss on July 24, 2013 09:21 AM

In the News

Starbucks teams with Groupe Danone to market new yogurt line.

HanesBrands buys Maidenform.

Time Inc. may look to further spinoffs.

Aereo targets 25 percent of TV users.

Apple is boosted by strong iPhone sales despite profit dip.

Boeing sees profit rise on strong aircraft sales as it awaits EU directive on Dreamliner safety.

Cadillac plans to rest its laurels in logo redesign, report says.

Carl's Jr. rolls out Pop Tarts ice-cream sandwich system-wide.

Caterpillar cuts outlook.

Daimler eyes recovery in Europe.Continue reading...

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