2014 Brandcameo Product Placement Awards

brand news

In the News: Taco Bell, JCPenney, Netflix and more

Posted by Dale Buss on July 23, 2013 09:14 AM

In the News

Taco Bell eliminates kids' meals.

JCPenney names former Kraft marketing exec Debra Berman as VP brand strategy.

Netflix sees subscriber growth fall short of expectations.

Al-Jazeera taps ABC veteran to run editorial operations in US.

Bentley invests heavily to boost UK car industry.

Chevrolet aims new Silverado ad at women, who buy 15 percent of pickups.

Cisco to buy cybersecurity firm Sourcefire for $2.7 billion.

Dell founder presses shareholders on his proposed buyout.Continue reading...

brand news

In the News: Detroit, CBS, Google and more

Posted by Dale Buss on July 19, 2013 09:12 AM

In the News

City of Detroit files largest municipal bankruptcy in US history.

CBS warns of possible Time Warner cable blackout.

Google suffers from continued ad-price declines as search goes mobile.

Dell races to sway investors on buyout.

Dove finds new way to probe women's self-image in new campaign.

Electrolux sees higher US demand.

Fiat sees orange become most popular color of its new EV.

GM delays next Chevrolet Cruze.

Honda wagers on new Fit hybrid variants in US.

Instagram seeks to become destination for political content.Continue reading...

brand news

In the News: CVS, Walgreens, Coke, Ryanair and more

Posted by Dale Buss on July 18, 2013 09:32 AM

In the News

CVS and Walgreens ban Rolling Stone over Tsarnaev cover.

Coca-Cola ad banned in UK over exercise claims.

Ryanair to sell advertising on planes. 

Dell putting off vote today on founder's buyout proposal.

ArcelorMittal scraps steel project planned for India.

CBS markets new show using American flags as mouth gags.

Carrefour gains ground in France.

Eli Lilly plans to freeze wages to cope with patent cliff.

Ford makes inroads on Toyota in California.

Formula One CEO indicted for bribery.

Fox tries for comic-book comeback with movies.Continue reading...

brand news

In the News: Apple, Microsoft, Starbucks and more

Posted by Dale Buss on July 16, 2013 09:16 AM

In the News

Apple in talks to acquire sensor company behind Microsoft's Kinect.

Microsoft Surface smart watch will launch in 2014, reports say. 

Starbucks is sued by deaf customers who say they're mocked.

AT&T offers option to forego wireless contract.

Baidu to buy mobile-apps store for $1.9 billion.

Boeing sees focus on transmitter in 787 fire probe.

Chevrolet goes extra long to sponsor Home Run Derby for Major League Baseball.

Christie's to hold first sale in India.

Coca-Cola sees poor weather weigh on revenue.Continue reading...

brand news

In the News: P&G, Chobani, Walt Disney and more

Posted by Dale Buss on July 12, 2013 09:12 AM

In the News

P&G changes Tide Pods packaging to look less like candy.

Chobani lures Kellogg exec to run day-to-day operations.

Walt Disney says transactional wristbands raise sales at Disney World.

ABC sees The View retain vital role in daytime TV.

AT&T pitches Mariano Rivera promo to Yankees fans.

BP blanches at bill for Gulf cleanup.

DDB Chicago CEO heads to Chobani for chief marketing role. 

Dell eyes more R&D as key to revival while Carl Icahn says he'll sweeten his offer for company.

GM seen not adding to ownership in Peugeot.Continue reading...

brand news

In the News: Lululemon, Apple, Avon and more

Posted by Dale Buss on July 3, 2013 09:15 AM

In the News

Lululemon sued by shareholder over sheer pants debacle. 

Apple poaches YSL CEO Paul Deneve to run special projects. 

Avon sells jewelry business at big loss.

Obamacare employer-penalty requirement is delayed for a year.

Audi tops premium auto brands in China satisfaction survey.

Auntie Anne's expands breakfast rollout.

BMW trims Mercedes-Benz sales lead in US.

CNN enjoys ratings boost.

Coca-Cola promotes Mexican soccer team in new campaign.

Dell sees pressure build on founder to contribute more of his wealth to buyout.Continue reading...

brand news

In the News: Zynga, Penguin, Random House, Bitcoin and more

Posted by Dale Buss on July 2, 2013 09:13 AM

In the News

Zynga hires head of Microsoft Xbox as its new CEO.

Penguin and Random House merger complete.

Bitcoins see mainstreaming proposal by Winkelvoss twins of Facebook fame.

BF Goodrich introduces venture led by all-terrain tires.

Buffalo Wild Wings launches its own craft beer.

Chevrolet goes for heartstrings with advertising for new Silverado pickup.

Chipotle celebrates 20th anniversary with treasure hunt.

Chrysler reports best June sales in six years as Hyundai previews an all-time sales record.Continue reading...

brand news

In the News: Facebook, Tesla, Dish Network and more

Posted by Dale Buss on June 19, 2013 09:24 AM

In the News

Facebook hits 1 million active advertisers and Zuckerberg talks partnerships with Samsung.

Tesla recalls some Model S cars for seat-mount defect. 

Dish Network drops pursuit of Sprint Nextel, clearing way for SoftBank.

Alcatel-Lucent plans to streamline.

Amazon rolls out Facebook social gift card

Chevrolet returns to Oscars with user-generated ad.

Dell sees Carl Icahn raise stake in company.

Johnny Rockets is acquired.

Lifestyle Lift changes national marketing practices after probe.Continue reading...

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