Posted by Shirley Brady on March 8, 2011 06:00 PM
Deutsche Telekom is in preliminary talks to sell T-Mobile to Sprint, a deal that would remake the mobile landscape.
Facebook introduces movie streaming and rentals with Warner Bros., sending Netflix stock down; and launches real-time analytics for social plug-ins.
BP plans $3.5 billion bond sale as CEO apologizes for Gulf Spill and says industry must take more precautions.
Airbus receives $9.5 billion order for 100 jets.
American Apparel head Dov Charney's latest scandal: a $250 million employee lawsuit alleging sexual assault.
Bill Gates is unlikely to reclaim the world's richest title tomorrow, due to philanthropic contributions.
Bupa launches integrated marketing campaign and new tagline.
Coca-Cola invests in green bottling facility in UK.Continue reading...
Posted by Dale Buss on March 8, 2011 09:00 AM
Aon plans to spend much of its big cash hoard to buy back shares.
Audi takes aim at toppling BMW.
Bank of America says home-loan business is recovering.
Barbie hits $3 billion in global annual sales as brand shutters China flagship.
Boeing gets a boost from China orders.
Cap’n Crunch gains guerrilla-fueled “success” in social media.
CBS, Warner Bros. and Charlie Sheen are at war, as Sheen apparently plans to sue post-firing.Continue reading...
Posted by Dale Buss on February 15, 2011 12:30 PM
Save-a-show efforts come along for all sorts of reasons. Usually, it’s because the TV series being threatened by network cancellation is seen as just too good to terminate, despite what Nielsen ratings figures might say. Think of Arrested Development.
But in the case of the fledgling effort to forestall the potential cancellation of ABC’s Detroit 1-8-7 police drama, a fan-based lobbying effort has arisen because of the importance of the production site. That would be Detroit.
It's the first network series to be shot in the Motor City, one of the reasons that Detroit Free Press columnist Rochelle Riley is adding her voice to a strong chorus of locals and fans behind keep187.com who are supporting a second season renewal for Detroit 1-8-7.Continue reading...
Posted by Dale Buss on February 14, 2011 06:00 PM
It’s a ritual in Detroit almost as old as the car itself: The industry returns to cyclical profitability, and everybody wants their chunk of prosperity.
And it’s happening again this winter, as word leaks out that each of the traditional domestic Big Three automakers is planning on paying major bonuses once again to their salaried workers.
Only this time, some big things are different: The United Auto Workers union, which perennially has complained about executive bonuses in the industry, now owns a big chunk of GM and Chrysler.Continue reading...
Posted by Dale Buss on February 14, 2011 05:00 PM
More than a week after Chrysler’s widely praised ad starring Eminem during the Super Bowl, the automaker is beginning to see indications that nationwide enthusiasm for the spot, which has racked up almost 6.5 million views on YouTube, is trickling down to where it counts: generating sales of the Chrysler 200 model that the commercial promotes.Continue reading...
Posted by Dale Buss on February 8, 2011 06:00 PM
Like members of some ancient tribe huddled around a big campfire, the first thought of Michiganders who were watching the second half of the Super Bowl on Sunday when the Chrysler ad came on was: This is good for our race!
The down-but-not-out depiction of a heroic Detroit in the Eminem spot literally had thousands in Chrysler’s hometown cheering and clapping by the time the two minutes were over — and millions more beyond.
From shots of local icons such as the Diego Rivera mural at the Detroit Institute of Arts, to an appeal to car buyers to consider luxury “imported from Detroit,” the spot's title, the ad was a veritable paean to why people still survive and even thrive in southeast Michigan.Continue reading...
Posted by Dale Buss on January 16, 2011 05:30 PM
The operators of Gas Station TV have been touting the effectiveness of their unusual medium for a few years now. They provide news updates, short-format programming and advertising at thousands of pumps in more than 100 of the biggest US markets through 13 of the nation’s leading gas retailers.
And now, PepsiCo has confirmed what “GSTV” has been saying. GSTV was named winner of the Best Retail Marketing Campaign of 2010 at the Pepsi Media Summit.Continue reading...
Posted by Dale Buss on September 17, 2010 09:00 AM
ABC unveils iPad app for My Generation that represents a leap forward by syncing to TV for interactive viewing experience.
American Express partners with iVillage to launch financial-literacy platform.
Apple prepares a newspaper-subscription plan for iPad, which went on sale today in China.
Bloomberg’s “other” magazine, Bloomberg Markets, gets a makeover.
Detroit emerges as a star at the Toronto Film Festival through a handful of newly made-in-Michigan movies.
GM now sees the US government retaining some stake in the automaker in the wake of its upcoming IPO.Continue reading...