Posted by Dale Buss on January 3, 2013 09:01 AM
Al Jazeera buys Current TV from Al Gore, prompting Time Warner Cable to drop channel.
Hormel Foods branches out as it buys Skippy peanut butter brand from Unilever.
Toyota declares a rebirth.
5-Hour Energy sees ad claims rebutted (again).
AB InBev plans to launch stronger U.S. version of Budweiser this year.
Amazon wins dismissal of App Store false-ad claim by Apple.
Apple "bet" energizes AT&T.
China recovery confidence spurs Hong Kong luxury sales.Continue reading...
sip on this
Posted by Mark J. Miller on November 15, 2012 04:15 PM
Pepsi has been marketing itself as the cola of choice for music lovers for years now, but Coca-Cola has decided to go all out in horning in on its territory this year. For the Olympic Games in London, Coke launched its “Move to the Beat” campaign, which featured Grammy award-winning producer Mark Ronson creating a catchy anthem with British singer Katy B.
Now Coca-Cola is going all-in on the music front by investing $10 million in streaming-music service Spotify, according to the New York Times. Coke, of course, likes to point out its music cred throughout its history, such as sticking its logo on sheet music way back in the 19th century, sponsoring radio shows in the early days, and creating some of the marketing world’s best-known jingles. Prominently displayed on Coke’s site right now is a contest to send lucky consumers to the American Music Awards.
"At Coca-Cola we have long recognized the power of music to connect people around the world," stated Joe Belliotti, Director, Global Entertainment Marketing, The Coca-Cola Company. "As we step up our activation through Coca-Cola Music, we are excited by the innovative music technology platform created by Spotify and the opportunity to create a truly global music network. The potential for this partnership is limitless."Continue reading...
Posted by Dale Buss on November 7, 2012 09:03 AM
U.S. President Barack Obama wins re-election, defeats Republican Mitt Romney soundly in electoral votes and with slim popular-vote margin, and puts "Forward" campaign slogan to the test.
American Express and NBC Universal try to create "TV commerce."
Del Monte reminds consumers that its canned products meet their needs.
eBay reaches out to auto buffs with new channel.
Famous Dave's plans expansion, mostly in California.
Financial Times seen as going on the block.
Ford pins hopes on Lincoln MKZ to refresh luxury brand.
Goldman Sachs partners pocket $22 million.
Kevin Bacon helps rebrand UK's Everything Everywhere as EE.Continue reading...
in the spotlight
Posted by Shirley Brady on October 29, 2012 10:06 AM
A snapshot of how Hurricane Sandy is impacting the U.S. today, as states shut down transit systems and schools, and many businesses are closed or letting employees work from home as the northeast is in lockdown mode:
Posted by Shirley Brady on October 24, 2012 06:15 PM
Bank of America slapped with U.S. lawsuit over billion-dollar "hustle" of Freddie Mac and Fannie Mae.
Elizabeth Taylor is Forbes' new Top-Earning Dead Celeb thanks to Christie's auction.
Apple's iPad mini already has a Chinese knock-off, while US judge says Samsung infringed four Apple patents.
Facebook wins back Wall Street, affirms social dominance and shares soar as looks to rebuild confidence.
AT&T beats estimates in latest quarterly earnings report.
BlackBerry loses grip as go-to phone for US federal government.
Buzzfeed taps Rdio for "social music advertising."
Cisco will fund 12,000 meals for World Food Program via Facebook app.
Tom Cruise sues gossip magazines for defamation of character.Continue reading...
Posted by Shirley Brady on October 21, 2012 05:12 PM
Early look at new Windows 8 design baffles some users, but not three-year-old Julian, above, as Best Buy starts taking pre-orders for Windows 8 phones and gets ready to launch Surface tablet — and manage expectations ahead of growing thirst for tablets, and Oct. 23rd reveal of Apple's iPad Mini.
Lance Armstrong urges cancer supporters and celeb pals to stand by LiveStrong, as the New York Times and other media detail alleged doping cover-up.
Abercrombie & Fitch CEO sued by former private airline pilot over dismissal and eyebrow-raising requirements.
Apple sued over deal locking iPhone to AT&T network.
AT&T, Verizon and T-Mobile will launch Isis mobile wallet on Monday.
Audi may help Mercedes-Benz overtake BMW in US.
Banana Boat recalls sunscreen due to flammability threat.
BBC roiled by "worst crisis in 50 years" and internal strife as its Jimmy Savile sex scandal handling goes public in broadcaster's own Panorama expose.Continue reading...
Posted by Dale Buss on October 19, 2012 09:02 AM
Google turns in soft quarter as PR fail pummels stock.
HSBC hit by worldwide cyberattack.
McDonald's profit falls as U.S. growth slows.
Abbott study of kidney drug is halted.
Apple's iPad Mini poised to cannibalize sales.
Lance Armstrong endorsement implosion toll reaches $30 million.
BBC director general to testify on Jimmy Savile scandal, as new head of BBC Worldwide named.Continue reading...
Posted by Dale Buss on October 9, 2012 09:03 AM
Yum! Brands third quarter earnings report is being closely watched.
Barclays to buy ING online assets.
Yahoo's Marissa Mayer urged to repurchase stock, profiled in New York magazine.
AT&T shares network with IBM to lure more customers to the cloud.
Amazon veers more into advertising.
American Airlines loses traffic over operational issues.
Apple asked by Taiwan to blur satellite image as Samsung spat dings brand perception.Continue reading...