Sony's New Image Doesn't Fall Far From The Apple Tree

In response to Apple's dominant and enviable success in recent years, competitor Sony plans to take its electronics brand to the next level. The makeover, however, will look strikingly familiar to the folks back at Apple.

Sony, a company that once contended with the elite players in the technology field, has seen decreased sales recently due to lack of innovation. And now Sony wants to change its reputation by rolling out upgraded products and programs – it's just too bad that they look disconcertingly similar to already-on-the-market Apple offerings.Continue reading...