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brand news

In the News: Avon, Groupon, Dunkin' and more

Posted by Dale Buss on February 13, 2012 08:58 AM

In the News

ANZ Bank to cut 1,000 jobs as Australia's financial sector aims to correct slump.

Arby's plans brand refresh for third quarter.

Avon bribery-case evidence goes to grand jury, Wall Street Journal says.

Boeing eyes stretched, high-capacity 787.

Dunkin' Brands plans to double U.S. units in 20 years.

Groupon defends its accounting methods.

JetBlue plane wears Boston Red Sox colors.

Kodak runs into opposition over Kodak Theatre naming rights in Los Angeles.Continue reading...

brand news

In the News: Corona, Mattel, PepsiCo and more

Posted by Dale Buss on February 9, 2012 09:04 AM

In the News

Apple tightens up on apps again, frustrating developers. gets fresh funding, drops .tv from brand name.

Chrysler CMO personally approached Clint Eastwood about Super Bowl ad just as he did Eminem a year ago.

Corona supports cancer research with promo.

Google nears launch of cloud-storage service.

Groupon reports net loss in first quarterly filing after IPO.

Honda aims to reclaim its luster.

Mattel launches new global campaign for Barbie.Continue reading...

brand news

In the News: American Airlines, Pfizer, GM and more

Posted by Dale Buss on February 2, 2012 09:01 AM

In the News

American Airlines parent AMR plans to cut 13,000 jobs and pensions.

Apple's iPhone 5 may be coming in June.

Benetton family plans to take retailer private.

Deutsche Bank profit tumbles on European debt crisis.

Facebook sets stage for historic IPO as valuation game begins.

GM cancels half of upfront ad commitments in cost-cutting move.

Google responds to Microsoft criticism of privacy policies.Continue reading...

social media watch

Facebook IPO Aims to "Rewire" How the World Works

Posted by Shirley Brady on February 1, 2012 06:09 PM

As highly, highly anticipated, Facebook filed today for an initial public offering of stock to raise $5 billion, the most for an web IPO since Google. Finally revealing a peek at its business drivers, highlights from its SEC filing include that Zynga accounted for 12% of Facebook revenue last year, when its net income and revenues were $1 billion on $3.71 billion.

The site's 845 million monthly active users (MAU) as of Dec. 31st include 179 million in North America (US and Canada); 212 million in Asia; 229 million in Europe; and 225 million in the rest of the world. FB, as its stock ticker will read, sees Brazil (which grew 268% last year, to 37 million MAU) and India (which grew 132% to 26 million last year) as key regions of growth. Its risk factors include mobile, government, slowing growth and Google+.Continue reading...

brand news

In the News: Apple, Facebook, RIM & more

Posted by Dale Buss on January 31, 2012 09:03 AM

In the News

Apple hires Dixons CEO as new retail chief, while iPad sales propel Apple to top of PC market over HP. Apple patent challenger Samsung, meanwhile, faces EU inquiry.

AT&T names new strategy officer in management shuffle.

Bang & Olufsen debuts cheaper line of high-tech gadgets.

Belstaff brings luxury leather jackets to London and New York with dual flagships.

BSKyB to start movie service rivaling Netflix.

BlackBerry-maker RIM posts corporate governance report indicating why co-CEO role was scrapped.

Carrefour names yet another CEO in turnaround struggle.Continue reading...

brand news

In the News: BlackBerry, Penn State, Carnival & more

Posted by Dale Buss on January 23, 2012 09:01 AM

In the News

ABC handles product placement delicately for Modern Family.

American Ethanol sponsors NASCAR drivers.

Apache makes $3-billion acquisition in U.S. oil business.

Apple raises "made-in-America" questions about iPhone manufacturing.

BlackBerry future questioned as RIM's new CEO takes the reins.

Carnival CEO lies low during crisis as his company mishandles communications with survivors of shipwreck.

Cisco tests LinkedIn marketing campaign.

Facebook wants to become a bigger news player.

Fisker battles problems across the EV company.Continue reading...

brand news

In the News: Siri, VW, Dunkin' and more

Posted by Dale Buss on January 6, 2012 09:03 AM

In the News

Apple reportedly plans in-store branded boutiques at Target, while the iPhone's new Siri feature is said to double mobile data usage.

Porsche and Volkswagen compensation claims increase, while VW closes market cap gap with Toyota and looks to expand in China and India.

Dunkin' Donuts gears up to double number of U.S. locations.

Alcoa is scaling back.

Audi is adding models to win more U.S. market share.

Baskin-Robbins to expand to Vietnam.Continue reading...

web watch

Groupon Woos Merchants as LivingSocial Looks Smarter by the Day

Posted by Mark J. Miller on January 5, 2012 01:09 PM

Having established itself as the leading brand in the daily-deal space, with its jaw-dropping IPO in November giving it the edge over LivingSocial, Groupon is committed to growing and innovating to return value to its shareholders. But it was dealt a blow Monday when a study was released that shows that businesses that have worked with Groupon aren’t planning to offer any new deals in the next six months, according to the San Francisco Chronicle.

As Forbes comments, Groupon may be chasing a $25 billion mirage unless it can cement its relationships with the businesses who form the backbone of its offers. Overall, the industry is expected to double to $4.17 billion by 2015, according to researcher BIA/Kelsey. However, the biggest challenge is that companies aren’t seeing the repeat business they expected from consumers who came in for earlier deals. That news has sent Groupon’s shares below its initial public offering price of $20 on Nov. 3rd.

While it isn’t good that half don’t want to offer a deal in the next six months, the survey did provide some good news as well for daily-deal services, a category that saw Google Offers launch last year: 80 percent of the survey's respondents were satisfied with daily-deal companies, the Chronicle reports.Continue reading...

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