Posted by Shirley Brady on January 24, 2013 08:56 AM
Netflix CEO says company is "on probation" despite soaring subscriptions.
Coach reveals ready to wear collection in bid to add luster.
NFL pressures fan to nix Harbowl trademark.
Acer writes down value of brands.
Air Canada CEO defends higher airline fees.
Apple stock plunge highlights investor expectations.
Barclays new CEO swings the axe in Asia.
Benetton turns down the shock tactics.
H&M to stage first Paris Fashion Week show in eight years.Continue reading...
Posted by Dale Buss on January 11, 2013 09:02 AM
AB InBev will return Clydesdales to Budweiser Super Bowl advertising.
Amazon offers free MP3 of CD purchases.
Apple was awarded 1,136 US patents last year, while top spot went to IBM.
BBC back in the spotlight with former star Jimmy Savile's official police report on abuses.
BlackBerry is restoring service in Europe as US carriage firms up for closely watched BlackBerry 10.
Boeing faces FAA investigation of 787 Dreamliner.
David Beckham strips off again for H&M.
Dish Network charges CBS with censorship due to litigation.
ESPN favored for more spending by ad execs in survey.
Ford plans to hire 2,200 white-collar workers as American Express begins mass layoffs.Continue reading...
Posted by Shirley Brady on January 9, 2013 12:09 PM
Greenpeace has added Uniqlo to its list of global fashion brands and retailers signing its Detox pledge, making "a public commitment to eliminate all releases of hazardous chemicals throughout its entire global supply chain and products by 2020."
The commitment covers all Fast Retailing-owned brands — Uniqlo, Comptoir des Cotonniers, Princesse TamTam, GU and Theory — which together operate more than 2,000 stores. "Uniqlo recognises clean water as a critical global issue, and is proud to join Greenpeace in its campaign to eliminate hazardous chemical use," stated Yukihiro Nitta, Fast Retailing's executive in charge of social responsibility. The company also vowed to disclose discharge data from at least 80% of its global suppliers (including all their facilities) by the end of this year.
As the environmental group blogged, the Uniqlo deal "comes just a month after Zara, Mango, Esprit and Levi's announced similar individual commitments, responding to waves of pressure from activists and consumers around the world. Competitors in the fashion world including GAP, G-Star Raw and Calvin Klein are looking increasingly out of touch now that 12 of the world's top high street fashion brands have committed to Detox." Other Detox signatories include Adidas, C&A, H&M, Nike, Puma and M&S.
Posted by Dale Buss on January 9, 2013 09:03 AM
Apple reportedly working on a lower-end iPhone.
H&M reveals launch plans for & Other Stories store brand.
Lance Armstrong to discuss doping in exclusive live-streamed Oprah Winfrey interview as new allegations arise.
Amazon CEO Jeff Bezos doesn't care about profit margins.
American Airlines upgrades international travel.
Asus looks to share in Google Nexus glory.
Audi A7 self-driving autopilot car goes for a spin at CES.
Beauty brands including Philosophy try oxygenating products.
Best Buy's former CMO lands at LivingSocial.
Boeing sees formal probe of Dreamliner.Continue reading...
Posted by Sheila Shayon on December 13, 2012 02:01 PM
Following in the wake of Zara's capitulation, Levi’s is now the 11th brand to bow to pressure from Greenpeace's global Detox campaign. The denim giant has committed to eliminate releases of all hazardous chemicals throughout its supply chains and products. Still being pressured: Calvin Klein, Gap, and Victoria’s Secret as part of the green campaigner's goal “to expose brands until the use - and abuse - of hazardous substances is totally eliminated.”
The world’s largest denim brand, has agreed to eliminate all releases of hazardous chemicals throughout its entire supply chain and products by 2020. The commitment comes eight days after Greenpeace launched its “Toxic Threads: Under Wraps” report targeting global fashion brands releasing toxins in Mexico's rivers, resulting in a digital groundswell with more than 210,000 people calling on Levi’s to Detox, tens of thousands taking action on Facebook and Twitter, and over 700 people protesting outside Levi’s shop fronts in over 80 cities worldwide.
As part of its Zero Discharge Commitment, Levi’s (as outlined in a blog post) will start requiring 15 of its largest suppliers in China, Mexico and elsewhere in the Global South to disclose pollution data as early as June 2013, followed by compliance from 25 additional major suppliers by the end of 2013.Continue reading...
Posted by Sheila Shayon on December 7, 2012 03:21 PM
As countries like Bangladesh move up the food chain from aid to trade, the global eco-system fueling the fire, literally and figuratively, is largely the retail fashion industry, feeding the western world’s insatiable appetite for fashion.
The November 24th factory blaze that killed 112 garment workers in an illegal factory in Bangladesh showed the world, as Reuters puts it, that “pressure from big Western brands to produce huge volumes of apparel fast and at rock-bottom prices, [is making] Bangladeshi suppliers routinely sub-contract their orders.”
As the victims — many of them young women and mothers, all of them poor — are mourned and the Clean Clothes Campaign organizes vigils at C&A and beyond as part of a bigger shame campaign for brands whose labels were found in the ashes, what’s really on trial, as the New York Times points out in a scathing article today, is ethical sourcing and a severely out-of-balance equation claiming the lives of impoverished workers with no options.Continue reading...
Posted by Sheila Shayon on December 7, 2012 12:25 PM
Having taken Zara to task as part of its Detox/Toxic Threads campaign, Greenpeace is now turning the spotlight on the Levi’s brand.
This week, the eco-activists rolled out a multimedia campaign that included bringing 16 living mannequins to stage a protest outside the brand’s flagship store in San Francisco. Their demand: that the world’s largest maker of jeans (with sales of $4.8 billion in 2011) eliminate hazardous chemicals from their supply chain. The tactics: turning the denim giant's global Go Forth "marketing platform"— which was inspired by Walt Whitman's "O Pioneers" poem — against the brand.
Campaigners are using the language of "Go Forth" against the brand. Greenpeace is mimicking its graphic style and hashtag (#goforth) with its own #detox tag for a "#GoForth and #Detox!" message. The platform's "This is our time" tagline has turned into "Now is Your Time," in addition to co-opting other Levi's brand attributes (see the Pinterest/Facebook-ready "501 reasons to detox" infographic, below) to encourage the company to live up to its high-minded, noble mesaging.
Levi's is listening.Continue reading...
Posted by Sheila Shayon on December 6, 2012 06:15 PM
Fashion retailers are embracing sustainability with ever-widening arms, becoming increasingly accountable for the byproducts their industry creates. With their latest moves, H&M and Marks & Spencer (M&S as it's better known) are leading the rack-pack.
Following in the footsteps of the UK-wide recycling push launched by M&S earlier this year, H&M is planning to launch the world’s first global clothing collective initiative, to be introduced in all of its 48 markets in February.
According to the fast-fashion retailer's press release, “Any pieces of clothing, from any brand and in any condition are accepted. In return, the customer will receive a voucher for each bag brought. The collected clothes are then handled by H&M’s partner, I:Collect, which provides the infrastructure in which consumer goods are repeatedly reprocessed and made available for new use."
“Our sustainability efforts are rooted in a dedication to social and environmental responsibility. We want to do good for the environment, which is why we are now offering our customers a convenient solution: to be able to leave their worn out or defective garments with H&M,” stated H&M CEO Karl-Johan Persson.
No value was stated for the voucher H&M is offering in return for donations to in-store collection boxes to be processed by I:CO, as its Swiss recycling partner is branded; its tagline is "Rethink. Recycle. Reward."Continue reading...