brand news

Brand News: Alibaba, Airbnb, HP and more

Posted by Dale Buss on May 7, 2014 09:12 AM

TOP 5 STORIES

Brands to Watch

Alibaba files for U.S. IPO that is expected to be record-breaking.

Airbnb hires Coca-Cola's Jonathan Mildenhall as CMO.

Fiat Chrysler five-year plan elevates Chrysler brand, downplays Dodge.

HP invests $1 billion in cloud computing.

Twitter stockholders sold massively as lockup expired; stock price plunges.

MORE BRAND NEWS:

AOL acquires consumer-tracking platform.

Coca-Cola lifts lid on agency bonuses for cutting-edge work and drops "You're On..." tagline for Diet Coke.Continue reading...

brand news

In the News: Russell Stover, P&G, Nordstrom and more

Posted by Dale Buss on February 21, 2014 09:12 AM

In the News

Russell Stover Candies up for sale, price may top $1 billion.

P&G announces major restructuring of marketing, including beauty-division makeover.

Nordstrom sees sales slide continue at its stores.

Amazon launches video ads with Geico, plans set-top box and woos high-profile retailers.

BJ's Restaurants launches mobile ordering and payment.

Banana Republic ads feature real-life unions including a gay couple.

Chick-fil-A chicken sandwich turns 50.

Chobani and other marketers escape LGBT-related backlash for Sochi advertising.

Coca-Cola has "mediocre Pepsi on its heels," Nelson Peltz says.

Darden Restaurants expands into airports.Continue reading...

brand news

In the News: Candy Crush, Kellogg's, Sony and more

Posted by Dale Buss on February 18, 2014 09:05 AM

In the News

Candy Crush Saga maker files for IPO.

Kellogg will switch to sustainable palm oil by 2016.

Sony sold more than 5 million PlayStation 4 consoles globally.

Actavis nears acquisition of Forest Labs for up to $25 billion.

Campbell Soup focuses on price promotions in Australia sweet biscuit market.

Coca-Cola sales and earnings slide, yielding cost cuts.

Groupon says President's Day gaffe was intentional

Hong Kong Disneyland says it will add hotel rooms after consistent turn up in attendance. 

HP knew of Autonomy's accounting methods long before sale, report says.

Lamborghini looks to expand two-model lineup.

LG unveils three new L-series smartphones.Continue reading...

mobile brands

HP Looks to Turnaround Slumping PC Business with Return to Mobile Market

Posted by Sheila Shayon on January 15, 2014 05:43 PM

As promised back in December, HP is reentering the smartphone market two years after the company stopped selling mobile devices with two new phablets—the Slate 6 VoiceTab and Slate 7 VoiceTab—both designed for the Indian market.

“Consumers are looking to consolidate their phones and tablets, which is propelling the voice tablet market,” Ron Coughlin, SVP Consumer Personal Systems Group, HP, said in press release.

Both run on Android and come with Android 4.2 Jelly Bean, have high-resolution front and rear cameras, front-firing speakers, quad-core processors, dual-SIM compatibility and will support 3G connectivity. 

“This is an exciting new category that represents a meaningful growth opportunity for HP,” said Coughlin. “Our HP Slate VoiceTab provides consumers with a high-quality product at a great value.” The devices will likely be priced in the $200 to $250 range without a contract.Continue reading...

brand news

In the News: HP, China Mobile, Cadillac and more

Posted by Dale Buss on January 15, 2014 09:21 AM

In the News

HP sets to announce two large smartphones today.

China Mobile receives 1.2 million iPhone pre-orders.

Cadillac updates its crest. 

Axe strikes a more earnest tone in advertising.

Bud Light challenges football fans with digital gaming ad and prepares new tag line for A-B InBev's reduced Super Bowl effort.

Charter woos Time Warner Cable shareholders.

Coca-Cola releases interactive mini-bottles to honor World Cup.

Daimler wins as US Supreme Court throws out Argentine human-rights suit.

Dunkin' Donuts focuses on expansion and one-to-one marketing.

Facebook CEO calls Snapchat a "super interesting privacy phenomenon," and it makes inroads in Russia.

Fiat will give first batch of new Alfa Romeos to top-selling US dealers.Continue reading...

tech in the spotlight

CES 2014: Samsung, LG Show Their Curves on Day One

Posted by Sheila Shayon on January 6, 2014 08:22 PM

Today marked day one of the 2014 Consumer Electronics Show in Las Vegas, a showcase like no other of some of the most innovative technologies that in many cases, put the future right in the hands of the consumer. The week-long show, which will see upwards of 150,000 visitors, features presentations from headline brands like Google, Samsung, LG, Ford, GM, and hundreds of others. 

“The show, which has been running since 1967, grew up around devices like television sets and stereos sold by distributors and retailers,” wrote Don Clark for the Wall Street Journal. “But it has continually morphed to add new classes of products and companies that don't fit the classic consumer-electronics description.”

From curved TVs to anti-microbial smartphones and a sun-exposure bracelet, here are some of the highlight's of the first day at CES 2014:Continue reading...

brand news

In the News: Snapchat, Fiat, Revlon and more

Posted by Dale Buss on January 2, 2014 09:01 AM

In the News

Snapchat and Skype suffer major security breaches.

Fiat buys rest of Chrysler from UAW and won't do IPO.

Revlon pulls out of China.

Airbus Group rebrand takes off.

Apple denies claims it's cooperating with NSA.

Berkshire Hathaway fails to post customary growth.

Boeing creates tensions within union by important vote on Friday.

Cracker Barrel says it's not for sale.

FedEx faces legal assault over cigarettes sent to New Yorkers.

Ford adds solar cells to recharge electric concept car and retains title as top-selling US car brand.Continue reading...

brand news

In the News: American Airlines, Bitcoin, Gap and more

Posted by Alicia Ciccone on November 28, 2013 08:50 AM

In the News

Happy Thanksgiving to our American readers!

American Airlines clears final hurdle in merger with US Airways

Bitcoin breaks the $1,000 mark. 

Gap moves quickly after ad featuring Sikh model is vandalized. 

CBC downplays loss of NHL broadcasts. 

Facebook testing a 'save for later' feature. 

GoldieBlox deletes Beastie Boys commercial as battle with band heats up.

Goldman Sachs bets entrepreneurship project can save Detroit. 

HoneyBaked Ham's radio-mobile play aim's to take a bite out of Turkey Day. 

HP will replace Verizon in hosting Healthcare.gov website.Continue reading...

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