Interbrand IQ: The Best Asian Brands Issue

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Google Gets Its Game On

Posted by Sheila Shayon on July 1, 2011 05:00 PM

Google+ — Google's still-in-beta social platform that was announced this week, becoming so popular that Facebooker-in-Chief Mark Zuckerberg signed up, and invites were halted — is apparently going gaming. 

Engadget unearthed Google+ code referencing “Google+ Games,” signaling the tech behemoth’s intention to expand into social gaming, with further evidence in their recent job postings and interest in gamification — in another move that might keep its social media competitors up at night.Continue reading...

brand news

In the News: Philip Morris, Pixar, LA Dodgers & more

Posted by Dale Buss on June 27, 2011 09:00 AM

In the News

Chipotle raises prices.

Disney's Pixar nabs No. 1 spot at weekend box office with Cars 2.

Dunkin’ Donuts and LinkedIn IPOs boost Wall Street morale.

Duracell and Energizer miss out on personal-device boom.

Hulu weighs possible sale of site (without Comcast's approval) and looks to UK for content.

Jeep sponsors Dave Matthews festival.

JetBlue sponsors PBS kids’ summer-reading program.Continue reading...

brand news

In the News: Harry Potter, Best Buy, Levi Strauss & more

Posted by Shirley Brady on June 23, 2011 09:00 AM

In the News

Apple's "app store" trademark suit likely to fail; COO Tim Cook visits China to talk 4G, may offer new iPhone in September.

Bacardi and Live Entertainment partner for social promotion.

Best Buy launches Music Cloud service.

BP faces fresh fingerpointing by Transocean.

China plans a cloud computing zone.

Clearasil reaches out to teens via Facebook and Lollapalooza.

CSN Stores rebrands as Wayfair.com.Continue reading...

brand news

Brands to Watch: Palin, Facebook, Hulu & more

Posted by Shirley Brady on June 22, 2011 06:00 PM

Brands to Watch

ANA weighs FDA lawsuit over graphic cigarette pack warnings.

AT&T, T-Mobile and Verizon-backed ISIS brings NFC swipe-and-payments to Austin, TX.

Barnes & Noble digital plan pays off (but at a cost).

Facebook seeks pre-IPO feedback from marketers.

Glen Campbell announces he has Alzheimer's.

GM woos owners of defunct car brands.Continue reading...

brand news

In the News: AT&T, HuffPo, Yahoo & more

Posted by Dale Buss on June 22, 2011 09:00 AM

In the News

Accenture strikes outsourcing agreement with Nokia.

Adidas faces French inquiry.

Adobe sales exceed estimates, but challenged in Europe.

Airbus racks up orders at Paris Air Show while Boeing dazzles with latest version of its venerable jumbo jet.

Amazon expects to sell 4 million tablets this year.

AOL UK relaunches homepage with Tesco sponsorship.Continue reading...

In the News: AMD, LinkedIn, Disney & more

Posted by Dale Buss on June 14, 2011 09:00 AM

In the News

AMD tries to close gap in chip-power consumption with Intel.

Apple and Nokia settle patent litigation.

Avis brands consolidate across the Atlantic with acquisition.

Big Ass Fans turns a commodity and memorable name into a brand.

Citigroup hackers got in through company’s customer website.

Disney raises theme-park prices.

Ericsson to buy Telcordia software company.Continue reading...

brand news

In the News: Google, Nokia, Hulu & more

Posted by Dale Buss on June 1, 2011 09:00 AM

In the News

Burger King tests menu diversification. 

BMW launches "Don't Txt and Drive" public-service campaign.

Church’s takes on Chik-fil-A in chicken-taste test campaign.

Diageo and Pernot Ricard battle in China.

Exxon fuels chemicals drive in Asia.

Fiat ends four decades of Chrysler sales in Europe.Continue reading...

brand news

In the News: Hangover 2, Sarah Palin, Samsung & more

Posted by Shirley Brady on May 30, 2011 09:30 AM

In the News

Ford Fiesta and Chevy Cruze help fuel Detroit's comeback. 

Hangover 2, despite lousy reviews, is on track to be most lucrative comedy ever.  

Heineken extends UEFA Champions League sponsorship.  

Oscar Mayer, Ball Park hotdog wars heat up.

Hulu plans to add commercials.

Lockheed Martin falls prey to cyberattack.Continue reading...

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