Posted by Dale Buss on August 27, 2012 09:00 AM
2016 stuns by tapping into anti-Obama sentiment at weekend box office.
ABC seems to be tanking Nightline to make room for Jimmy Kimmel's move.
Apple cements its industry dominance with court victory over Samsung as verdict affirms the value of product-design innovation and raises questions about future of smartphone market.
CNN looks for a boost from HBO shows.
Carrefour needs turnaround plan.
CarMax plans next-generation outlet and entry into smaller markets.
Crain overhauls Advertising Age for digital world.
Facebook wants to redefine how reach is measured.
Ford vows to fix problems with MyFord Touch. Continue reading...
brands with balls
Posted by Mark J. Miller on August 21, 2012 10:19 AM
The old boy’s club of Augusta National stared down decades of pressure to open their doors to female members. Ten years ago, Martha Burk of the National Council of Women’s Organizations led a sustained yet fruitless push to get the snooty golf club to allow another gender into its doors, and the New York Times, under then-executive editor Howell Raines, dedicated a barrage of front-page stories to the topic.
Bad publicity didn’t change Augusta’s mind, as had happened in 1990 when the club invited its first African-American member after an Alabama golf club was excoriated for its whites-only admissions policies.
But suddenly, Augusta, home of the annual Masters golf tournament, has finally broken down, allowing its first two female members: former Secretary of State Condoleezza Rice and South Carolina financier Darla Moore, who Fortune magazine called on a 1997 cover “The Toughest Babe in Business.” Continue reading...
Posted by Shirley Brady on August 13, 2012 08:36 AM
Barclays' new chairman may end free banking.
Barnes & Noble cuts Nook pricing to "lowest ever" ahead of new Amazon Kindle Fire.
BuzzFeed expands to radio with SiriusXM.
Chinese consumers counter economic gloom with travel boom.
CNN reportedly talks to reality TV producers to turn around ratings slump.
Dell challenges — insurmountable?
Fox backs new MundoFox channel for US Latinos.
GM CMO Ewanick's flame-out, re-parsed.
HSBC moves to squelch Occupy protest in Hong Kong.Continue reading...
Posted by Sheila Shayon on July 26, 2012 01:19 PM
The new IBM THINK app for Apple iPad and Android tablets is inspired by scientific advances over the centuries, combining history and technology in an "innovation time machine." It’s a virtual timeline of images and historical anecdotes ranging from the history of ancient measurement to modern metrics of atoms with a scanning tunneling microscope, to the Wright Brothers' prototype airplane in 1903 through modern airline mechanical parts simulations and the history of metal detectors.
“Through thousands of images and historical anecdotes, IBM THINK brings to life stories of the history of progress, from space exploration to weather prediction and medical advances,” blogs IBM's head of design, Lee Green. “It documents the roots of Big Data, from early charts and scales to microscopes and telescopes, from RFID chips and biomedical sensors in clothing to breath-sensor diabetes detectors. Given its strong educational bent, the app will even be used to create lesson plans for middle school students later this year.”Continue reading...
Posted by Barry Silverstein on July 20, 2012 10:14 AM
Here's some good news for brand marketers: In five years, you might be the ones holding your company's technology pursestrings.
According to recent findings from Gartner, by 2017 the chief marketing officer will be responsible for more technology spending than the chief information officer. A comparison of IT and Marketing department budgets for 2011 shows that Marketing is around a 10 percent share of revenue vs. a 3.6 percent share of revenue for IT, according to Gartner. Whereas Marketing departments expect their average budget to increase about 9 percent, the average increase for IT departments will be about 4.7 percent.
Marketing departments have become big spenders on technology, driven by the need to track interactions and buying activity by customers across many channels. Customers now have many ways of interacting with a company — by phone, mail, and online. Increasingly, they're using mobile devices and social media, not just for personal reasons, but to conduct business.Continue reading...
Posted by Dale Buss on July 18, 2012 09:02 AM
Apple slims down next iPhone as analyst says that iPad Mini and iTV are real products.
AT&T is introducing shared data plans as iPhone users fear iPhone FaceTime charges.
Bank of America swings to profit.
Bob Evans may be considering sale of Mimi's Cafe.
Coke and PepsiCo step up campaign against New York soda ban.
DirecTV finds unlikely friends in dispute with Viacom.
Ericsson earnings plunge on economic slowdowns.Continue reading...
Posted by Sheila Shayon on July 2, 2012 04:13 PM
It's hard to say which is cooler news out of IBM's research labs — the development of plastic ninjas to destroy deadly bacteria, or the news that it's testing augmented reality shopping, "like applying search or a personalized version of Google Goggles to the world of physical store shelves,” as Ad Age puts it.
IBM's mobile app acts like a personal shopping assistant, giving consumers personalized product information while they browse. Consumers download it, then input selection criteria, such as, a low-sugar, high-fiber breakfast cereal, then pan the shelves with their mobile device’s camera across the cereal shelf to identify products that match.
When the app recognizes a product, the AR technology overlays digital details on the image, such as price, ingredients, and discounts, even providing same-day coupons and loyalty points.Continue reading...
Posted by Shirley Brady on July 2, 2012 08:45 AM
Apple pays $60M to end iPad trademark dispute in China, looks to secure ipad3.com domain.
Barclays scandal forces out chairman, saying "the buck stops with me."
Bristol-Myers agrees to buy Amylin Pharmaceuticals for $5B in cash, expands diabetes alliance.
Rupert Murdoch will rebrand the Wall Street Journal as WSJ as part of News Corp. split.
AMC parent ends AT&T U-verse TV dispute with long-term agreement, as Dish feud continues.
Applebee's rolls out fresh menu, look and campaign.Continue reading...