best global brands
Posted by Dale Buss on August 10, 2012 06:05 PM
IKEA's standing as one of the world's most valuable brands is a hot topic this week after the company was compelled to disclose its internal brand valuation. The privately held furnishings company has been historically secret about its business metrics — but it finally revealed its internal valuation of its brand because of some changes in corporate structure that came to light.
According to SAPA/AFP, "Swedish furniture giant Ikea said Thursday it had sold its trademark to one of its own subsidiaries for nine billion euros (11 billion dollars), the first time the company has put a book value on the brand. Ikea, which has a complex ownership structure, said its Liechtenstein-based Interogo Foundation had sold the brand name to subsidiary Inter Ikea Systems on January 1, 2012. The transaction was aimed at 'consolidating and simplifying the group's structure,' Inter Ikea Group's head of communications Anders Bylund told AFP."
"Complex ownership structure" is putting it lightly — Ikea's Interogo Foundation only came to light last year following an investigation by Swedish journalists.Continue reading...
Posted by Dale Buss on August 10, 2012 09:03 AM
Coursera roars into BRIC countries with online classes.
ESPN introduces campaign that focuses on value of Monday Night Football.
Facebook HQ gets a Main Street.
Goldman Sachs escapes U.S. charges in mortgage crisis.
Ikea values its brand at $11 billion.
JCPenney reports loss, raising more questions about strategy.
JPMorgan Chase outlines damages from "London Whale" trading blunder.Continue reading...
Posted by Dale Buss on August 9, 2012 09:02 AM
Google goes back to the drawing board for Nexus Q black ball.
HP writes down $8 billion.
Ikea name sold to Dutch company.
Lane Bryant reveals new campaign and tagline.
Macy's raises outlook as profits surge.
NBC gets high marks from viewers for Olympics coverage.
Nestle warns of slowdown in U.S. market.
Nokia sells app-development unit.Continue reading...
Posted by Abe Sauer on August 3, 2012 12:13 PM
China is the second latest economy in the world, and every significant brand's future is impacted by its growth (or collapse!); but who's got the time?! A weekly potpourri of reads that will make you look like a keen China observer during any conversation about China. First up:
IKEA stores, a wonderland for Chinese freeloaders
"A net user named @薇薇诺诺2661317325 posted on Sina Weibo, China’s hugely popular microblogging service, a series of photos she took in an IKEA store in the eastern city of Nanjing where almost every bed in the show rooms is occupied by one or two people soundly asleep. 'From age 0 to 80, each of them has fallen into a rapturous sleep! Even on those beds that are not occupied, sheets are in a mess after a havoc has been created,' she commented."
Related Reading: China's Kunming Adds Fake Ikea Store to Apple Clones [below: Evisu, Angry Bird meat, and more]Continue reading...
Posted by Dale Buss on July 20, 2012 09:02 AM
Warner Bros. issues statement as The Dark Knight Rises opens somberly as Denver gunman kills 14 at screening, while movie opens strongly at box office.
Heineken offers $4.1 billion to buy out JV partner for Asia Pacific Breweries stake as Kirin's next move pondered.
Chick-fil-A homophobia shamed by actor Ed Helms.
Apple's original iPad prototype revealed as new iPad launch in China today fails to cause a fuss.
BlackBerry woes broken down to five mistakes by nymag.com.
Comcast prepares ultra high-speed broadband.Continue reading...
Posted by Sheila Shayon on July 19, 2012 01:01 PM
Every August, IKEA fans look forward to the thunk of the furniture store's new catalog in their mailbox or doorstep. Those days may be packing up — IKEA US has announced that its 2013 catalog being shipped to homes next month will be pre-released as a digital version on July 31, including relaunching its IKEA Catalog App for smartphone or tablet with a digital twist this year: augmented reality.Continue reading...
Posted by Dale Buss on July 19, 2012 09:01 AM
Apple reportedly ordered by judge to run "Samsung didn't copy the iPad" ads.
AT&T fires back at Verizon with shared-data plans.
Bank of America and Credit Suisse launch new cost cuts.
Capital One to pay $210 million in fines over deceptive credit practices.
Duke Energy pins CEO swap on handling of troubled Florida nuke plant.
Facebook to offer voter-registration platform in Washington state.
GM buyout plan poses deadline dilemma for retirees.
Hermes sales slowly rise.Continue reading...
Posted by Dale Buss on June 25, 2012 08:55 AM
AB InBev closes in on buying remainder of Mexico's Grupo Modelo for more than $12 billion.
Apple adds Yelp check-ins to iPhone maps app, sees Motorola Mobility patent case shut down by federal judge and retail workers described by NYT as "loyal but short on pay."
Best Buy tries to regain edge before back-to-school season.
BlackBerry owner RIM reportedly considers a plan to split its company in two.
Cadillac surprises with integration of Apple's Siri voice.
Carl's Jr. and Hardee's set Spider-Man movie tie-in.
Dewar's announces three-year partnership with TED.
Dairy Queen gripes about New York menu restrictions as it enters the city.Continue reading...