Posted by Shirley Brady on May 17, 2011 06:00 PM
Android device security in open Wi-Fi networks challenged by new study.
Apple intrigues with mystery retail launch.
AT&T and Comcast rank last in US customer satisfaction surveys.
Campbell Soup Canada raises funds for UN World Food Program.
CNN anchor Don Lemon surprised at reaction to his coming out.
Elaine's, the iconic NYC restaurant, calls it quits.
ESPN taps SNL comic Seth Meyers for advertising upfront presentation in New York.Continue reading...
Posted by Dale Buss on May 5, 2011 09:00 AM
Amazon expands into the romance publishing business.
Avon widens internal probe into possible bribery of foreign officials.
Bank of America triples number of mortgage-help centers.
Chevron expands oil-shale play in Pennsylvania.
Denny’s expands presence on college campuses.
Duane Reade launches Facebook contest.
Electronic Arts profit soars as business model shifts.Continue reading...
Posted by Shirley Brady on May 4, 2011 06:30 PM
Apple addresses iPhone tracking concerns with iOS update.
Dunkin' Donuts owner files for $400M IPO.
Google, Apple, Intel and others hit with antitrust lawsuit.
Hearst adopts AOL large format ads.
Microsoft slams Google Apps as "excessive taxation."
Milliken carpets reveals new logo.
Nature Conservancy criticized for taking money from Cargill.Continue reading...
Posted by Dale Buss on May 4, 2011 09:00 AM
AOL struggles in first quarter, while display advertising business grew.
Chipotle hiring probe expands.
ConAgra (maker of Chef Boyardee, Slim Jim) increases bid for Post cereal owner Ralcorp.
American Airlines offers in-flight streaming to personal devices.
Apple's iPhone 5 faces delay as app revenue projected to hit $3 billion.
Applied Materials to buy Varian Semiconductor.
AT&T, Verizon and T-Mobile scrap "Isis" payment platform for mobile wallet.Continue reading...
Posted by Shirley Brady on May 3, 2011 02:00 PM
As LeBron James dazzles on the court during these NBA playoffs, Interbrand's Patrick Kerns assesses the global brand-building strategy behind LeBron James Inc., from his forays into HP- and Intel-sponsored kids programming to becoming a part-owner in a British soccer team.
Kerns argues that "Any future agreements he enters must still align with LeBron’s brand in the long run, even if they are financially beneficial in the short term" — find out why in our latest Brand Speak column.
Posted by Shirley Brady on April 19, 2011 06:00 PM
Richard Branson plan to save the ring-tailed lemurs meets with some skepticism by scientists and environmentalists.
DirecTV's premium video-on-demand service ($29.99 for 48 hours) will launch Thursday, bringing movies to living rooms in about two months.
Disney Channel loses another star as Demi Lovato quits Sonny With a Chance.
IBM beats estimates and raises profit forecast as workers seek to organize global union.
Intel beats Wall Street forecasts, while Samsung boosts chip market share to close in on Intel.Continue reading...
Posted by Shirley Brady on April 18, 2011 02:00 PM
New campaigns crossing our transom include Starbucks' Earth Day 2011 promotion. On April 22nd, bring a reusable travel mug into your local Starbucks and get a free brewed coffee.
To illustrate how "One person can save trees, together we can save forests. For the good of the planet, Starbucks is encouraging everyone to switch from paper cups to reusable travel mugs," the above clip shows how last month "thousands of New Yorkers made the switch" from (old logo) disposable coffee cups.
Below, new spots for Nike, Budget, Pepsi Max and more.Continue reading...
Posted by Shirley Brady on April 11, 2011 06:15 PM
ABC's Desperate Housewives renew contracts with eight-figure salaries.
Amazon launches $25 cheaper ad-supported Kindle.
NFL players, owners ordered to start federal mediation.
Donald Trump goes on the warpath against New York media.
BP gives Florida $30 million for advertising.
Costco undercuts cheapest gas prices but stocks $1M diamond ring.
David Beckham says he will collaborate on a kids clothing line with pal Snoop Dogg.
Experian says 30% of searches came from Bing last month.Continue reading...