Interbrand IQ: The Best Asian Brands Issue

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brand news

In the News: Amazon, Volt, Harley-Davidson & more

Posted by Dale Buss on January 24, 2012 09:02 AM

In the News

AMR reassures employees on pensions.

Amazon builds Fire tablet on Android without Google apps.

Anheuser-Busch president steps down.

Apple aims to shore up financial results.

Callaway tries to lure young golfers with Justin Timberlake involvement.

Chesapeake Energy pulls back on gas drilling amid glut.

Conde Nast may be cooking up another "shelter" magazine.

GM deals with Volt mini-mutiny as some Chevy dealers spurn allocations of the car.Continue reading...

brand news

In the News: Avon, Weight Watchers, Hyundai & more

Posted by Dale Buss on December 14, 2011 09:02 AM

In the News

Anheuser-Busch InBev tries a tea-lemonade "light alcohol" drink for Michelob.

Ann Taylor woos younger women by featuring stylish students.

Avon replacing Andrea Jung as CEO.

Best Buy finds that deep discounts sacked profits.

Canadian Tire buys house in Toronto just for webisodes.

China plans to impose duties on U.S.-imported cars, ratcheting up trade tiff.

Chrysler picks up sales and financial momentum while parent Fiat treads cautiously.

CNN rehires Christiane Amanpour, who will continue to contribute to ABC News.Continue reading...

week in review

Top 10 Stories of the Week: Steve Jobs' iYacht, HP's TouchPad, Angry Birds and More

Posted by Michael Waltzer on November 11, 2011 04:36 PM

Our most-read blog posts of the week include Steve Jobs' iYacht, HP's TouchPad and more:

#1 i, iCaptain: Steve Jobs’ Unrealized Dream was the iYacht

#2 HP's TouchPad: The Discontinued Tablet That Won't Go Away

#3 Angry Birds Hits Half A Billion Downloads

#4 Burger King's New Kids Meals Highlight Play and Philanthropy

#5 ASICS Cheers on New York City Marathon with Transit Experience

#6 J&J, Under Fire, Commits to Formaldehyde-Free Johnson's Baby Products

#7 Mercedes Don't Run Over 99%ers, 1%ers Run Over 99%ers

#8 Google+ Opens Doors to Brands, Starting With +Pepsi, +Toyota + more

#9 Sale of New Marlins Gear Awaits New Logo Announcement

#10 UNTHINK, the Facebook Alternative

brand news

Brands to Watch: Adidas, Borders, Polo & more

Posted by Chana Mayefsky on August 10, 2011 06:00 PM

Brands to Watch

Adidas reintroduces Originals in new campaign.

Apple officially exceeds Exxon to take the biggest market cap crown.

Borders and Waldenbooks brand auction is now scheduled, with bids due by Sept. 8.

CBS sees "EcoAd" unit gain traction.

Cisco shares soar as company earnings beat analyst projections.

Facebook traffic declines in the U.K.

Gap expands Athleta brand with bricks-and-mortar stores.Continue reading...

brand news

Brands to Watch: Facebook Messenger, Samsung, Wendy's & more

Posted by Chana Mayefsky on August 9, 2011 06:00 PM

Brands to Watch

Apple edges past Exxon to become the biggest public company in the world (while AOL has a bad day); and stops Samsung's Galaxy Tab in Europe with legal ruling.

Barney's NY hires former French Vogue editor Carine Roitfeld as model and consultant.

Disney profits from sales of Cars 2 and Marvel merchandise, and ESPN revenues.

Facebook rolls out mobile Messenger feature.

Ford manages expectations of eager Focus electric car buyers.

Hero MotorCorp unveils brand identity.

J&J reaches agreement with U.S. on Risperdal charge.Continue reading...

brand accolades

Johnson & Johnson Celebrates 125th Anniversary

Posted by Shirley Brady on August 3, 2011 01:28 PM

Johnson & Johnson released this video marking its 125th Anniversary on August 3rd (when its employees rang the opening bell at the New York Stock Exchange), celebrating "our history, our products and our community." Watch below to see how J&J celebrated around the world.Continue reading...

brand news

In the News: HSBC, Apple, BofA & more

Posted by Dale Buss on August 1, 2011 09:00 AM

In the News

Markets rally as Sunday night's U.S. debt limit deal goes before Congress for a vote today as Twitter explodes over deal.

Airbnb investor suggests ransacked woman is lying.

Al Jazeera English launches in New York.

Ambassador Coffee brand changes hands.

Apple wins dispute over iPods.com domain.

Bank of America hit with new Countrywide lawsuit.

Bloomberg Businessweek to hike paid circulation.Continue reading...

and now, a word from our sponsor

J&J Signs Up for 2014 FIFA World Cup

Posted by Mark J. Miller on July 8, 2011 12:30 PM

Johnson & Johnson used to be a top-tier sponsor of the International Olympic Committee. When renewal time came up in 2008, though, the health-care corporation didn’t sign on. Now it appears those dollars are going to a different international sporting event.

The world governing body of soccer, FIFA, has announced that Johnson & Johnson has filled its final sponsorship slot for the 2014 World Cup in Brazil, according to the Associated Press. J&J is now the eighth second-tier worldwide sponsor of the next World Cup.

J&J joins Budweiser, Castrol, Continental, McDonald's, OI, Seara, and Yingli Solar as the global sponsors of the next Cup, according to SportBusiness.com. The top-tier partners are Adidas, Coca-Cola, Hyundai-Kia, Emirates, Sony and Visa.Continue reading...

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